1. Mr. Antonio T. Delgado
The Link Campus Journalism Training-Workshop
September 10, 2011
GJC Audio-Visual Room

2. The Link
September 2011 Vol.1 Issue 1

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September 2011 Vol.1 Issue 1
 selection of which news stories will be
covered
 amount of space or time given to stories
 way the story is presented
 images and language used to cover the story
 importance given to the story by its
placement
 way the audience is guided to interpret
the story
 glory of the byline

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September 2011 Vol.1 Issue 1
NEWS is information about
current events printed in
newspapers or broadcast
by the media.
--Microsoft Encarta,
2009.

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September 2011 Vol.1 Issue 1
 Recent information
 Current events
 Somebody or something interesting
 Something previously unknown

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September 2011 Vol.1 Issue 1
 Timeliness
 Proximity or Nearness
 Significance
 Prominence
 Oddity or Unusualness
 Conflict

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September 2011 Vol.1 Issue 1
 Human Interest
 Drama
 Romance
 Progress
 Number

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September 2011 Vol.1 Issue 1
 Accuracy
 Brevity (briefness)
 Clarity
 Style
 Objectivity

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September 2011 Vol.1 Issue 1
 Classroom story
 Enrolment story
 Meeting story
 Program/Party Story
 Experiments/Surveys
 Honor roll/Dean’s list story

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September 2011 Vol.1 Issue 1
 Awards story
 School Improvement story
 Election story
 School Organization/Club story
 Out-of-School Activity
 Special Occasion story

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September 2011 Vol.1 Issue 1
 Must have a nose for news
 Must not be afraid of people
 Must be knowledgeable in style
 Must be able to finish articles on time

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September 2011 Vol.1 Issue 1
 Beats – offices, departments, library
 School calendar
 Invitations and Memos
 Different clubs and organizations
 Sports teams
 Students and teachers
 Community

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September 2011 Vol.1 Issue 1
 Straight news – consists
of facts reported
without elaboration
 News feature – based
on facts; writer may
give his impressions,
may describe and
narrate without
resorting to biased
opinion

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September 2011 Vol.1 Issue 1
Most interesting or The Inverted
most important Pyramid of news
Least
suggests that
interesting news be told in
or least order of most
important interesting or
important to least
interesting or
important

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September 2011 Vol.1 Issue 1
Inverted Pyramid of News

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September 2011 Vol.1 Issue 1
I’LL TAKE THE
LEAD!

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September 2011 Vol.1 Issue 1
 The 1st paragraph: Most important part of the
article, summarizes the story
 The Hook: Arouses the readers interest
 Answers right away the most important
questions: 5 W’s and 1 H

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September 2011 Vol.1 Issue 1
 Who?
 What?
 When?
 Where?
 Why?
 How?

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September 2011 Vol.1 Issue 1
Depending on the nature of
the story and its driving
news elements, a lead
can focus on one or a
few of the six question
words.

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September 2011 Vol.1 Issue 1
Who? — The school board passed a resolution
last night banning the wearing of caps in all
school buildings.
What? — Cap wearing was banned in all school
buildings last night after the school board
passed a new resolution.

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September 2011 Vol.1 Issue 1
Where? — In General de Jesus College last
night, the school board passed a resolution
to ban the wearing of caps in all school
buildings.
When? — Last night, the school board passed a
resolution banning cap wearing in all school
buildings.

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September 2011 Vol.1 Issue 1
How? — By a 6-1 margin last night, the school
board passed a resolution banning hat
wearing in all school buildings.
Why? — Citing a pattern of early-onset
baldness in GJC’s teenagers, the board of
education last night passed a resolution that
restricts cap wearing in all school buildings.

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September 2011 Vol.1 Issue 1
Astonisher Lead
Better attend your classes on November 5!
Contrast Lead
Twenty years ago, he was the school’s
janitor. Now, he came back to become the
college dean.
Epigram Lead – verse, quotation
Like father, like son…

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September 2011 Vol.1 Issue 1
Picture Lead – describes to create a mental
picture of the subject.
The new dean, although only in his 30s,
is already silver-haired.
Background Lead – describes the setting
Decorated with buntings and multi-
colored lights, the quadrangle became a
grand setting for a barrio fiesta as GJC
celebrated its…..

