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astory

rst

APPROACH
to human-centered

DESIGN.
don’t call it a beta
don’t worry
you’re in
the right place
story rst .
LIFEDESIGN

PHILOSOPHY
astory

rst

APPROACH
to human-centered

DESIGN.
?
story
why
.

DESIGN

empower

ethic-actionable accountability
and people-centric designwork
story
my
lou susi

DESIGN
design
or be designed
dynamic	
  media	
  institute
Bureau
of

investigation
the laughterLife
he who laughs last laughs for eternity
embed myself
study the culture
understand the
full context of life
find areas
of unintended
usage to exploit
make fun
say wuh?
i know
i’m all over
the place, right?
don’t worry
you’re still in
the right place
next up ...
a little bit a

story
back
Q
Q
Mommy,
where did

story rst
come from?
interaction
DESIGN
its almost
inevitable
first assignment
boring
no context
give it some life
tell me a story
bring stories
to the room
ux wtf?
the future is a story
an evening of

interaction

DESIGN
absurdity
tactile
collaborative
real
social
fun
design
interaction
DESIGN
here’s the

story
work
or
how to leverage a

story rst

APPROACH
for your professional

DESIGNlife.
a quick case study
please note
this work is private and confidential
develop
personas
as you go
human stories
not as technical as
AGILE dev stories
ordinary,
everyday
language
iterate on
everything
not just the design
not just the code
common current
standard practices
astory

rst

APPROACH
the bigger picture
honest story
about today
be critical
be brutal
capture your
current story
the story about
who you are today
what do you want
your story to be?
big blue sky
be ridiculous
never say ‘no’
‘we can’t’ is
NOT an option
that shit’s boring
pretend your
budget is limitless
pretend that
you have
all the time
in the world
pretend you have
all the resources
you need to do
amazing work
dream big
now dream bigger
be big and bold
what would be
your ultimate story?
the story you’d like
to tell the world
the story you’d like
to leave behind
what story do you
want others to tell?
do it
get nuts
own it
aim right for
your dream story
higher than she’s
aiming, right?
keep iteratively
designing +
developing
the story as
you progress
test with your
target audience
test with your
stakeholders
test with your
anyone + everyone
listen
bring the feedback
into your process
feed your stories
what’s the

story
BIGGER
gonna be

?
we live our stories
what’s our story?
it’s

story
our
we gotta own it
THANK

YOU
SpeakerRate
http:/
/spkr8.com/t/28611
stay in touch
ls@loususi.com |

@loususi +

@storyfirst |

storyfirst.com +

loususi.com
story rst .
LIFEDESIGN

PHILOSOPHY
if you enjoyed

story rst .
LIFEDESIGN

PHILOSOPHY

you’ll love ...
story rst .
LIFEDESIGN

PHILOSOPHY
thank you
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
A storyFirst Approach to Human-Centered Design
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A storyFirst Approach to Human-Centered Design

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Although I've included little bits and hints to this topic in more casual presentations I've given in the recent past, this SlideShare Deck captures the recent lecture I gave as part of Massachusetts College of Art and Designs 2014 Thursday Evening Lecture Series through their Continuing and Professional Education Department.

The talk ran a little under an hour long and covered approaches to leveraging looser, human-feeling storytelling methods to help inform, design, develop and iteratively optimize experience design for: garnering better personal awareness and contextual understanding in the world; professional, collaborative practices with corporate UX design and development teams { in ways that closely align and play well with current, industry-standard Agile and Lean UX methodologies }; philosophical 'life-design' guidance for yourself and others; thinking about ways to designEmpower 'Design for Good' for The Bigger Picture when thinking about ways to actively and consciously design and promote positive change for humanity and the world.

This was the official premiere lecture for 'A storyFirst Approach to Human-Centered Design' — not exactly a 'beta,' but also the first of many iterative talks focused on the themes of design, awareness and creating positive change by actively living with a certain design philosophy and perspective in heart and mind.

