SlideShare a Scribd company logo

APCT6211 - Question 3 - FaceBook posts

•
•
Varsity College
Varsity College

This document provides information about Facebook and using Facebook to promote a business. Some key facts presented include that Facebook has over 2.6 billion monthly active users, 1.73 billion daily users, and made $17.55 billion in advertising revenue. The document discusses why Facebook cannot be ignored by businesses and provides tips for creating successful Facebook posts from an article by Shari Monnes. These tips include having a clear goal, including engaging content like photos and links, and using brief but compelling language. It also provides a rubric for evaluating a Facebook post that was to be created as part of an assignment.

Education
1 of 11
Download to read offline
FACEBOOK POSTS Presented by Mrs Oltmann, Varsity College, Westville APCT62111
SUMMARY OF CONTENTS OUR MAIN GOALS TODAY Why use FaceBook to promote a business? Key focus areas - Shari Monnes POE Question 3 - Create a Facebook post Rubric for POE Question 3 How many people use FaceBook? What are the affiliates of FaceBook? Social media - percentage market share? Advertising - how much do they make? Question: 1. 2. 3. 4. FaceBook questions
FaceBook facts FACEBOOK BACKGROUND ON FACEBOOK - MAY 2020 STATISTICS 2.6 billion active users monthly 1.73 billion users daily Affilliates of FaceBook include: WhatsApp, Instagram and Messenger October 2012 - One billion users June 2017 - Two billion users Social media King - 60% of social media users use FB 17.55 billion US Dollars advertising revenue Business users: 80 billion users 65% of users are under 35 years 95% access FaceBook on their mobile phones Average time of FaceBook = 1 hour 78% of products were discovered on FaceBook Conclusion: Facebook can be a Game Changer for your business
Facebook provides businesses with the ability to create and grow an engaged community of customers and potential sales leads. Successful use of Facebook relies upon effective engagement and in your ability publish fresh and interesting content. Look at the statistics. You cannot ignore FaceBook. Question: Why would you use FB for your business? FACEBOOK WHY USE FACEBOOK FOR YOUR BUSINESS? Facebook cannot be ignored
https://blog.hubspot.com/marketing/anatomy-of-al-facebook-post KEY FOCUS AREAS FOR SUCCESS ON FACEBOOK - MONNES THE ANATOMY OF A SUCCESSFUL FACEBOOK POST
KEY INGREDIENTS HAS A CLEAR GOAL ASK FOR ENGAGEMENT INCLUDES A PHOTO AND A LINK USE BRIEF, BUT COMPELLING LANGUAGE IS NOT ALWAYS PROMOTIONAL IS INSPIRATIONAL / PROVOCATIVE KEEP IT REAL / RELEVANT 1. 2. 3. 4. 5. 6. 7.
POE - QUESTION 3 - CREATE A FACEBOOK POST PWrite a concise Facebook post (approximately 30 – 50 words) for your brand organisation’s Facebook page, in which you promote the blog post from Q.2 to your organisation’s Facebook followers and the public. THE QUESTION Follow the Facebook post purpose, content and style guidelines from your prescribed LU5 online Monnes (2019) reading to complete this successfully. REMEMBER Accurate Facebook post structure, style and content (7) Accurate language, spelling and grammar (3) MARKS (10)
MONNES The Facebook post includes all required structural and content elements detailed in the question and Monnes (2019) that are relevant to the question scenario. CONVERSATIONAL The Facebook post is conversational in its style and tone, and clearly directed at its intended audience throughout. CLEAR, CONCISE, LOGIC The Facebook post is structured clearly, concisely and logically. Sufficient strategic thinking & message planning was applied to the question scenario. POSITIVE The Facebook post content is positive in nature, insightfully fulfilling the question requirements of promoting the blog post from Q.2. RUBRIC: STRUCTURE AND CONTENT - 7 MARKS Rubric - structure and content
The language, spelling and grammar is accurate and highly appropriate throughout the Facebook post. The Facebook post is concisely worded using excellent sentence structure and an intuitive use of transitions. There is clear evidence that the Facebook post has been effectively edited and proofread for maximum readability throughout (see Canavor, 2019: Chapters 4–5). LANGUAGE CONCISE PROOFREAD RUBRIC: Language, spelling, grammar - 3 marks Pixelast | Design and Tech
QUESTIONS? COMMENTS? LET ME KNOW! 082 800 7172 PHONE / WHATSAPP soltmann@varsitycollege.co.za EMAIL
Design is the silent ambassador of your brand. ALWAYS REMEMBER PAUL RAND

Recommended

Bojangles Social media Strategy by Kirk Yates
Bojangles Social media Strategy by Kirk YatesBojangles Social media Strategy by Kirk Yates
Bojangles Social media Strategy by Kirk YatesKirk Yates
 
Project 1 Social Media Management
Project 1 Social Media Management Project 1 Social Media Management
Project 1 Social Media Management Kristina McDonald
 
Taco Bell Social Media Strategy
Taco Bell Social Media StrategyTaco Bell Social Media Strategy
Taco Bell Social Media StrategyKimberly McVeigh
 
Social Media Strategy
Social Media StrategySocial Media Strategy
Social Media StrategyJasmine Melendez
 
