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Gamification
By Asian from London

One idea of how to apply
Gamification to business
Motivation
• I love to get a new cap everyday.
• But one of the problems is that
• I really want mine
people.

UNIQUE compared to other

• or needed it to be

LIMITED EDITION.

• My idea starts from these.
The problem
• Having been lots of caps already, I know

weather which one is

cool or not.

(Of course it depends on personal taste, but there the caps exist
majority of people like in general.)

• But whenever I went to the shop, It is
NOT EASY to find ATTRACTIVE one.
So, How to solve ?
• So, I thought that HOW ABOUT
DESIGNING it MYSELF???

• And having COMPETITION it with
other people who really want to show
their ego of caps.
Step 1

The organizer publishes

TEMPLATE to the competitors.
Step 2

The competitors

DESIGN and give it back to the organizer.
Step 3

?
?
?

?
?
?

?
?
?

?
?
?

?
?
?

?
?
?

The organizer gathers masterpieces and put them on web
in order to

PUT THEM TO THE VOTE.
Step 4

1
2
The winner got THE PRIZE. 3
4

}

monthly

The designed cap(unique)
Money
participation to last competition
VIP cards(providing higher sale rate)
Step 5

The winners from January to December are EVALUATED by
the designers in corporation and customers at the end of the year
And decided who is going to be

the WINNER OF THE YEAR.
In the end

The final winner’s designed cap published on market
and

EARN 1% of PROFIT of the item.
Epiloge
• When I imagine about ‘playing game’,
• I have sometimes thought that what if there the item
exist that I made in the game.
• It could be happen in the real world like I suggested
in this paper.
• If people customize their caps and see them on the
street, they must be much more loyal to the brand

• And keep spending money on it as long as they can
afford it.
Reference
• The template image from Google

• New era logos from Google too.

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Midterm

  • 1. Gamification By Asian from London One idea of how to apply Gamification to business
  • 2. Motivation • I love to get a new cap everyday. • But one of the problems is that • I really want mine people. UNIQUE compared to other • or needed it to be LIMITED EDITION. • My idea starts from these.
  • 3. The problem • Having been lots of caps already, I know weather which one is cool or not. (Of course it depends on personal taste, but there the caps exist majority of people like in general.) • But whenever I went to the shop, It is NOT EASY to find ATTRACTIVE one.
  • 4. So, How to solve ? • So, I thought that HOW ABOUT DESIGNING it MYSELF??? • And having COMPETITION it with other people who really want to show their ego of caps.
  • 5. Step 1 The organizer publishes TEMPLATE to the competitors.
  • 6. Step 2 The competitors DESIGN and give it back to the organizer.
  • 7. Step 3 ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? ? The organizer gathers masterpieces and put them on web in order to PUT THEM TO THE VOTE.
  • 8. Step 4 1 2 The winner got THE PRIZE. 3 4 } monthly The designed cap(unique) Money participation to last competition VIP cards(providing higher sale rate)
  • 9. Step 5 The winners from January to December are EVALUATED by the designers in corporation and customers at the end of the year And decided who is going to be the WINNER OF THE YEAR.
  • 10. In the end The final winner’s designed cap published on market and EARN 1% of PROFIT of the item.
  • 11. Epiloge • When I imagine about ‘playing game’, • I have sometimes thought that what if there the item exist that I made in the game. • It could be happen in the real world like I suggested in this paper. • If people customize their caps and see them on the street, they must be much more loyal to the brand • And keep spending money on it as long as they can afford it.
  • 12. Reference • The template image from Google • New era logos from Google too.