This was a slide deck I did as an example of what is possible to do in 15 minutes.
Happy to help you make more money in your business, just hit me up at http://www.ConnectWithCasey.com or at least go grab your FREE audio on how to Get More Referrals NOW at http://www.ExpandTheBusiness.com
Happy Marketing!
Casey
How to get your first 1000 email subscribers for free!
1. HOW TO GET YOUR
FIRST 1000
EMAIL SUBSCRIBERS FOR FREE
FOR FREE
2. Step One:
Cook Up An Irresistible
Opt-In Bribe
Solve a SINGLE problem or issue that YOUR client or subscriber has.
For Example: Business Owners want/need more referrals.
We offer: Get More Referrals NOW!
www.ExpandTheBusiness.com
3. Carefully plan your freebie or give away:
• Make it simple and easy to create (CaseysPick.info)
• Focus on a pain point (Save Time and/or Make More $$)
• Promote it everywhere (Social Media, Shuffle, Business Cards)
• Make your content evergreen (No date or location specific)
• Create a landing page for your opt-in (Aweber,Mail chimp, Bomb
Bomb, Infusionsoft or SalesFunnelTrial.com)
4. Step Two:
The Best Way To Get New
Subscribers Through Your Blog
WordPress
Blogger
Medium
5. Make your blog work for you:
• Add Calls-To-Action to your blog posts (Including Videos)
• Create new content often. Become a Publisher (CaseysPick.info)
• Become a guest blogger. (Add content to other Blogs)
• Cross promote blog posts on different platforms (Social)
• Utilize pop-ups or exit pops
6. Step Three:
4 Easy Tips For Growing Your
Email List With Your
Facebook Page
Go where YOUR customers are!
Profile
Page
Groups
7. Capture your audience’s attention once they get to
your Facebook page:
• Add an email sign-up tab to your Facebook page
• Use your cover photo to promote your opt-in bribe and sign-up (NO!)
• Run a contest or giveaway (Neutral or where your customers donate)
• Drive traffic to your website/blog (CTA in lives etc)
8. Step Four:
Why Facebook Lives are
Outstanding Tools
For List Building
Right now this is the MOST engaging way on Facebook
9. Tips for creating Facebook Lives that will attract
your prospects:
• Write a compelling title and create an outline for a talk on a topic you
know your people will love!
• Make sure your topic is related to your opt-in bribe. (Mostly)
• Broadcast from your business Facebook page but afterward, share the
Live session with any other accounts you manage or on your profile or
in group.
10. Tips for creating Facebook Lives that will attract
your prospects:
• Mention the bribe several times throughout the Facebook Live and
give your people an easy way to sign up for your list to get it.
• After the Live is complete, edit your description notes to include the
URL where your viewers can subscribe.
• Always encourage your fans to invite people to watch the Live and/or
share the replay when it’s over.
11. Step Five:
Dos And Don’ts Of Getting New
Email Subscribers through
Instagram
12. How to promote your list to your Instagram
followers:
• DO create a specific sign-up page for your Instagram followers
• DO promote your opt-in regularly and use the phrase “link in profile”
to direct your followers to sign up
• DO use Instagram stories to direct people to sign up
• DO create visually appealing graphics or hire a designer who has that
talent (Fiverr.com)
13. How to promote your list to your Instagram
followers:
• DO use hashtags in your opt-in promotions (Fiverr.com)
• IE:#cleanliving #exercise #active #weightloss #instahealth #strong #fitnessaddict #cardio #fitnessmodel #getfit #train
#determination #muscle #abs #instafit #gymlife #fitlife #fitnessmotivation #protein #gains #transformation #wellness
#wellbeing #cleaneating #healthyfood #nourish #healthyeating #mindfulness #healthylifestyle #healthychoices
#healthylife #nutrition #cleanfood #fitfood #eathealthy #cleaneats #healthyliving #healthyfoodshare #healthymary
#healthychoice #organic #healthymeal #healthysnack #veganfood #fitnessfood #healthydiet #realfood #dietfood
#comidadeverdade #eatingclean #comidadobem #fearfatclub #healthybreakfast #fitforlife #dietasemsofrer #holistic
#essentialoils #paleo #healing #whiterabbit #yoga #balance #sixty #iconclub #zafferano #safisa #turandot #detox
• DON’T think that promoting “regularly” means every day
• DON’T promote your opt-in without testing all your links (Important)
14. Step Six:
4 Ways To Transform YouTube
Viewers Into
Email Subscribers
#2 Most visited website on EARTH!
Move FB lives to YouTube (LivesToTube.com)
15. Promoting your opt-in via YouTube :
• On the opening and closing slides (hire this is you like)
• Within the video itself (Call out the CTA)
• Mention your email list at the end of each video
• Use your bio link to ask for sign ups
• Optimize your video descriptions (Transcribe add Link)
17. Promoting your opt-in via MeetUp :
• Start Meetups that your customers would want to join
• Set up welcome email when members join promoting your opt in
• Mention your email list at the end of each email
• Use your link in private messages to members
• Joint Venture Partner or hold meetups in your area and use CTA forms
18. Extra:
Use Pinterest To Grow Your
Email List Overnight
Most valuable when your opt in is visual
19. How to drive Pinterest users back to your opt-in
landing page:
• Create “pinnable” images that include text describing your opt-in and
asking people to click to get it
• Describe your opt-in offer in the pin’s description field
• Link that Pin to your opt-in landing page dedicated to Pinterest users.
• Include social proof: testimonials, subscriber numbers, info that will
show you’re the real deal
20. Common mistakes people make while using
Pinterest include:
• Not including photos of YOU smiling
• Not optimizing your profile for sign-ups
• Not using cohesive branding or design elements
• Not using fonts that are easy to read