Published in: Design

A storyFirst Approach to Human-Centered Design

  1. 1. astory rst APPROACH to human-centered DESIGN.
  2. 2. don’t call it a beta
  3. 3. don’t worry
  4. 4. you’re in the right place
  5. 5. story rst . LIFEDESIGN PHILOSOPHY
  6. 6. astory rst APPROACH to human-centered DESIGN.
  7. 7. ? story why
  8. 8. . DESIGN empower ethic-actionable accountability and people-centric designwork
  9. 9. story my
  10. 10. lou susi DESIGN
  11. 11. design
  12. 12. or be designed
  13. 13. dynamic  media  institute
  14. 14. Bureau of investigation
  15. 15. the laughterLife he who laughs last laughs for eternity
  16. 16. embed myself
  17. 17. study the culture
  18. 18. understand the full context of life
  19. 19. find areas of unintended usage to exploit
  20. 20. make fun
  21. 21. say wuh?
  22. 22. i know
  23. 23. i’m all over the place, right?
  24. 24. don’t worry
  25. 25. you’re still in the right place
  26. 26. next up ...
  27. 27. a little bit a story back
  28. 28. Q Q
  29. 29. Mommy, where did story rst come from?
  30. 30. interaction DESIGN
  31. 31. its almost inevitable
  32. 32. first assignment
  33. 33. boring
  34. 34. no context
  35. 35. give it some life
  36. 36. tell me a story
  37. 37. bring stories to the room
  38. 38. ux wtf?
  39. 39. the future is a story
  40. 40. an evening of interaction DESIGN absurdity
  41. 41. tactile
  42. 42. collaborative
  43. 43. real
  44. 44. social
  45. 45. fun
  46. 46. design
  47. 47. interaction DESIGN
  48. 48. here’s the story work
  49. 49. or
  50. 50. how to leverage a story rst APPROACH for your professional DESIGNlife.
  51. 51. a quick case study
  52. 52. please note
  53. 53. this work is private and confidential
  54. 54. develop personas as you go
  55. 55. human stories
  56. 56. not as technical as AGILE dev stories
  57. 57. ordinary, everyday language
  58. 58. iterate on everything
  59. 59. not just the design
  60. 60. not just the code
  61. 61. common current standard practices
  62. 62. astory rst APPROACH
  63. 63. the bigger picture
  64. 64. honest story
  65. 65. about today
  66. 66. be critical
  67. 67. be brutal
  68. 68. capture your current story
  69. 69. the story about who you are today
  70. 70. what do you want your story to be?
  71. 71. big blue sky
  72. 72. be ridiculous
  73. 73. never say ‘no’
  74. 74. ‘we can’t’ is NOT an option
  75. 75. that shit’s boring
  76. 76. pretend your budget is limitless
  77. 77. pretend that you have all the time in the world
  78. 78. pretend you have all the resources you need to do amazing work
  79. 79. dream big
  80. 80. now dream bigger
  81. 81. be big and bold
  82. 82. what would be your ultimate story?
  83. 83. the story you’d like to tell the world
  84. 84. the story you’d like to leave behind
  85. 85. what story do you want others to tell?
  86. 86. do it
  87. 87. get nuts
  88. 88. own it
  89. 89. aim right for your dream story
  90. 90. higher than she’s aiming, right?
  91. 91. keep iteratively designing + developing the story as you progress
  92. 92. test with your target audience
  93. 93. test with your stakeholders
  94. 94. test with your anyone + everyone
  95. 95. listen
  96. 96. bring the feedback into your process
  97. 97. feed your stories
  98. 98. what’s the story BIGGER gonna be ?
  99. 99. we live our stories
  100. 100. what’s our story?
  101. 101. it’s story our
  102. 102. we gotta own it
  103. 103. THANK YOU
  104. 104. SpeakerRate http:/ /spkr8.com/t/28611
  105. 105. stay in touch ls@loususi.com | @loususi + @storyfirst | storyfirst.com + loususi.com
  106. 106. story rst . LIFEDESIGN PHILOSOPHY
  107. 107. if you enjoyed story rst . LIFEDESIGN PHILOSOPHY you’ll love ...
  108. 108. story rst . LIFEDESIGN PHILOSOPHY
  109. 109. thank you

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