Copy Reading 2hernan

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Copyreading and Headline writing

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Copy Reading 2hernan

  1. 1. Mr. Hernane B. Buella
  2. 2. Copyreading <ul><li>is much is like the work of a communication arts teacher correcting compositions, except that he uses different symbols. </li></ul><ul><li>symbols are universally known to printers. </li></ul><ul><li>the symbols used in copyreading are the same symbols used in pagwawasto ng sipi to eliminate or correct errors to improve the copy. </li></ul><ul><li>a copy may be a news item, editorial, a feature story or any literary article. </li></ul>
  3. 3. <ul><li>Errors could be of any kind – errors in fact, in grammar in structure or in style. </li></ul><ul><li>Like a teacher of English you correct errors in spelling, punctuation, capitalization abbreviation, the use of the different parts of speech, in subject-verb agreement, tenses, mood, number, case and the like. </li></ul><ul><li>In copy editing a news report, you should see to it that the proper lead is used and that this lead contains the most important element. </li></ul><ul><li>See to it that the paragraphs are arranged according to decreasing importance following the inverted pyramid structure. </li></ul><ul><li>In editing an editorial see to it that it begins with an introduction composed of a newspeg and reaction. This is followed by the body (the arguments and stand of the editor on the issue), then by the conclusion. In short, correct errors in structure. </li></ul>
  4. 4. <ul><li>There is also a thing called newspaper or editorial style. </li></ul><ul><li>Every paper should have a stylesheet or stylebook as a guideline for the sake of consistency . </li></ul><ul><li>A stylesheet is a set of rules mainly in punctuation, abbreviation, syllabication, uses figures, capitalization and spelling. You may use the Manila Times Style Book by Jose Luna Castro. Most metropolitan dailies use it. You may find one in Campus Journalism by Ceciliano-Jose Cruz, pp.213-220 </li></ul>
  5. 5. <ul><li>There is no question of right or wrong, just a matter of style. After you have adopted one, be consistent. </li></ul><ul><li>Also, eliminate opinion in news stories; this is called editorializing. Delete libelous words and expressions, vulgar and indecent words. Cross out redundant words and verbal deadwood. Use adjectives sparingly. News is supposed to be objective and factual. Delete also seditious and rebellious matter and those violative of our laws. </li></ul>
  6. 6. COPYREADING Defined for corrections for improvement For style sheet accordance EDITING article News Features Sports Editorials Cutlines
  7. 7. Mga Pananda sa Pagwawasto ng sipi pangulo ng pilipinas - limbagin sa malaking titik Pag-asa ng Bayan - limbagin sa maliit na titik Manila Times - limbagin na maitim(boldface) Dahil sa Isang Bulaklak - limbagin ng palihis(italics)
  8. 8. Dahil sa iyo, ang sabi niya - lagyan ng panipi Paco Manila - lagyan ng kuwit 2000-01 - lagyan ng kudlit barangay - singitan ng titik inang baayn - pagpalitin ang lugar ng titik
  9. 9. Jose Lina Jr., Gobernador - pagpalitin ang lugar ng salita pinunong ng bayan - alisin at pagkabitin Pang. Gloria M. Arroyo - isulat nang buo 8 katao - isulat nang pasalita labing dalawang katao - isulat sa numero o tambilang Doktor Warren Cruz - daglatin
  10. 10. Simula bukas - wastong pasok ng talataan kahapon. Simula bukas - panibagong talataan natapos ang panayam Subalit wala pang tiyak - pagdugtungin o pasunurin Ngunit di pa yari - walang bagong talataan pin untahan - pagkabitin
  11. 11. Malaking Panayam - igitna ang subhead Panggulo ng Pilipinas - alisin at paglapitin Maynilas - kaltasin/pungusin Wilfredo Krus - hayaang manatili ang pagkabaybay Mabait na bata - panatilihin, huwag baguhin more pa - may karugtong 30 # - wakes ng artikulo