Social Media Strategy for Tropical Smoothie Café
Social Media Strategy for Tropical Smoothie CaféSocial Media Strategy for Tropical Smoothie Café
Social Media Strategy for Tropical Smoothie CaféNicole Vecchio
 
Presentation jordanwalsh
Presentation jordanwalshPresentation jordanwalsh
Presentation jordanwalshJordanWalsh16
 
Project 1, sm strategy
Project 1, sm strategyProject 1, sm strategy
Project 1, sm strategyAdrian Cibran
 
Personal Brand Social Media Strategy
Personal Brand Social Media StrategyPersonal Brand Social Media Strategy
Personal Brand Social Media StrategyKassie Jeter
 

Recommended

Bojangles Social media Strategy by Kirk Yates
Bojangles Social media Strategy by Kirk YatesBojangles Social media Strategy by Kirk Yates
Bojangles Social media Strategy by Kirk YatesKirk Yates
 
Project 1 Social Media Management
Project 1 Social Media Management Project 1 Social Media Management
Project 1 Social Media Management Kristina McDonald
 
Taco Bell Social Media Strategy
Taco Bell Social Media StrategyTaco Bell Social Media Strategy
Taco Bell Social Media StrategyKimberly McVeigh
 
Social Media Strategy
Social Media StrategySocial Media Strategy
Social Media StrategyJasmine Melendez
 
Social Media Strategy for Tropical Smoothie Café
Social Media Strategy for Tropical Smoothie CaféSocial Media Strategy for Tropical Smoothie Café
Social Media Strategy for Tropical Smoothie CaféNicole Vecchio
 
Presentation jordanwalsh
Presentation jordanwalshPresentation jordanwalsh
Presentation jordanwalshJordanWalsh16
 
Project 1, sm strategy
Project 1, sm strategyProject 1, sm strategy
Project 1, sm strategyAdrian Cibran
 
Personal Brand Social Media Strategy
Personal Brand Social Media StrategyPersonal Brand Social Media Strategy
Personal Brand Social Media StrategyKassie Jeter
 
Modernized Mobile Social Strategy
Modernized Mobile Social StrategyModernized Mobile Social Strategy
Modernized Mobile Social StrategyErin O'Halloran
 
Emily flood pur3622
Emily flood pur3622Emily flood pur3622
Emily flood pur3622Flood Emily
 
Chick fil-a
Chick fil-aChick fil-a
Chick fil-aKaitlin Kelly
 
Kayla Gil - The #PR Life
Kayla Gil - The #PR LifeKayla Gil - The #PR Life
Kayla Gil - The #PR LifeKayla Gil
 
Social media strategy project 1
Social media strategy project 1Social media strategy project 1
Social media strategy project 1angieakari
 
Social media strategy - Taco Bell
Social media strategy - Taco BellSocial media strategy - Taco Bell
Social media strategy - Taco BellHonesty Abramowich
 
Chipotle Social Media Strategy
Chipotle Social Media Strategy Chipotle Social Media Strategy
Chipotle Social Media Strategy Alexis Gerbracht
 
The Urban Play Social Media Strategy Plan
The Urban Play Social Media Strategy PlanThe Urban Play Social Media Strategy Plan
The Urban Play Social Media Strategy PlanAshley Andrews
 
Whole Foods Social Media Strategy
Whole Foods Social Media StrategyWhole Foods Social Media Strategy
Whole Foods Social Media StrategyTommy Townsend
 
PUR3622 - Taco Bell Social Media Strategy Project
PUR3622 - Taco Bell Social Media Strategy ProjectPUR3622 - Taco Bell Social Media Strategy Project
PUR3622 - Taco Bell Social Media Strategy ProjectKelly Hatton
 
Social Media Brand Strategy Social Vitality
Social Media Brand Strategy Social VitalitySocial Media Brand Strategy Social Vitality
Social Media Brand Strategy Social VitalityAshley Broughton
 
Social Media Strategy - Whole Foods
Social Media Strategy - Whole Foods Social Media Strategy - Whole Foods
Social Media Strategy - Whole Foods Marie Nanney
 
Social Media Strategy - Sweetberries Eatery & Frozen Custard
Social Media Strategy - Sweetberries Eatery & Frozen CustardSocial Media Strategy - Sweetberries Eatery & Frozen Custard
Social Media Strategy - Sweetberries Eatery & Frozen CustardOlivia Ooten
 
Weston Hucknall Social Media Strategy Taco Bell
Weston Hucknall Social Media Strategy Taco Bell Weston Hucknall Social Media Strategy Taco Bell
Weston Hucknall Social Media Strategy Taco Bell Weston Hucknall
 
Social Media Strategy (UF PUR3622)
Social Media Strategy (UF PUR3622)Social Media Strategy (UF PUR3622)
Social Media Strategy (UF PUR3622)Ryan Walz
 
Social Media Strategy
Social Media StrategySocial Media Strategy
Social Media StrategySarah Katz
 
final
finalfinal
finalGreg Licamele
 
Social media strategy
Social media strategy Social media strategy
Social media strategy Blake Manganiello
 
Whole Foods Social Media Strategy - Katie Wigle - UFSMM
Whole Foods Social Media Strategy - Katie Wigle - UFSMMWhole Foods Social Media Strategy - Katie Wigle - UFSMM
Whole Foods Social Media Strategy - Katie Wigle - UFSMMKatie Wigle
 
