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The Huffington Post  & Social Media How Twitter, Facebook & Regular People Are Changing The News
May 2005 The Huffington Post Launches
2008 First Local News Site in Chicago
February 2011 Purchased by AOL
Summer 2011 The Huffington Post Launches Interntaionally 
Breaking Important News  Too
Covering  Issues That Matter
Conversation and Community Come First
 
August 2011: Surpassed  100 million comments
A Leader On Social Media
Twitter 
It's All About  Tone
It's All About  Variety
It's All About  Breaking News
Taking Conversation to Facebook
Innovating in Social Media
HuffPost  Social News
Customized News Example
The Gauge ,[object Object]
Readers Get Involved 
Crowdsourcing  ,[object Object]
Showcasing  Wit
Voting ,[object Object],Example
Games and  Quizzes Example
Everyone is a journalist now So we have to adapt or die
OfftheBus ,[object Object]
Photographs and videos ,[object Object]
Asking For Help On Stories ,[object Object]
Check us out: Huffingtonpost.com Mandy Jenkins Twitter: @mjenkins

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The Huffington Post and Social Media

Editor's Notes

  1. First conceived as an alternative to powerful conservative websites. Offered a publication outlet to independent writers, journalists and regular people. Aggregation and collection of worldwide news. Slowly built a staff of reporters, first focusing on politics.
  2. Others in Denver, NY, SF, LA, DC
  3. Fueling hires of many new reporters and expansion
  4. Canada UK France Spain
  5. Breaking series and big issues into digestible parts
  6. Beats: Foreclosure, unemployment, immigration, women's rights, elections, government, war 
  7. From the beginning, we were social media before social media as some news sites didn't even have comments, we were forerunners Being first helped build the site Comments on every story Moderated by staff, users and innovative moderation software control without stifling conversation getting the commenters themselves involved really helps in this
  8. Readers help moderate comments Awarded badges for connecting with others flagging abusive comments awarded by other users for being funny, smart, etc. comments fuel our growth
  9. Some stories have thousands of comments
  10. Why? We're always innovating
  11. Joined Twitter in April 2008 Now has 1.3 million followers Has expanded to dozens of new accounts by subject and location How we do it
  12. Provocative
  13. Funny You won't see other media doing it
  14. first to the news often
  15. Mix of news It's all in knowing what will work to draw comments, shares and likes Nearly 500K fans
  16. On-site social network launched in 2009 Ties in your activity from friends on Twitter and Facebook Started with Facebook connect Added Twtter Easier for users to share stories see what friends are reading following one another on the site
  17. Just launched in September Links in onsite polling and social media on Twitter and Facebook
  18. readers galleries maps readers vote on photos
  19. Where did you feel the earthquake
  20. Slideshows of tweets Slideshows of comments, ideas Images
  21. Started in 2007 to bring regular voters into coverage of the 2008 elections expanded to be year round, particularly involving college students Broke big stories New people onto the site, non-journalists
  22. Occupy Wall street and 2012 election some are just witnesses to history
  23. Polling Getting commercials, mailers reports on what's going on in states