Personal Information
Organization / Workplace
Hamburg Area, Germany, Hamburg Germany
Occupation
Head of Story at Jimdo
Industry
Advertising / Marketing / PR
Website
www.growthbystory.de
About
I have been a dragon hunter. I have travelled the galaxy. I have sailed with pirates.
During my journeys I recognized: Stories are more than entertainment. With stories we travel into new worlds and explore unseen growth potential.
Today I help brands and start-ups to find and tell stories that inspire growth. How?
By applying storytelling techniques from theater, games and movies to communication challenges I help my clients to gain new insights, to develop new strategies and to communicate with emotional impact.
Tags
storytelling
transmedia
creativity
planning
marketing
entertainment
socialmedia
start up
content strategy
bloggen
blogs
branding
advertising
interactivity
strategic planning
digital media
marketing and advertising
microsoft powerpoint
presentation
design thinking
strategy
insights
ideas
start-up mentality
meaning
crossmedia
gamification
alternate reality games
ethnografie
acting
movie
youtube
indy movie
experiencedesign
erlebnis
pr
See more
Presentations
(12)
See all
Likes
(23)
See all
Six Pattern of Interactive Storytelling
Christian Riedel
•
10 years ago
AME 2012 Presentation
Rob Campbell
•
11 years ago
Interactive Narratives: Creating the future of storytelling (SXSW 2011)
Robert Pratten
•
12 years ago
What's Next in Storytelling?
Adrian Hon
•
12 years ago
How to Write a Screenplay or Tell a Better Story
Victor Pineiro
•
11 years ago
Noah wardrip fruin-education_summit_interactivestorytellingpreparing
Lionhunter3k
•
11 years ago
How storytelling can enhance digital projects
LUKSO
•
12 years ago
Strategic Planning In Advertising
Griffin Farley
•
13 years ago
Transmedia Ready Masterclass San Sebastian Film Festival 2011 bis
Karine Halpern
•
11 years ago
Building a Story World
power to the pixel
•
12 years ago
Production as strategy
Zeus Jones
•
12 years ago
Transmedia Rising (March 2011)
J. Walter Thompson Intelligence
•
12 years ago
Die Zeit wird knapp - Ein ARG für den Jugendroman Numbers
vm-people GmbH
•
12 years ago
ideas idea ideas: strategy talk with MAS
Heidi Hackemer
•
12 years ago
Getting started in Transmedia Storytelling
Robert Pratten
•
12 years ago
Alternate Realities - Jane McGonigal Keynote SXSW 2008
Jane McGonigal
•
15 years ago
Make An Alternate Reality Game!
Jane McGonigal
•
15 years ago
The 2011 Non-Obvious Trend Report VISUAL EDITION: 15 Business & Marketing Trends That Matter in 2011
Rohit Bhargava
•
12 years ago
Case study: Collapsus
power to the pixel
•
12 years ago
A brief history of transmedia world building
Jeff Watson
•
12 years ago
Transmedia Development & The New World Model
Gunther Sonnenfeld
•
13 years ago
Transmedia storytelling Narrative strategies, fictional worlds and branding in contemporary media production.
Carlos Alberto Scolari
•
13 years ago
Transmedia & Advertising
Ivan Askwith
•
13 years ago
Presentations
(12)
See all
Likes
(23)
See all
Six Pattern of Interactive Storytelling
Christian Riedel
•
10 years ago
AME 2012 Presentation
Rob Campbell
•
11 years ago
Interactive Narratives: Creating the future of storytelling (SXSW 2011)
Robert Pratten
•
12 years ago
What's Next in Storytelling?
Adrian Hon
•
12 years ago
How to Write a Screenplay or Tell a Better Story
Victor Pineiro
•
11 years ago
Noah wardrip fruin-education_summit_interactivestorytellingpreparing
Lionhunter3k
•
11 years ago
How storytelling can enhance digital projects
LUKSO
•
12 years ago
Strategic Planning In Advertising
Griffin Farley
•
13 years ago
Transmedia Ready Masterclass San Sebastian Film Festival 2011 bis
Karine Halpern
•
11 years ago
Building a Story World
power to the pixel
•
12 years ago
Production as strategy
Zeus Jones
•
12 years ago
Transmedia Rising (March 2011)
J. Walter Thompson Intelligence
•
12 years ago
Die Zeit wird knapp - Ein ARG für den Jugendroman Numbers
vm-people GmbH
•
12 years ago
ideas idea ideas: strategy talk with MAS
Heidi Hackemer
•
12 years ago
Getting started in Transmedia Storytelling
Robert Pratten
•
12 years ago
Alternate Realities - Jane McGonigal Keynote SXSW 2008
Jane McGonigal
•
15 years ago
Make An Alternate Reality Game!
Jane McGonigal
•
15 years ago
The 2011 Non-Obvious Trend Report VISUAL EDITION: 15 Business & Marketing Trends That Matter in 2011
Rohit Bhargava
•
12 years ago
Case study: Collapsus
power to the pixel
•
12 years ago
A brief history of transmedia world building
Jeff Watson
•
12 years ago
Transmedia Development & The New World Model
Gunther Sonnenfeld
•
13 years ago
Transmedia storytelling Narrative strategies, fictional worlds and branding in contemporary media production.
Carlos Alberto Scolari
•
13 years ago
Transmedia & Advertising
Ivan Askwith
•
13 years ago
Personal Information
Organization / Workplace
Hamburg Area, Germany, Hamburg Germany
Occupation
Head of Story at Jimdo
Industry
Advertising / Marketing / PR
Website
www.growthbystory.de
About
I have been a dragon hunter. I have travelled the galaxy. I have sailed with pirates.
During my journeys I recognized: Stories are more than entertainment. With stories we travel into new worlds and explore unseen growth potential.
Today I help brands and start-ups to find and tell stories that inspire growth. How?
By applying storytelling techniques from theater, games and movies to communication challenges I help my clients to gain new insights, to develop new strategies and to communicate with emotional impact.
Tags
storytelling
transmedia
creativity
planning
marketing
entertainment
socialmedia
start up
content strategy
bloggen
blogs
branding
advertising
interactivity
strategic planning
digital media
marketing and advertising
microsoft powerpoint
presentation
design thinking
strategy
insights
ideas
start-up mentality
meaning
crossmedia
gamification
alternate reality games
ethnografie
acting
movie
youtube
indy movie
experiencedesign
erlebnis
pr
See more