Whole Foods Social Media Strategy
Whole Foods Social Media StrategyWhole Foods Social Media Strategy
Whole Foods Social Media StrategyHunter McDaniel
 
E-Marketing
E-Marketing E-Marketing
E-Marketing sislam324
 
Growing Active Facebook Communities
Growing Active Facebook CommunitiesGrowing Active Facebook Communities
Growing Active Facebook CommunitiesMarketingatBahrain
 

More Related Content

What's hot

Modernized Mobile Social Strategy
Modernized Mobile Social StrategyModernized Mobile Social Strategy
Modernized Mobile Social StrategyErin O'Halloran
 
Emily flood pur3622
Emily flood pur3622Emily flood pur3622
Emily flood pur3622Flood Emily
 
Kayla Gil - The #PR Life
Kayla Gil - The #PR LifeKayla Gil - The #PR Life
Kayla Gil - The #PR LifeKayla Gil
 
Social media strategy project 1
Social media strategy project 1Social media strategy project 1
Social media strategy project 1angieakari
 
Social media strategy - Taco Bell
Social media strategy - Taco BellSocial media strategy - Taco Bell
Social media strategy - Taco BellHonesty Abramowich
 
Chipotle Social Media Strategy
Chipotle Social Media Strategy Chipotle Social Media Strategy
Chipotle Social Media Strategy Alexis Gerbracht
 
The Urban Play Social Media Strategy Plan
The Urban Play Social Media Strategy PlanThe Urban Play Social Media Strategy Plan
The Urban Play Social Media Strategy PlanAshley Andrews
 
Whole Foods Social Media Strategy
Whole Foods Social Media StrategyWhole Foods Social Media Strategy
Whole Foods Social Media StrategyTommy Townsend
 
PUR3622 - Taco Bell Social Media Strategy Project
PUR3622 - Taco Bell Social Media Strategy ProjectPUR3622 - Taco Bell Social Media Strategy Project
PUR3622 - Taco Bell Social Media Strategy ProjectKelly Hatton
 
Social Media Brand Strategy Social Vitality
Social Media Brand Strategy Social VitalitySocial Media Brand Strategy Social Vitality
Social Media Brand Strategy Social VitalityAshley Broughton
 
Social Media Strategy - Whole Foods
Social Media Strategy - Whole Foods Social Media Strategy - Whole Foods
Social Media Strategy - Whole Foods Marie Nanney
 
Social Media Strategy - Sweetberries Eatery & Frozen Custard
Social Media Strategy - Sweetberries Eatery & Frozen CustardSocial Media Strategy - Sweetberries Eatery & Frozen Custard
Social Media Strategy - Sweetberries Eatery & Frozen CustardOlivia Ooten
 
Weston Hucknall Social Media Strategy Taco Bell
Weston Hucknall Social Media Strategy Taco Bell Weston Hucknall Social Media Strategy Taco Bell
Weston Hucknall Social Media Strategy Taco Bell Weston Hucknall
 
Social Media Strategy (UF PUR3622)
Social Media Strategy (UF PUR3622)Social Media Strategy (UF PUR3622)
Social Media Strategy (UF PUR3622)Ryan Walz
 
Social Media Strategy
Social Media StrategySocial Media Strategy
Social Media StrategySarah Katz
 
Whole Foods Social Media Strategy - Katie Wigle - UFSMM
Whole Foods Social Media Strategy - Katie Wigle - UFSMMWhole Foods Social Media Strategy - Katie Wigle - UFSMM
Whole Foods Social Media Strategy - Katie Wigle - UFSMMKatie Wigle
 
Whole Foods Social Media Strategy
Whole Foods Social Media StrategyWhole Foods Social Media Strategy
Whole Foods Social Media StrategyHunter McDaniel
 

What's hot (20)

Modernized Mobile Social Strategy
Modernized Mobile Social StrategyModernized Mobile Social Strategy
Modernized Mobile Social Strategy
 
Emily flood pur3622
Emily flood pur3622Emily flood pur3622
Emily flood pur3622
 
Chick fil-a
Chick fil-aChick fil-a
Chick fil-a
 
Kayla Gil - The #PR Life
Kayla Gil - The #PR LifeKayla Gil - The #PR Life
Kayla Gil - The #PR Life
 
Social media strategy project 1
Social media strategy project 1Social media strategy project 1
Social media strategy project 1
 
Social media strategy - Taco Bell
Social media strategy - Taco BellSocial media strategy - Taco Bell
Social media strategy - Taco Bell
 
Chipotle Social Media Strategy
Chipotle Social Media Strategy Chipotle Social Media Strategy
Chipotle Social Media Strategy
 
The Urban Play Social Media Strategy Plan
The Urban Play Social Media Strategy PlanThe Urban Play Social Media Strategy Plan
The Urban Play Social Media Strategy Plan
 
Whole Foods Social Media Strategy
Whole Foods Social Media StrategyWhole Foods Social Media Strategy
Whole Foods Social Media Strategy
 
PUR3622 - Taco Bell Social Media Strategy Project
PUR3622 - Taco Bell Social Media Strategy ProjectPUR3622 - Taco Bell Social Media Strategy Project
PUR3622 - Taco Bell Social Media Strategy Project
 
Social Media Brand Strategy Social Vitality
Social Media Brand Strategy Social VitalitySocial Media Brand Strategy Social Vitality
Social Media Brand Strategy Social Vitality
 