  12. 12. Headline Writing <ul><li>News stories, are important, but the headlines that introduce these stories to the readers are also important. Good headlines will make a newspaper page attractive; poor headlines will make a page seem dull. Poor headlines might discourage them from reading the stories. </li></ul><ul><li>A headline is the title of a news story. It summarizes the whole news story. Oftentimes, it is the gist of the lead. </li></ul><ul><li>What kind of headline style does your newspaper use? In the traditional newspaper headline, every word is capitalized except for short prepositions like at, by, for, from, in, on, to, etc. and the . They are capitalized only when they appear at the beginning of a line. </li></ul>
  13. 13. <ul><li>A newer style of headline writing; however, capitalizes only the first word and proper nouns that would be capitalized in a normal sentence. The two styles of headlines are shown below: </li></ul><ul><li>Traditional Style Newer Style </li></ul><ul><li>Clc (cap & lower case) Ds (Down Style) </li></ul><ul><li>Food Production Food production </li></ul><ul><li>Drive Intensified drive intensified </li></ul>
  14. 14. <ul><li>If a newspaper wishes to call special attention to a news story, it will capitalize every letter in every word. </li></ul><ul><li>(All Caps) </li></ul><ul><li>DOPE UPSURGE IN SCHOOL </li></ul><ul><li>COMMUNITY NOTED </li></ul><ul><li>Ordinarily, most newspapers call attention to their most important news stories by giving them multiple-column headlines. A multiple-column headline is one which extends over two, three, four or more column width. Such wide headlines; however, are set in much larger type than single column headlines. </li></ul>
  15. 15. <ul><li>Example: </li></ul><ul><li>Nation celebrates Centennial Year, </li></ul><ul><li>Chief Executive delivers message </li></ul><ul><li>The examples of headlines we have seen so far have been written in two lines. This is called a running head . But sometimes newspapers print three-line headline: </li></ul><ul><li>3 rd seminar </li></ul><ul><li>on family </li></ul><ul><li>planning held </li></ul>
  16. 16. <ul><li>In longer stories, a newspaper may even add a second headline called a deck , also called bank or readout . </li></ul><ul><li>Torch 2 nd in nat ’ l. press tilts </li></ul><ul><li>Chief editor </li></ul><ul><li>bags seven </li></ul><ul><li>NSPC medals </li></ul>
  17. 17. Unit Counting in Headlines <ul><li>Writing headlines is not so simple as it seems to be. A headline should fit the allotted space by a system of unit counts given to each letter, figure or space. This is done to avoid a thin head , a fat head or a bleeding head . </li></ul>
  18. 18. <ul><li>An example of a thin head where the spaces between the letters of words, or the space after the words in a line are so wide that the effect is ugly. </li></ul><ul><li>S c h o o l j o i n s p r e s s t i l t s </li></ul><ul><li>An example of a fat head where the letters or the words are so crowded that there are no spaces between them or the spaces are so small that several words read as one. </li></ul><ul><li>Schooljoinspresstilts </li></ul>
  19. 19. <ul><li>An example of bleeding headline in which some letter or words extend inside the column </li></ul><ul><li>S c h o o l j o i n s </li></ul><ul><li>p r e s s t i l t s </li></ul><ul><li>However, in computerized headline writing, there is no need to count units. The computer does the fitting of the words in the allotted space. In many provinces, printing is still done through the obsolete letter press. </li></ul>
  20. 20. <ul><li>The corresponding unit counts are given as follows: </li></ul><ul><ul><li>½ unit – jilt and all punctuations except the em dash (-) and the questions mark (?) </li></ul></ul><ul><ul><li>1 unit – the questions mark, space, all figures, capital, JILTF, all lower case letters except jiltf </li></ul></ul><ul><ul><li>1 ½ units – the em dash, lower case m and w, all capital letters except M and W and JILTF </li></ul></ul><ul><ul><li>2 units – capital M, W </li></ul></ul>

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