1. How does your media product
represent particular social groups?
2. My magazine’s genre is rap music. The typical listener of this type of music would generally be
working class. This is because the genre originates from ghettos and was seen as a cheap and easy
way of making music and enjoying yourself.
Class & Age
One of the social groups represented in my magazine is working class people. I have
shown this in my cover because I have no included and instruments or any other
expensive objects. My models are also wearing casual, high-street clothes to show
they are down-to-earth and to connect with the social group.
This also represents my targeted age group of people aged 15-25 because many of
these would be students and therefore unlikely to have much money so would also
wear high-street clothing.
In my double-page spread article I
included swearing and slang language.
This represents the working class social
group as they would be more likely to
use swear words and slang than people
of a higher class. This also represents the
I took my photos in an urban age group I targeted of people aged 15-
setting with a graffiti wall as a 25 as young people often
background. This represents the swear, whoever they are not too young
social group because graffiti is to misunderstand or be influenced badly
common in working class areas. by the language.
Graffiti walls are also often made
(and enjoyed) by teenagers. This I also priced my magazine at the very reasonable price
represents the target age of my of £2.50. This represents the class & age social group
reader which is ages 15-25. of my magazine. This is because younger people
also, in one of my images the (especially students) would not be able to afford a
model is drinking a can of the magazine that is expensive and would rather buy a
energy drink ‘Monster.’ This drink cheaper magazine or get the information online.
would be often drunk by It also reflects the working-class social group because
teenagers and therefore the they also would have lower incomes and be less likely
audience can relate. to spend a lot of money on luxuries such as magazines.
3. Gender
The typical gender who would listen to rap music are marginally males. I have mainly
represented females in my magazine due to the fact that the my main models are females.
The colour scheme is mainly pink and black. The pink is because it is the same colour as my
model’s lipstick. This gives the cover a sense of consistency and connects the image with the
mast head.
On my double-page spread I used a background of an image of a rose. I
decided to include this because of the name of the group featured- which
is ‘Urban Rose.’ This also makes the page appear more feminine and would
therefore attract females rather than males to read.
The clothes my model’s are wearing are seen as quite The models on the double page spread are
fashionable and modern. They are the typical clothes that a also in quite relaxed poses. Occasionally
teenage girl would be very likely to wear. Therefore, a female they are making contact, leaning on each
reader would be interested in looking at the clothes they are other etc. This shows they are close friends
wearing and may admire them or possibly even take influence and reflects the typical friendship's of
and try aim to dress like the models. The clothes they are females which involve much more
wearing therefore reflect the social group of females. affectionate contact than that of males.
4. Social Groups
Many people relate rap music with ‘chavs’ or
young people who are low-class and likely to
behave badly, be nuisances in public, drink and
smoke heavily, take drugs, be in gangs, swear
often etc.
These people would stereo-typically wear
baseball caps, tracksuit bottoms and trainers.
It could be argued that this stereotype is
reinforced in this image on my contents page
because of the fact the male in the image is
wearing a cap and fits the stereotypes because
the article on him is entitled ‘Luke Coleman.
Gangs, Drugs and Hip Hop.’
It could also be argued that this social group is represented in the
double-page spread article because of the wearing and casual
language used. For example it says “I don’t think anyone can say
they never made any bad choices as a teenager, but yeah, we did
some stupid shit.” They are basically saying that they behaved in
this stereo-typically bad way as teenagers and the audience could
relate to this if they are in the same position themselves.