Social Media Strategy - Whole Foods
Social Media Strategy - Whole Foods Social Media Strategy - Whole Foods
Social Media Strategy - Whole Foods
 
Social Media Strategy - Sweetberries Eatery & Frozen Custard
Social Media Strategy - Sweetberries Eatery & Frozen CustardSocial Media Strategy - Sweetberries Eatery & Frozen Custard
Social Media Strategy - Sweetberries Eatery & Frozen Custard
 
Weston Hucknall Social Media Strategy Taco Bell
Weston Hucknall Social Media Strategy Taco Bell Weston Hucknall Social Media Strategy Taco Bell
Weston Hucknall Social Media Strategy Taco Bell
 
Social Media Strategy (UF PUR3622)
Social Media Strategy (UF PUR3622)Social Media Strategy (UF PUR3622)
Social Media Strategy (UF PUR3622)
 
Social Media Strategy
Social Media StrategySocial Media Strategy
Social Media Strategy
 
final
finalfinal
final
 
Social media strategy
Social media strategy Social media strategy
Social media strategy
 
Whole Foods Social Media Strategy - Katie Wigle - UFSMM
Whole Foods Social Media Strategy - Katie Wigle - UFSMMWhole Foods Social Media Strategy - Katie Wigle - UFSMM
Whole Foods Social Media Strategy - Katie Wigle - UFSMM
 
Whole Foods Social Media Strategy
Whole Foods Social Media StrategyWhole Foods Social Media Strategy
Whole Foods Social Media Strategy
 

Similar to APCT6211 - Question 3 - FaceBook posts

E-Marketing
E-Marketing E-Marketing
E-Marketing sislam324
 
Growing Active Facebook Communities
Growing Active Facebook CommunitiesGrowing Active Facebook Communities
Growing Active Facebook CommunitiesMarketingatBahrain
 
Social Media Strategy - The National FFA Organization
Social Media Strategy - The National FFA OrganizationSocial Media Strategy - The National FFA Organization
Social Media Strategy - The National FFA OrganizationAbby Marion
 
Whole Foods Social Media Strategy
Whole Foods Social Media StrategyWhole Foods Social Media Strategy
Whole Foods Social Media StrategyMadison Hills
 
Social Media Strategy Project One, "Abscronfit"
Social Media Strategy Project One, "Abscronfit"Social Media Strategy Project One, "Abscronfit"
Social Media Strategy Project One, "Abscronfit"Abby Cronin
 
Why To Use Facebook For My Business - LetsDigital Mahesh
Why To Use Facebook For My Business - LetsDigital MaheshWhy To Use Facebook For My Business - LetsDigital Mahesh
Why To Use Facebook For My Business - LetsDigital MaheshMahesh Gangurde
 
Social Media - Facebook Marketing By LetsDigital
Social Media - Facebook Marketing By LetsDigitalSocial Media - Facebook Marketing By LetsDigital
Social Media - Facebook Marketing By LetsDigitalMahesh Gangurde
 
Social media presentation Part 2
Social media presentation Part 2Social media presentation Part 2
Social media presentation Part 2iarkus
 
7 steps to use social media to catch your donors
7 steps to use social media to catch your donors7 steps to use social media to catch your donors
7 steps to use social media to catch your donorsLemonTree Fundraising
 
Kennedy smith project 1
Kennedy smith project 1 Kennedy smith project 1
Kennedy smith project 1 Kennedy Smith
 
Facebook Strategies to Drive Qualified Leads for Real Estate Professionals
Facebook Strategies to Drive Qualified Leads for Real Estate ProfessionalsFacebook Strategies to Drive Qualified Leads for Real Estate Professionals
Facebook Strategies to Drive Qualified Leads for Real Estate ProfessionalsHarrison Blum
 
Starbucks Social Media Strategy
Starbucks Social Media StrategyStarbucks Social Media Strategy
Starbucks Social Media StrategyAlison Haselden
 
HK Social Media Marketing Defining KPI's and Metrics
HK Social Media Marketing Defining KPI's and MetricsHK Social Media Marketing Defining KPI's and Metrics
HK Social Media Marketing Defining KPI's and MetricsHollyFaust1
 
Starbucks Social Media Strategy - by Kelli Kaufmann
Starbucks Social Media Strategy - by Kelli KaufmannStarbucks Social Media Strategy - by Kelli Kaufmann
Starbucks Social Media Strategy - by Kelli KaufmannKelli Kaufmann
 
Modernized Mobile Social Strategy
Modernized Mobile Social StrategyModernized Mobile Social Strategy
Modernized Mobile Social StrategyErin O'Halloran
 
Starbucks Social Media Strategy, Project 1 #SMM
Starbucks Social Media Strategy, Project 1 #SMMStarbucks Social Media Strategy, Project 1 #SMM
Starbucks Social Media Strategy, Project 1 #SMMJacquelyn Smith
 

Similar to APCT6211 - Question 3 - FaceBook posts (20)

E-Marketing
E-Marketing E-Marketing
E-Marketing
 
Growing Active Facebook Communities
Growing Active Facebook CommunitiesGrowing Active Facebook Communities
Growing Active Facebook Communities
 
Social Media Strategy - The National FFA Organization
Social Media Strategy - The National FFA OrganizationSocial Media Strategy - The National FFA Organization
Social Media Strategy - The National FFA Organization
 
