Lauren entrepreneurs task


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Lauren entrepreneurs task

  1. 1. Entrepreneurs<br />Jean and Jane Ford - Benefit Cosmetics<br />Stella McCartney - Stella McCartney (Clothing)<br />Jeanne Lanvin – Lanvin (clothing)<br />Elle MacPherson - Elle MacPherson Intimates<br />
  2. 2. Benefit Cosmetics was founded in 1976 by twins Jean and Jane Ford. Initially founded as a beauty boutique, the shop specialized in quick-fix products for beauty dilemmas. The Fords have since built Benefit Cosmetics into a global beauty brand now selling at over 2,000 counters in more than 30 countries. In addition to their product expansion they have also opened up "brow bars" worldwide.<br />
  3. 3. Stella Nina McCartney (born 13 September 1971) is an English fashion designer. She is the daughter of former Beatles member Sir Paul McCartney and the late photographer and animal rights activist, Linda McCartney.<br />Became interested in fashion at age 13 when she designed her first jacket. A few years later she interned with fashion designer Christian Lacroix. After she graduated fashion college she sold her designs to Tokio a boutique in London and many other shops.<br />In 1997 she became the creative director of fashion house Chloe. She later resigned in 2001 to work with Gucci. She was given the Designer of the Year award in 2000.<br />
  4. 4. From 1923, the Lanvin empire included a dye factory in Nanterre. 1920s, Lanvin opened shops devoted to home decor, menswear, furs and lingerie, but her most significant expansion was the creation of LanvinParfums SA in 1924<br />Since Britain's Midland Bank bought a stake in the company from the family in March 1989, the company has shuttled from here and there. The bank brought in LéonBressler to revamp the firm's faded image. However, in February 1990, Midland backed out and sold Lanvin to Orcofi, a French holding company led by the Vuitton family. From Orcofi, 50% of the House of Lanvin was acquired by L'Oreal in 1994, 66% in 1995 and 100% in 1996. Under L'Oréal's diverse umbrella, an array of CEOs who circulate within the French fashion industry have directed the company.<br />
  5. 5. Elle Macphersonlater diversified her portfolio of businesses, and in 1990 launched her lingerie collection 'Elle Macpherson Intimates' in partnership with Bendon Limited Apparel. Intimates met with remarkable international success, becoming the single best-selling lingerie line in both Great Britainand Australia.Breaking the mould of many models, she took an active role in the development and management of the company, serving as Chief Marketing Officer and later Creative Director. While nursing her second child, she spearheaded the development of a signature maternity bra line.Intimates has retained a high brand recognition into the 2000s, appearing as a featured brand on America's Next Top Model.<br />