AS Media evaluation

1. How did you attract/address
your audience?

2. Frontcover
The masthead will attract
my audience as it is large
and the red box with the
“A” placed in it will stand
out on newsstands. Also,
the tagline “the new
alternative” will suggest to
readers that the magazine
is about alternative/indie
music, so therefore they
will be intrigued to read it.
The main article title will attract readers as it is
large an in a black box so it will stand out. Also,
a lot of “indie” people (my audience) love finding
out about new artists so they will be encouraged
to buy the magazine and read it.

3. Frontcover
The fact that these extra
articles are in red boxes
stand out to readers and
make them want to read
them.
The way I made the name “Lukas”
the biggest text on the front cover
suggest he’s important and also
because I put “featuring” before his
name relating to “50 new artists for
2016” makes the reader want to
know more about him because it
makes him seem as if he’s an artist
that you should be listening to.
These extra artists which I included in my magazine
will also attract my audience as they’re quite popular
(except from Charlie xy who is a fake artist for my
magazine) and therefore this may encourage them
to read my magazine as they will want to read about
their favourite artists

4. Contents page
These article numbers will
attract my audience as it
they’re large and tells them
exactly which page the artists
are on, it also suggests they’re
the main focus of the magazine
so if a reader just wanted to
read about the cover star they
would see the large numbers
first and then look at who
they’re about. Also, by
categorising articles it allows
the reader to look at the
specific article they want to.
I made sure I included images on my contents page as I wanted it to be visual. I also
made sure the models I used were of different genders as I wanted my magazine to be
gender neutral so it would be appealing to all genders. Additionally, the images inform
the reader what they look like and this may encourage readers to read the article as
they may think they look “cool” or attractive.

5. Double page spread
The pull quote will attract my reader because they might read the quote first and
think its interesting and want to know more about the artists and the context of the
quotes.
The overall look of the image
(clothes and how I’ve edited
it), should attract my desired
audience because it makes
him look cool and it fits in
with that group of people so
the audience can identify
with him or even look up to
him. By having an image like
this it makes the audience
want to learn more about
him, therefore they buy the
magazine and read the
article.

6. Double page spread
I made the title large as when
the reader is flicking through
pages this might catch their
eye and it might encourage
them to read the article.
I used the same male model for the majority of my photos for the magazine and I
think this will appeal to both male and female audiences. This is because the
majority of the male audience might think he’s interesting and cool whereas the
majority of the female audience might think he’s attractive. This will mean they will
be attracted to the magazine and want to learn more about him. Also, the image of
the female artist on my contents page might mean that males might find her
attractive and will be encouraged to read the magazine.

7. Feedback
After AS I received some feedback from my peers on how I could improve to get a
better mark. It was said that I should change the layout to make one page just an
image and the other the actual article. I think by having the image as a page
makes it more captivating and I feel like this improvement will appeal to my
audience better as it makes the artist look more fascinating. They also said I
should make the title much larger which I agreed with because this way it strikes
the audience more. Overall, I feel as though this layout is much better as I think it
looks more professional.
Old New

8. Feedback
Front cover: I like
the fact that the artist
looks mysterious and
how the image is
quite moody looking.
I also like the large
text “lukas”.
Contents page: I like
how you have stuck
to a colour scheme,
the red is striking. I
also like the large
image of the girl, this
way it’s not just one
male artist.
Double page
spread: I like how
you have edited
these images and the
clothes he is wearing,
I think this appeals to
an indie audience.
Front cover: I like
the large title and
how you have kept to
the same colours.
Contents page: The
use of the large title
for the article
sections are striking
and makes it easier
for me to navigate
through the
magazine. As well, its
very clear and
organised so it’s easy
to read.
Double page
spread: I like the
image you used for
the left page, it
caught my eye along
with the large title
and pull quote.