Whole Foods Social Media Strategy
Whole Foods Social Media StrategyWhole Foods Social Media Strategy
Whole Foods Social Media Strategy
 
Facebook for Marketing
Facebook for MarketingFacebook for Marketing
Facebook for Marketing
 
Facebook for Marketing
Facebook for MarketingFacebook for Marketing
Facebook for Marketing
 
Social Media Strategy Project One, "Abscronfit"
Social Media Strategy Project One, "Abscronfit"Social Media Strategy Project One, "Abscronfit"
Social Media Strategy Project One, "Abscronfit"
 
Why To Use Facebook For My Business - LetsDigital Mahesh
Why To Use Facebook For My Business - LetsDigital MaheshWhy To Use Facebook For My Business - LetsDigital Mahesh
Why To Use Facebook For My Business - LetsDigital Mahesh
 
Social Media - Facebook Marketing By LetsDigital
Social Media - Facebook Marketing By LetsDigitalSocial Media - Facebook Marketing By LetsDigital
Social Media - Facebook Marketing By LetsDigital
 
Social media presentation Part 2
Social media presentation Part 2Social media presentation Part 2
Social media presentation Part 2
 
Facebook for Home Care Marketing!
Facebook for Home Care Marketing!Facebook for Home Care Marketing!
Facebook for Home Care Marketing!
 
Project 1 starbucks
Project 1 starbucks Project 1 starbucks
Project 1 starbucks
 
7 steps to use social media to catch your donors
7 steps to use social media to catch your donors7 steps to use social media to catch your donors
7 steps to use social media to catch your donors
 
Kennedy smith project 1
Kennedy smith project 1 Kennedy smith project 1
Kennedy smith project 1
 
Facebook Strategies to Drive Qualified Leads for Real Estate Professionals
Facebook Strategies to Drive Qualified Leads for Real Estate ProfessionalsFacebook Strategies to Drive Qualified Leads for Real Estate Professionals
Facebook Strategies to Drive Qualified Leads for Real Estate Professionals
 
Starbucks Social Media Strategy
Starbucks Social Media StrategyStarbucks Social Media Strategy
Starbucks Social Media Strategy
 
HK Social Media Marketing Defining KPI's and Metrics
HK Social Media Marketing Defining KPI's and MetricsHK Social Media Marketing Defining KPI's and Metrics
HK Social Media Marketing Defining KPI's and Metrics
 
Starbucks Social Media Strategy - by Kelli Kaufmann
Starbucks Social Media Strategy - by Kelli KaufmannStarbucks Social Media Strategy - by Kelli Kaufmann
Starbucks Social Media Strategy - by Kelli Kaufmann
 
Modernized Mobile Social Strategy
Modernized Mobile Social StrategyModernized Mobile Social Strategy
Modernized Mobile Social Strategy
 
Starbucks Social Media Strategy, Project 1 #SMM
Starbucks Social Media Strategy, Project 1 #SMMStarbucks Social Media Strategy, Project 1 #SMM
Starbucks Social Media Strategy, Project 1 #SMM
 

More from Varsity College

APCT6211 - Final Look at the POE
APCT6211 - Final Look at the POEAPCT6211 - Final Look at the POE
APCT6211 - Final Look at the POEVarsity College
 
APCT6211 - Assignment 2 Explanation
APCT6211 - Assignment 2 ExplanationAPCT6211 - Assignment 2 Explanation
APCT6211 - Assignment 2 ExplanationVarsity College
 
APCT6211: LU3 Email Messages
APCT6211: LU3 Email MessagesAPCT6211: LU3 Email Messages
APCT6211: LU3 Email MessagesVarsity College
 
APCT6211: Tips for Assignment 2
APCT6211: Tips for Assignment 2APCT6211: Tips for Assignment 2
APCT6211: Tips for Assignment 2Varsity College
 
Apct6211 session 13 and 14
Apct6211 session 13 and 14Apct6211 session 13 and 14
Apct6211 session 13 and 14Varsity College
 
APCT6211 Session 7-10 - Consolidating Business Writing
APCT6211 Session 7-10 - Consolidating Business WritingAPCT6211 Session 7-10 - Consolidating Business Writing
APCT6211 Session 7-10 - Consolidating Business WritingVarsity College
 
Session 5&6 Planning messages
Session 5&6 Planning messagesSession 5&6 Planning messages
Session 5&6 Planning messagesVarsity College
 
Apct6211 Session 3 - Help with Assignments
Apct6211 Session 3 - Help with AssignmentsApct6211 Session 3 - Help with Assignments
Apct6211 Session 3 - Help with AssignmentsVarsity College
 
ACPT6211 Expectations Session 1
ACPT6211 Expectations Session 1ACPT6211 Expectations Session 1
ACPT6211 Expectations Session 1Varsity College
 
Apct6211 Session 2 - 2020 - Semester 1
Apct6211 Session 2 - 2020 - Semester 1Apct6211 Session 2 - 2020 - Semester 1
Apct6211 Session 2 - 2020 - Semester 1Varsity College
 
Visiting Finland schools in Helsinki - Sep and Oct 2018
Visiting Finland schools in Helsinki - Sep and Oct 2018Visiting Finland schools in Helsinki - Sep and Oct 2018
Visiting Finland schools in Helsinki - Sep and Oct 2018Varsity College
 
