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Classified Advertisements
Covering new syllabus of Class XI-XII
English (Writing Section)
Prepared by: Mrinal Ghosh, PGT (Eng)
Advertisements
এটা কি ?
এিটি িিজ্ঞাপন
Advertisements
• Advertisement is a marketing communication that employs
an openly sponsored, non-personal message to promote or
sell a product, service or idea. They are of two types:
Classified Advertisements
The Advertisement what you had seen in the first slide, was a
Commercial Advertisement.
• There is another type of Advertisement, which is called
Classified advertisement.
• This Classified advertisement covers your syllabus.
So, let’s discuss it…
Classified Advertisements
Format of a Classified Advertisement:
Contact address is a must for every Classified Advertisement
Classified Advertisements
Now, let us discuss about the rules of classified Advertisements:
Situation Vacant:
• Begin with ‘Wanted’ or ‘Required’
• Name of the company
• Post and No. of vacancies
• Age and sex of the candidate
• Qualifications and experiences
• Pay scale & facilities offered
• Mode of applying & address (to be sent)
Classified Advertisements
Sale and Purchase of Property/ Vehicle/ household goods..
Begin with “For Sale”, Purchase/ Available or Wanted
• Property: Size, Floor, No. of rooms, locations, price etc.
• Vehicle: Model, make, year of manufacture, condition, price
• Household goods: Brand, model, year of manufacture,
price offered/ expected etc.
Classified Advertisements
To Let/ House on Rent or Space on Rent
Begin with “Available” or “Wanted”
• Type of accommodation, brief description
• Rent expected,
• Contact address and phone number
Classified Advertisements
Educational Institutions/ Consultancy
• Name of the Institution/ Consultancy
• Brief description of students, past history
• Courses offered & duration, affiliation, if any
• Eligibility condition, fees, facilities
• Last date of admission, registration
Classified Advertisements
Missing persons/ Pet Animals (Lost & Found column)
Begin with “Missing”
• A brief physical Description
• Person: Name, age, height, complexion & built
• Cloth and other identifying features
• For animals: Name, breed, height, colour of fur etc.
• Since when missing, assure reward etc.
Classified Advertisements
Matrimonials:
Begins with Bride/ Groom wanted/required
• Description: Height, age, family status, monthly income etc.
• Urgency of marriage
• Proceedings: How to contact, send horoscope, image etc.
• Mention early marriage, caste no bar etc.
Classified Advertisements
Travels and Tours:
Begins with “Package Available” etc.
• Name of Travel Agency/ Tour Operator.
• Covering destination and duration
• Details of package: Food/ beverage/ boarding/ lodging etc.
• Cost and Special discount.
Classified Advertisements
*Miscellaneous Column
This category will be applied for those, which can’t be
categorized by any one of the earlier columns.
• Foreign Exchange/ Expression of Interest
• Exchange of Goods/ ‘We pay your Bills’
• Home delivery of household items/ Exhibition of ancient
relics etc.

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Classified Advertisements

  • 1. Classified Advertisements Covering new syllabus of Class XI-XII English (Writing Section) Prepared by: Mrinal Ghosh, PGT (Eng)
  • 3. Advertisements • Advertisement is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea. They are of two types:
  • 4. Classified Advertisements The Advertisement what you had seen in the first slide, was a Commercial Advertisement. • There is another type of Advertisement, which is called Classified advertisement. • This Classified advertisement covers your syllabus. So, let’s discuss it…
  • 5. Classified Advertisements Format of a Classified Advertisement: Contact address is a must for every Classified Advertisement
  • 6. Classified Advertisements Now, let us discuss about the rules of classified Advertisements: Situation Vacant: • Begin with ‘Wanted’ or ‘Required’ • Name of the company • Post and No. of vacancies • Age and sex of the candidate • Qualifications and experiences • Pay scale & facilities offered • Mode of applying & address (to be sent)
  • 7. Classified Advertisements Sale and Purchase of Property/ Vehicle/ household goods.. Begin with “For Sale”, Purchase/ Available or Wanted • Property: Size, Floor, No. of rooms, locations, price etc. • Vehicle: Model, make, year of manufacture, condition, price • Household goods: Brand, model, year of manufacture, price offered/ expected etc.
  • 8. Classified Advertisements To Let/ House on Rent or Space on Rent Begin with “Available” or “Wanted” • Type of accommodation, brief description • Rent expected, • Contact address and phone number
  • 9. Classified Advertisements Educational Institutions/ Consultancy • Name of the Institution/ Consultancy • Brief description of students, past history • Courses offered & duration, affiliation, if any • Eligibility condition, fees, facilities • Last date of admission, registration
  • 10. Classified Advertisements Missing persons/ Pet Animals (Lost & Found column) Begin with “Missing” • A brief physical Description • Person: Name, age, height, complexion & built • Cloth and other identifying features • For animals: Name, breed, height, colour of fur etc. • Since when missing, assure reward etc.
  • 11. Classified Advertisements Matrimonials: Begins with Bride/ Groom wanted/required • Description: Height, age, family status, monthly income etc. • Urgency of marriage • Proceedings: How to contact, send horoscope, image etc. • Mention early marriage, caste no bar etc.
  • 12. Classified Advertisements Travels and Tours: Begins with “Package Available” etc. • Name of Travel Agency/ Tour Operator. • Covering destination and duration • Details of package: Food/ beverage/ boarding/ lodging etc. • Cost and Special discount.
  • 13. Classified Advertisements *Miscellaneous Column This category will be applied for those, which can’t be categorized by any one of the earlier columns. • Foreign Exchange/ Expression of Interest • Exchange of Goods/ ‘We pay your Bills’ • Home delivery of household items/ Exhibition of ancient relics etc.