This is my first draft for my films poster

1. This is where our main antagonist
image will be. It will be centrally
composed and larger than the other
two images as it will be a largely built
male and the two background
characters will be smaller built
females, using the Hegomonic
Marxist theory that males are
dominant and more powerful and
that women will always be the
followers of men. This will make the
males in our target audience feel
more powerful, drawing them into
the film and want to watch it more.
This is where our two female characters
will be placed, either side of our male
character and shown smaller, to show their
lower ranks and that they are less
important than the male. This also ties in
with our use of the Hegomonic Marxist
theory, that women are less important
than men. This type of theory will attract
our target audience by making the males
watching it want to protect the females in
the movie, thinking that they are the less
powerful gender and need to be looked
after. Also, it will draw in the female part of
out audience as they will be quite strong
females who will want to prove that they
are stronger and braver, making them want
to watch the film to prove that they aren’t
easily scared.
Our tagline will be placed here
because this fits with the
stereotypical layout of most movie
posters. This is because it draws the
viewers attention towards it as it is
almost in the centre and then gives
them a small insight into what the
film will involve. This will draw in our
target audience as it will be a layout
they recognise, drawing them in
immediately.
Our title will be placed just below the
tagline to draw people’s attention to
the centre of the poster, to then
make them look at what is
surrounding in. This is a typical
feature of all movie posters that we
have chosen to follow. As on of our
psychographic groups are
mainstreamers, this will attract them
as they will be drawn to things that fit
the normal look, like the layout of our
poster. The aspirers in our target
audience will also be attracted by this
because their main attribute is that
they care about what looks good,
meaning that this is one of the main
things they will pay attention to.
The date of the film’s release will be
in a smaller font at the very bottom
of the page. This causes the viewer to
have to look through all of the details
on the poster and pay close attention
to find it, however, it will be in a font
that stands out, making the audience
pay attention to it and attracting the
target audience to notice it and
remember it.
Our billing block will be placed in small font in the bottom section
of the page, with main characters and the production company in
block capitals. This will cause our audience to pay attention to who
is in the film and who made it. This will attract both the aspirers
and the mainstreamers in our target audience as the aspirers will
be more interested in what it looks like and the mainstreamers will
be interested in any important or popular names.