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September 2011 Vol.1 Issue 1
Parody Lead – a parody of a well-known song
or poem
Tell me not in mournful numbers, Life is
but an empty dream..
This must be the desperate conclusion of
a 45-year old man who killed
himself..
Punch Lead - short, forceful, explosive
God is dead!

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September 2011 Vol.1 Issue 1
Quotation Lead
―Ignorance, not poverty, causes
malnutrition.‖
Thus revealed former Isabela governor
Grace Padaca to …
Question Lead
Who will be the next Ms. Intramurals?
The answer will be known on…

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September 2011 Vol.1 Issue 1
 Startwith the most important or
unusual idea of the news event.
 Pack the most important info in one
sentence
 Go direct to the point

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September 2011 Vol.1 Issue 1
 Rarely use the ―when‖ and ―where‖
leads
 Use less than 30 words
 Don’t start with articles: a, an, the

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September 2011 Vol.1 Issue 1
Who wants to read an article that begins:
―The General de Jesus College Board
met Tuesday night at General de Jesus
College to discuss the new dress code.‖
Instead try:
―A proposal to change uniforms received
a lukewarm reception at last Tuesday night’s
school board meeting.‖

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September 2011 Vol.1 Issue 1
Who wants to read an article that begins:
―A basketball team from the IT
department won the semi-finals in
basketball.‖
Instead try:
―With seconds left on the time clock,
BSIT’s own Andres Dimagiba scored the
winning shot that lead the team into the
Intramurals’ Basketball Semi Finals.‖

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September 2011 Vol.1 Issue 1
WHAT A
GREAT BODY!

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September 2011 Vol.1 Issue 1
 The details of the summary lead
 Arranged from most important to
the least important
 One sentence, one paragraph
structure
 Sentences are generally less than
24 words

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September 2011 Vol.1 Issue 1
 Use transitional devices
 Include quotations from at least
two different people
 Do not editorialize

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September 2011 Vol.1 Issue 1
Subject-verb-object sentences of generally
less than 24 words
 One idea per sentence
 Don’t delay meaning, don’t use a lot of
commas
 Use strong verbs and an active voice
 Simplify terms

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September 2011 Vol.1 Issue 1
 Gather the details
 Process the details
What is the news value?
What details should be included?
Who are my target readers?
Are there important details missing?
 Rewrite
 Edit for mechanics and structure

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September 2011 Vol.1 Issue 1

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September 2011 Vol.1 Issue 1

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September 2011 Vol.1 Issue 1
POINTERS:
5 W’s and 1 H
 Quotations
 Details
 One paragraph, one sentence

39. ―Live to express, not to impress.‖
Prepared by:

40. The Link
September 2011 Vol.1 Issue 1
GJCians study news writing
The Link staff
discusses topic
Anything that concerns
important events around the
LEAD takes
world is considered newsworthy.
The importance of news cannot
center stage
be overestimated because the
success of a newspaper depends
on its coverage and the quality
One of the most important elements of Students write their own articles after learning
of its writing. Although news the dynamics of news writing.
news writing is the opening paragraph
writing involves getting the facts
BODY found... in article
or the introduction. Journalists refer to
and sending them out to the
this as the "lead.” Because newspapers
reader, it undergoes a three part
are read rapidly, the opening of the
process before reaching the From the lead and his notes, the reporter
story requires the most attention from
reader: Coverage, Interpretation, writes the body of the news story. If the
both the reader and the writer. The
and Play. All these elements are LEAD has “told the story in a
reader samples the story and then
necessary to ensure a well- NUTSHELL,” the BODY only has to retell
makes the choice of reading on or
written news article that likewise the story in detail by explaining the features
jumping to another article.
conforms to all journalistic in the lead and adding minor features not
(Continued)
standards and requirements. summarized in the lead.