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LORANC SPARSI
D I R E C T O R O F C O M M E R C I A L L I C E N S I N G , E M E A
L O R A N C . S PA R S I @ J U K I N M E D I A . C O M
+ 4 4 ( 0 ) 7 8 7 7 7 5 3 7 5 5
3
VIDEO IS HOW WE SHARE
PROJECTED
2.5B
2B
1B
500M
0M
1.5B
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
2008
2007
2006
V I D E O U P L O A D S I N B I L L I O N S
2005
5 7 % O F A L L O N L I N E V I D E O
WA S U P L O A D E D I N T H E L A S T 2 Y E A R S
Sources: IAB, Chute, Tubular Multi-Platform Video Guide
A MOBILE-FIRST,
SOCIAL GENERATION
4.78B
Smartphone users by 2020
60%
Global smartphone ownership
1.1B
Mobile subs - Europe
39M
smartphone social media users
71.6M
Mobile subs - UK
S M A R T P H O N E U S E R G R O W T H I N B I L L I O N S
2015 2016 2017 2018 2019 2020
4.78 B
4.68 B
4.57 B
4.43 B
4.3 B
4.15 B
uploaded to
YouTube every
minute
500 HRS
FILMMAKERS, CONTENT CREATORS,
& STORYTELLERS
increase in
video posts
YOY
94% 400M
stories
created
every day
of 1B users are
creating video
stories daily
*Sources: Omnicore, Mediakix, Tubefilter, Influencer Marketing Hub 2018-2019
of 500M users
uploaded a
video last month
55%40%
P E O P L E ,
M O M E N T S ,
E M O T I O N ,
T A L E N T .REAL
I N F L U E N C E R &
M I C R O I N F L U E N C E R S
O R G A N I C V I D E O
C O N T E N T
C O M M I S S I O N E D
U G C
Content that is captured organically in our daily
lives
Combination of organic and paid Incentivized Marketing Initiatives
NOT ALL VIDEO IS
CREATED EQUAL
W O R L D W I D E V I D E O D I S C O V E R Y,
2 4 / 7 , 3 6 5 D AY S A Y E A R
I D E N T I F Y O W N E R S H I P
E X C L U S I V E L I C E N S I N G R I G H T S
T O 5 5 K V I D E O S , & G R O W I N G
C L E A R F O R C O M M E R C I A L U S E
A BRAND-SAFE
PROCESS
1
2
3
4
Entertainment
Digital
Syndication
Advertisers
Indirect
Monetization
TV & OTT
Syndication
Direct Sales Advertisers
Digital
Platforms
TV & OTT
Syndication
Video
A NEXT GEN MEDIA COMPANY
190M
S O C I A L FA N S
3.2B
M O N T H LY V I E W S
287M
M O N T H LY O T T M I N S .
54 MINS.
AV G . O T T W AT C H T I M E
POWERING HYPER-SHARABLE
PUBLISHING BRANDS
WE PUT CONSUMERS AT
THE HEART OF CAMPAIGNS
Videos in the
Jukin Library
55K
Weekly Video
Submissions
4,000
Videos Acquired
Per Week
200
A M A S S I V E V I D E O C A T A L O G U E
Videos Acquired through
Custom Research & Clearance
for Bespoke Campaigns
5,471
E N T E R P R I S E
S O L U T I O N S
Case study 3
Case study 5
Case study 4
Case study 2
LORANC SPARCI
D I R E C T O R O F C O M M E R C I A L L I C E N S I N G E M E A
L O R A N C . S PA R S I @ J U K I N M E D I A . C O M
+ 4 4 ( 0 ) 7 8 7 7 7 5 3 7 5 5

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The age of the Film Makers, Content Creators & Storytellers - putting the consumer at the heart of your campaign!

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  • 2. LORANC SPARSI D I R E C T O R O F C O M M E R C I A L L I C E N S I N G , E M E A L O R A N C . S PA R S I @ J U K I N M E D I A . C O M + 4 4 ( 0 ) 7 8 7 7 7 5 3 7 5 5
  • 3. 3
  • 4. VIDEO IS HOW WE SHARE PROJECTED 2.5B 2B 1B 500M 0M 1.5B 2019 2018 2017 2016 2015 2014 2013 2012 2011 2010 2009 2008 2007 2006 V I D E O U P L O A D S I N B I L L I O N S 2005 5 7 % O F A L L O N L I N E V I D E O WA S U P L O A D E D I N T H E L A S T 2 Y E A R S
  • 5. Sources: IAB, Chute, Tubular Multi-Platform Video Guide A MOBILE-FIRST, SOCIAL GENERATION 4.78B Smartphone users by 2020 60% Global smartphone ownership 1.1B Mobile subs - Europe 39M smartphone social media users 71.6M Mobile subs - UK S M A R T P H O N E U S E R G R O W T H I N B I L L I O N S 2015 2016 2017 2018 2019 2020 4.78 B 4.68 B 4.57 B 4.43 B 4.3 B 4.15 B
  • 6. uploaded to YouTube every minute 500 HRS FILMMAKERS, CONTENT CREATORS, & STORYTELLERS increase in video posts YOY 94% 400M stories created every day of 1B users are creating video stories daily *Sources: Omnicore, Mediakix, Tubefilter, Influencer Marketing Hub 2018-2019 of 500M users uploaded a video last month 55%40%
  • 7. P E O P L E , M O M E N T S , E M O T I O N , T A L E N T .REAL
  • 8. I N F L U E N C E R & M I C R O I N F L U E N C E R S O R G A N I C V I D E O C O N T E N T C O M M I S S I O N E D U G C Content that is captured organically in our daily lives Combination of organic and paid Incentivized Marketing Initiatives NOT ALL VIDEO IS CREATED EQUAL
  • 9.
  • 10. W O R L D W I D E V I D E O D I S C O V E R Y, 2 4 / 7 , 3 6 5 D AY S A Y E A R I D E N T I F Y O W N E R S H I P E X C L U S I V E L I C E N S I N G R I G H T S T O 5 5 K V I D E O S , & G R O W I N G C L E A R F O R C O M M E R C I A L U S E A BRAND-SAFE PROCESS 1 2 3 4
  • 11. Entertainment Digital Syndication Advertisers Indirect Monetization TV & OTT Syndication Direct Sales Advertisers Digital Platforms TV & OTT Syndication Video A NEXT GEN MEDIA COMPANY
  • 12. 190M S O C I A L FA N S 3.2B M O N T H LY V I E W S 287M M O N T H LY O T T M I N S . 54 MINS. AV G . O T T W AT C H T I M E POWERING HYPER-SHARABLE PUBLISHING BRANDS
  • 13. WE PUT CONSUMERS AT THE HEART OF CAMPAIGNS Videos in the Jukin Library 55K Weekly Video Submissions 4,000 Videos Acquired Per Week 200 A M A S S I V E V I D E O C A T A L O G U E Videos Acquired through Custom Research & Clearance for Bespoke Campaigns 5,471 E N T E R P R I S E S O L U T I O N S
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  • 23. LORANC SPARCI D I R E C T O R O F C O M M E R C I A L L I C E N S I N G E M E A L O R A N C . S PA R S I @ J U K I N M E D I A . C O M + 4 4 ( 0 ) 7 8 7 7 7 5 3 7 5 5