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By Michael wells
How it started
 Was founded 20th July 1921, in London
 HQ: Maidenhead, Berkshire, United Kingdom
 Revenue: 1,956.7 million (2009)
 Owners: Hilco UK
 Employees: 2,500 (2013)
 Sister companies: Fopp. 7digital
It originally sold grammar phones and music discs for them.
 HMV stands for “His MastersVoice” which is a reference
to the dog in the logo ( nipper) referring to his owner.
 Been under administration 15 Jan 2013 – 22 Jan 2013
 142 stores in the UK
The logo
The logo was a painting from 1899 which was
called his masters voice.
The painting was popular after rich people liked it
and lots of copies were made.
In 1921 the grammar phone company took the
painting name and idea which features a dog called
nipper listening to a grammar phone, which was
used as the original logo for the first HMV store in
oxford which then converted to a silhouette.
The painting was originally called dog looking and
listening into a grammar phone.
Logo timeline
19771899
Christmas logoNew logo 2012

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Task 1a

  • 2. How it started  Was founded 20th July 1921, in London  HQ: Maidenhead, Berkshire, United Kingdom  Revenue: 1,956.7 million (2009)  Owners: Hilco UK  Employees: 2,500 (2013)  Sister companies: Fopp. 7digital It originally sold grammar phones and music discs for them.  HMV stands for “His MastersVoice” which is a reference to the dog in the logo ( nipper) referring to his owner.  Been under administration 15 Jan 2013 – 22 Jan 2013  142 stores in the UK
  • 3. The logo The logo was a painting from 1899 which was called his masters voice. The painting was popular after rich people liked it and lots of copies were made. In 1921 the grammar phone company took the painting name and idea which features a dog called nipper listening to a grammar phone, which was used as the original logo for the first HMV store in oxford which then converted to a silhouette. The painting was originally called dog looking and listening into a grammar phone.