2. I took a sample of my target audience to look at
some potential magazine templates. I ask them
for feedback in reflection to the codes and
conventions that I had used.
3. Negative: The Positive: The tagline
masthead looks very underneath the mast
cheap and old fashion. head clearly tells the
It does not relate to a audience that this is a
contemporary horror magazine.
audience.
Negative: The page Positive: The main
seems empty and does image conventional
not suit a magazine in terms of a horror
front cover. It does not film and will attract
illustrate what content that specific
features in the audience.
magazine
Negative: The
Facebook sign The pale green colour
should feature at the screen conveys sickly
bottom right hand connotations that fits in
side of the page to with a horror genre.
make it more subtle. This will allow the
audience to relate to
this magazine.
4. Positive: The main image
clearly illustrates that this is
a horror magazine, therefore
allowing the audience to
Negative: The barcode relate to it.
attracts too much attention
away from the masthead. Positive: The film role
at the bottom of the
page allows the
audience to get an idea
Negative: The feature stories of what stories will be
are not symmetrically featuring in the
organised making the page magazine. Also the film
look messy. role fits in nicely weith
the concept of a film
magazine.
Negative: The masthead
should not have a black The redish colour
board behind it. It does scheme tells the
not look professional audience that blood
and gor will feature in
this magazine, therefore
reinforcing the fact that
this is a horror film.
5. Negative: The red Positive: the red colour
colour scheme drowns scheme fits in with the
out the other attractions horror genre and will
of the page. attract that type of
audience.
Negative: the Positive: The main
feature stories are not image is very conventional
very visible, due to in reflection to a horror
little contrast with the magazine. Consumers will
main image. easily be able to identify
themselves with this
magazine.
Negative: the
additional Positive: The film role
incentive at the top that runs down the right
left of the page hand of the page is a
should feature at good conventional way
the bottom of the to present the feature
page. stories in way that a film
lover can relate to.
6. After gathering this feedback, it is clearer to me
what codes and conventions work best to
appeal to my target audience. For example it is
clear that my audience would like a lot of
illustration as to what content will be featuring
in the magazine. This means that the front page
should be full in terms of captions and visual
images.
