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Social media online identity

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Karim Soliman
Karim Soliman
Education
1 of 23
Social Media Online Identity @KareemSamara
Professional Wrestling is FAKE
Learning How to see is essential
It’s not about Social Media
It’s about you
What is your product?
The Product is You
Value Proposition
Hedgehog Concept
Why Online?
What is your Story?
Who is your Persona?
Diffusion of innovation
What’s Missing?
it’s not the same situation
18 How to win now?
The Traditional Mental Model of Marketing (B2C) 19 First Moment of Truth Second Moment of Truth Stimulus At shelf In-store Experience
The New Mental Model of Marketing 20 First Moment of Truth Second Moment of Truth Stimulus Pre-shopping | In-store | In-home At shelf In-store Experience
It’s your first step
Thanks @KareemSamara Kareem@SBKits.com Facebook.com/SBKits

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Editor's Notes

  1. The first and second moments of truth were a revelation when marketers first discovered them. It helped them focus their messaging and drove them to market more effectively by tying together messaging at the each intersection of the customer experience.