N4 Communication - Interviews for students at TVET Colleges in South Africa.
N4 Communication - Interviews for students at TVET Colleges in South Africa.N4 Communication - Interviews for students at TVET Colleges in South Africa.
N4 Communication - Interviews for students at TVET Colleges in South Africa.Varsity College
 
N4 Communication - Organisational Communication for students at TVET Colleges...
N4 Communication - Organisational Communication for students at TVET Colleges...N4 Communication - Organisational Communication for students at TVET Colleges...
N4 Communication - Organisational Communication for students at TVET Colleges...Varsity College
 
N4 Communication - Interpersonal relationships and social interaction. A modu...
N4 Communication - Interpersonal relationships and social interaction. A modu...N4 Communication - Interpersonal relationships and social interaction. A modu...
N4 Communication - Interpersonal relationships and social interaction. A modu...Varsity College
 
N4 Communication - Basic Communication Principles for N4 students at TVET Col...
N4 Communication - Basic Communication Principles for N4 students at TVET Col...N4 Communication - Basic Communication Principles for N4 students at TVET Col...
N4 Communication - Basic Communication Principles for N4 students at TVET Col...Varsity College
 
N6 Communication - Interviews for students at TVET Colleges in South Africa
N6 Communication - Interviews for students at TVET Colleges in South AfricaN6 Communication - Interviews for students at TVET Colleges in South Africa
N6 Communication - Interviews for students at TVET Colleges in South AfricaVarsity College
 
N6 Communication - Coping with Conflict and Stress for N6 students at TVET Co...
N6 Communication - Coping with Conflict and Stress for N6 students at TVET Co...N6 Communication - Coping with Conflict and Stress for N6 students at TVET Co...
N6 Communication - Coping with Conflict and Stress for N6 students at TVET Co...Varsity College
 
N6 Communication - Problem solving for N6 students at TVET Colleges
N6 Communication - Problem solving for N6 students at TVET CollegesN6 Communication - Problem solving for N6 students at TVET Colleges
N6 Communication - Problem solving for N6 students at TVET CollegesVarsity College
 

More from Varsity College (20)

APCT6211 - Final Look at the POE
APCT6211 - Final Look at the POEAPCT6211 - Final Look at the POE
APCT6211 - Final Look at the POE
 
APCT6211 - Assignment 2 Explanation
APCT6211 - Assignment 2 ExplanationAPCT6211 - Assignment 2 Explanation
APCT6211 - Assignment 2 Explanation
 
APCT6211: LU3 Email Messages
APCT6211: LU3 Email MessagesAPCT6211: LU3 Email Messages
APCT6211: LU3 Email Messages
 
APCT6211: Tips for Assignment 2
APCT6211: Tips for Assignment 2APCT6211: Tips for Assignment 2
APCT6211: Tips for Assignment 2
 
APCT6211 - Session 15
APCT6211 - Session 15APCT6211 - Session 15
APCT6211 - Session 15
 
Apct6211 session 13 and 14
Apct6211 session 13 and 14Apct6211 session 13 and 14
Apct6211 session 13 and 14
 
Apct6211 session10 12
Apct6211 session10 12Apct6211 session10 12
Apct6211 session10 12
 
APCT6211 Session 7-10 - Consolidating Business Writing
APCT6211 Session 7-10 - Consolidating Business WritingAPCT6211 Session 7-10 - Consolidating Business Writing
APCT6211 Session 7-10 - Consolidating Business Writing
 
Session 5&6 Planning messages
Session 5&6 Planning messagesSession 5&6 Planning messages
Session 5&6 Planning messages
 
Apct6211 Session 3 - Help with Assignments
Apct6211 Session 3 - Help with AssignmentsApct6211 Session 3 - Help with Assignments
Apct6211 Session 3 - Help with Assignments
 
ACPT6211 Expectations Session 1
ACPT6211 Expectations Session 1ACPT6211 Expectations Session 1
ACPT6211 Expectations Session 1
 
Apct6211 Session 2 - 2020 - Semester 1
Apct6211 Session 2 - 2020 - Semester 1Apct6211 Session 2 - 2020 - Semester 1
Apct6211 Session 2 - 2020 - Semester 1
 
Visiting Finland schools in Helsinki - Sep and Oct 2018
Visiting Finland schools in Helsinki - Sep and Oct 2018Visiting Finland schools in Helsinki - Sep and Oct 2018
Visiting Finland schools in Helsinki - Sep and Oct 2018
 
N4 Communication - Interviews for students at TVET Colleges in South Africa.
N4 Communication - Interviews for students at TVET Colleges in South Africa.N4 Communication - Interviews for students at TVET Colleges in South Africa.
N4 Communication - Interviews for students at TVET Colleges in South Africa.
 
N4 Communication - Organisational Communication for students at TVET Colleges...
N4 Communication - Organisational Communication for students at TVET Colleges...N4 Communication - Organisational Communication for students at TVET Colleges...
N4 Communication - Organisational Communication for students at TVET Colleges...
 
N4 Communication - Interpersonal relationships and social interaction. A modu...
N4 Communication - Interpersonal relationships and social interaction. A modu...N4 Communication - Interpersonal relationships and social interaction. A modu...
N4 Communication - Interpersonal relationships and social interaction. A modu...
 
