double page analysis

1. Double page
spread detailed
analysis
typography- In this magazine double page spread they use fonts in many different ways.The
biggest font is the pull quote which is at the top half of the page. This is in a san serif font in a
bold capital letter font. This is effective because by having the pull quote from the story in a bold
font it is more eye catching towards the audience and this makes them want to find out more
about the storyline.By having the pullquote in a big font nearly covering hald a page it makes the
quote unmissable and makes it more striking. The rest of the writing used in the article is not
as big as the pull quote and is more appropriate for reading at a suitable size. The font for the
rest of the article is also a san serif font. By having the main writing in a san serif font where it is
more basic. This is more effective than a serif font because it is easier to read and makes it
more likely for the audience to read it if its more simple but effective.
Layout- The layout of this double page spread is a very conventional layout. On the right page
is a full blown photo of the artist that the article is about; this is effective because it gives the
audience a clear view of who the article is about, by having the artist on a full page of the double
page spread makes it more captivating and makes it more likely for the audience to look at it.
On the other side is the actual article/ written interview about the artist. It is arranged into 3
vertical columns; this is effective because it breaks up the text and makes easier to read rather
than in a block text and makes it conventional for a double page spread.

2. colour- The main colours used in this magazine is a mixture of pink,black and white. The use of
the white is used as the background; this is successful because it contrasts with the rest of the
colours and makes them stand out more and look more lively and exciting. The black is used for
some of the text; this contrasts well with the white background and makes it more bold
appealing to the audience more. They also use parts of the double page spread in pink such as
some of the pull quote and small parts of the background. This illustrates towards the audience
that it is may be aimed more at the female audience rather than the males due to the use of pink
giving it more femininity. It also gives the article more visual and striking features so it would
make it more interesting.
images- There is one main image on this article which is of the artist (Cher Lloyd). It is a long
shot of the artist so you can see the full image of her; this is an effective shot type because it
shows the specific target audience her whole image and allows them to aspire to her. Although
this is a longshot it still shows her facial expressions clearly so it still shows the subject direct.
The costume that she wears in this image is a very fun and interesting outfit consisting of striped
jeans and crop top. This is effective for the article because it tells the audience what sort of
person she is and contrasts with the rest of the colours situated around the image. She is
language-The language used is very persuasive for example part of the opening of the article
says “read this article now!!”. The use of the word now is a demanding word so by the use of it,
makes the reader think it is really interesting so it gives them the urge to want to find out what’s
so good about this article.Also the use of the exclamation marks connotes a sense of
emergency so it exhibited to the audience that they must read it and that is important.
conventions- One of the conventions of the double page spread is the pull quote;this is used in
the article by saying “i was the girl parents blamed for their kids turning out wrong”. This is the
quote from the interview and is used as the headline; it is considered as conventional because
there are normally controversial or shocking. By them being controversial grasps the audiences
attention more by shock tactics and makes them want to find out more about it. Another
convention which is used in the double page spread is the direct address used through the
image where cher lloyd is staring straight towards the person looking at the magazine. This is
conventional because they try to achieve an engagement with the audience of the magazine. It
also encourages the audience to buy the cover as they have a connection between the artist
which is conveyed through eye contact.