1. TWITTER ETIQUETTE
• Twitter has forever changed the way people communicate being limited to 140 characters forces writers to
be succinct.
• Think of President Obama’s “Yes we can,” Muhammad Ali’s “Float like a butterfly, sting like a bee,” or
even Donald Trump’s, “You’re fired!”
• Each tells you who the person is, what you can expect from them, and what’s in it for you. All in all, a
wonderful tagline provides a lot of value from just six or seven words
• As of December 2012, Twitter had more than 500 million registered members (expected to double in less
than 5 years). That means you have the opportunity to irritate millions of people if you’re not careful….
1. No one likes a constant self-promoter. Talk about some random moments of your
activities but do include other people and current events.
2. Keep a cool head when tweeting. Don’t get carried away with your emotions of the
moment.
3. Don’t use spam or automated direct message. The whole point of Twitter is to promote
interaction, not for robotic tweeting. You want to build trust among your followers. Make your
tweets as genuine and as interesting as possible.
4. Always be honest. Be honest with your
intentions and state them clearly in your profile
bio. If you’re a marketer, say it. If you’re a
blogger, say it. There’s no wrong reason to be
on Twitter, but there is a wrong way to use it.
5. Use Action Words. When trying to move
your public use verbs and minimize use of
nouns and adjectives.
6. Don’t forget to tweet! If over-tweeting is a
mistake, then so is under-tweeting. You should
probably log in at least once a day and post at
least five tweets every time you log in and
reply/retweet your followers’ tweets. It won’t take much of your time, but it will help keep your
putation in check.
a Turkel talk, written by Bruce Turkel; Pauline Winnick; http://danzarrella.com/infographic-how-to-get-
ore-clicks-on-twitter.html
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Sources: Taken in part from
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