N4 Communication - Basic Communication Principles for N4 students at TVET Col...
N4 Communication - Basic Communication Principles for N4 students at TVET Col...N4 Communication - Basic Communication Principles for N4 students at TVET Col...
N4 Communication - Basic Communication Principles for N4 students at TVET Col...
 
N6 Communication - Interviews for students at TVET Colleges in South Africa
N6 Communication - Interviews for students at TVET Colleges in South AfricaN6 Communication - Interviews for students at TVET Colleges in South Africa
N6 Communication - Interviews for students at TVET Colleges in South Africa
 
N6 Communication - Coping with Conflict and Stress for N6 students at TVET Co...
N6 Communication - Coping with Conflict and Stress for N6 students at TVET Co...N6 Communication - Coping with Conflict and Stress for N6 students at TVET Co...
N6 Communication - Coping with Conflict and Stress for N6 students at TVET Co...
 
N6 Communication - Problem solving for N6 students at TVET Colleges
N6 Communication - Problem solving for N6 students at TVET CollegesN6 Communication - Problem solving for N6 students at TVET Colleges
N6 Communication - Problem solving for N6 students at TVET Colleges
 

Recently uploaded

“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...Marc Dusseiller Dusjagr
 
Crayon Activity Handout For the Crayon A
Crayon Activity Handout For the Crayon ACrayon Activity Handout For the Crayon A
Crayon Activity Handout For the Crayon AUnboundStockton
 
Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionMastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionSafetyChain Software
 
_Math 4-Q4 Week 5.pptx Steps in Collecting Data
_Math 4-Q4 Week 5.pptx Steps in Collecting Data_Math 4-Q4 Week 5.pptx Steps in Collecting Data
_Math 4-Q4 Week 5.pptx Steps in Collecting DataJhengPantaleon
 
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxSOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxiammrhaywood
 
Micromeritics - Fundamental and Derived Properties of Powders
Micromeritics - Fundamental and Derived Properties of PowdersMicromeritics - Fundamental and Derived Properties of Powders
Micromeritics - Fundamental and Derived Properties of PowdersChitralekhaTherkar
 
CARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptxCARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptxGaneshChakor2
 
The basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxThe basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxheathfieldcps1
 
Presiding Officer Training module 2024 lok sabha elections
Presiding Officer Training module 2024 lok sabha electionsPresiding Officer Training module 2024 lok sabha elections
Presiding Officer Training module 2024 lok sabha electionsanshu789521
 
Measures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeMeasures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeThiyagu K
 
Alper Gobel In Media Res Media Component
Alper Gobel In Media Res Media ComponentAlper Gobel In Media Res Media Component
Alper Gobel In Media Res Media ComponentInMediaRes1
 
Arihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfArihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfchloefrazer622
 
Industrial Policy - 1948, 1956, 1973, 1977, 1980, 1991
Industrial Policy - 1948, 1956, 1973, 1977, 1980, 1991Industrial Policy - 1948, 1956, 1973, 1977, 1980, 1991
Industrial Policy - 1948, 1956, 1973, 1977, 1980, 1991RKavithamani
 
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptxOrganic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptxVS Mahajan Coaching Centre
 
MENTAL STATUS EXAMINATION format.docx
MENTAL STATUS EXAMINATION format.docxMENTAL STATUS EXAMINATION format.docx
MENTAL STATUS EXAMINATION format.docxPoojaSen20
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityGeoBlogs
 
The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13Steve Thomason
 
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17Celine George
 

Recently uploaded (20)

“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
 
Crayon Activity Handout For the Crayon A
Crayon Activity Handout For the Crayon ACrayon Activity Handout For the Crayon A
Crayon Activity Handout For the Crayon A
 
Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionMastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory Inspection
 
_Math 4-Q4 Week 5.pptx Steps in Collecting Data
_Math 4-Q4 Week 5.pptx Steps in Collecting Data_Math 4-Q4 Week 5.pptx Steps in Collecting Data
_Math 4-Q4 Week 5.pptx Steps in Collecting Data
 
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxSOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
 
Micromeritics - Fundamental and Derived Properties of Powders
Micromeritics - Fundamental and Derived Properties of PowdersMicromeritics - Fundamental and Derived Properties of Powders
Micromeritics - Fundamental and Derived Properties of Powders
 
CARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptxCARE OF CHILD IN INCUBATOR..........pptx
CARE OF CHILD IN INCUBATOR..........pptx
 
The basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptxThe basics of sentences session 2pptx copy.pptx
The basics of sentences session 2pptx copy.pptx
 
Staff of Color (SOC) Retention Efforts DDSD
Staff of Color (SOC) Retention Efforts DDSDStaff of Color (SOC) Retention Efforts DDSD
Staff of Color (SOC) Retention Efforts DDSD
 
Presiding Officer Training module 2024 lok sabha elections
Presiding Officer Training module 2024 lok sabha electionsPresiding Officer Training module 2024 lok sabha elections
Presiding Officer Training module 2024 lok sabha elections
 
Measures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and ModeMeasures of Central Tendency: Mean, Median and Mode
Measures of Central Tendency: Mean, Median and Mode
 
Alper Gobel In Media Res Media Component
Alper Gobel In Media Res Media ComponentAlper Gobel In Media Res Media Component
Alper Gobel In Media Res Media Component
 
Arihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdfArihant handbook biology for class 11 .pdf
Arihant handbook biology for class 11 .pdf
 
Industrial Policy - 1948, 1956, 1973, 1977, 1980, 1991
Industrial Policy - 1948, 1956, 1973, 1977, 1980, 1991Industrial Policy - 1948, 1956, 1973, 1977, 1980, 1991
Industrial Policy - 1948, 1956, 1973, 1977, 1980, 1991
 
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptxOrganic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
 
MENTAL STATUS EXAMINATION format.docx
MENTAL STATUS EXAMINATION format.docxMENTAL STATUS EXAMINATION format.docx
MENTAL STATUS EXAMINATION format.docx
 
Model Call Girl in Tilak Nagar Delhi reach out to us at 🔝9953056974🔝
Model Call Girl in Tilak Nagar Delhi reach out to us at 🔝9953056974🔝Model Call Girl in Tilak Nagar Delhi reach out to us at 🔝9953056974🔝
Model Call Girl in Tilak Nagar Delhi reach out to us at 🔝9953056974🔝
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activity
 
The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13The Most Excellent Way | 1 Corinthians 13
The Most Excellent Way | 1 Corinthians 13
 
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
 

APCT6211 - Question 3 - FaceBook posts

  • 1. FACEBOOK POSTS Presented by Mrs Oltmann, Varsity College, Westville APCT62111
  • 2. SUMMARY OF CONTENTS OUR MAIN GOALS TODAY Why use FaceBook to promote a business? Key focus areas - Shari Monnes POE Question 3 - Create a Facebook post Rubric for POE Question 3 How many people use FaceBook? What are the affiliates of FaceBook? Social media - percentage market share? Advertising - how much do they make? Question: 1. 2. 3. 4. FaceBook questions
  • 3. FaceBook facts FACEBOOK BACKGROUND ON FACEBOOK - MAY 2020 STATISTICS 2.6 billion active users monthly 1.73 billion users daily Affilliates of FaceBook include: WhatsApp, Instagram and Messenger October 2012 - One billion users June 2017 - Two billion users Social media King - 60% of social media users use FB 17.55 billion US Dollars advertising revenue Business users: 80 billion users 65% of users are under 35 years 95% access FaceBook on their mobile phones Average time of FaceBook = 1 hour 78% of products were discovered on FaceBook Conclusion: Facebook can be a Game Changer for your business
  • 4. Facebook provides businesses with the ability to create and grow an engaged community of customers and potential sales leads. Successful use of Facebook relies upon effective engagement and in your ability publish fresh and interesting content. Look at the statistics. You cannot ignore FaceBook. Question: Why would you use FB for your business? FACEBOOK WHY USE FACEBOOK FOR YOUR BUSINESS? Facebook cannot be ignored
  • 5. https://blog.hubspot.com/marketing/anatomy-of-al-facebook-post KEY FOCUS AREAS FOR SUCCESS ON FACEBOOK - MONNES THE ANATOMY OF A SUCCESSFUL FACEBOOK POST
  • 6. KEY INGREDIENTS HAS A CLEAR GOAL ASK FOR ENGAGEMENT INCLUDES A PHOTO AND A LINK USE BRIEF, BUT COMPELLING LANGUAGE IS NOT ALWAYS PROMOTIONAL IS INSPIRATIONAL / PROVOCATIVE KEEP IT REAL / RELEVANT 1. 2. 3. 4. 5. 6. 7.
  • 7. POE - QUESTION 3 - CREATE A FACEBOOK POST PWrite a concise Facebook post (approximately 30 – 50 words) for your brand organisation’s Facebook page, in which you promote the blog post from Q.2 to your organisation’s Facebook followers and the public. THE QUESTION Follow the Facebook post purpose, content and style guidelines from your prescribed LU5 online Monnes (2019) reading to complete this successfully. REMEMBER Accurate Facebook post structure, style and content (7) Accurate language, spelling and grammar (3) MARKS (10)
  • 8. MONNES The Facebook post includes all required structural and content elements detailed in the question and Monnes (2019) that are relevant to the question scenario. CONVERSATIONAL The Facebook post is conversational in its style and tone, and clearly directed at its intended audience throughout. CLEAR, CONCISE, LOGIC The Facebook post is structured clearly, concisely and logically. Sufficient strategic thinking & message planning was applied to the question scenario. POSITIVE The Facebook post content is positive in nature, insightfully fulfilling the question requirements of promoting the blog post from Q.2. RUBRIC: STRUCTURE AND CONTENT - 7 MARKS Rubric - structure and content
  • 9. The language, spelling and grammar is accurate and highly appropriate throughout the Facebook post. The Facebook post is concisely worded using excellent sentence structure and an intuitive use of transitions. There is clear evidence that the Facebook post has been effectively edited and proofread for maximum readability throughout (see Canavor, 2019: Chapters 4–5). LANGUAGE CONCISE PROOFREAD RUBRIC: Language, spelling, grammar - 3 marks Pixelast | Design and Tech
  • 10. QUESTIONS? COMMENTS? LET ME KNOW! 082 800 7172 PHONE / WHATSAPP soltmann@varsitycollege.co.za EMAIL
  • 11. Design is the silent ambassador of your brand. ALWAYS REMEMBER PAUL RAND