Channels
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Check our page: mynearbite.com/lisboa1/ More info: mynearbite.com/ Facebook: www.facebook.com/mynearbite
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Channels
- 2. 2Lean Entrepreneurship Project – MyNearBite.com For App Users PROTOTYPE And also For Restaurants...
- 3. 3Lean Entrepreneurship Project – MyNearBite.com Collecting Emails and sending Newsletters Email Marketing CHANNELS • Email Collection: • 5 Signup Elements on our homepage • Pop-up appearing every 4 days • Email Newsletter: • Automatic “MyNearBiteNews” whenever there are new posts on our blog • Status Quo: • 29 emails collected via Website and Landing Pages • Goals: Collect 100 emails
- 4. 4Lean Entrepreneurship Project – MyNearBite.com Active on Facebook, Instagram and Twitter Social Media Marketing • Facebook: • 3-4 posts per week • News about entrepreneurship or MyNearBite updates (prototype, survey, blog) • Twitter: • Automatically connection with Facebook • Instagram: • Less frequent • Pictures about MyNearBite‘s Story • Status Quo: • 356 Facebook Likes • Goals: • 500 Facebook Likes • Engagement of users CHANNELS
- 5. 5Lean Entrepreneurship Project – MyNearBite.com The Video & Contacting Blogs, Newspapers and a Radio station Viral Marketing • We made a first video that explains how our App works. Creation of a Youtube account • We contacted a series of newspapers, blogs and other media channels to get an interview or just publicity (free) – still waiting for the answer • Goals: • Traffic • App Awareness CHANNELS
- 6. 6Lean Entrepreneurship Project – MyNearBite.com We are getting noticed Landing Page & Google Analytics • About to finish our first 14-days landing page test. • Clicks on our page from many countries of this world. • Status Quo: • Conversion Rate: 15% (!) • 422 sessions • Survey redirects to our LP • Goals: • Think about a second Landingpage with our new prototype • Further increase traffic CHANNELS
- 7. 7Lean Entrepreneurship Project – MyNearBite.com We are getting noticed Landing Page & Google Analytics CHANNELS
- 8. 8Lean Entrepreneurship Project – MyNearBite.com Creating Traffic and Awareness Flyers CHANNELS
- 9. 9Lean Entrepreneurship Project – MyNearBite.com CHANNELS THANK YOU! Check our page: mynearbite.com/lisboa1/ More info: mynearbite.com/ Facebook: www.facebook.com/mynearbite