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Twitter 101: Social Media as Professional Development

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Student affairs and social media collide in this presentation, presented in webinar format on November 1, 2010 and sponsored by the Great Lakes Association of College and University Housing Officers.

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Twitter 101: Social Media as Professional Development

  1. 1. Twitter 101: Social Media as Professional Development<br />GLACUHO Webinar<br />November 1, 2010<br />
  2. 2.
  3. 3. Getting Started<br />Create an account:<br />http://www.twitter.com/signup<br />Things to Consider:<br /><ul><li>Digital Identity
  4. 4. Username – Consistency/Branding
  5. 5. Photo
  6. 6. Bio
  7. 7. Privacy Concerns
  8. 8. Locked v. Unlocked
  9. 9. “You Tweet Who You Are.” -@TBump</li></li></ul><li>Twitter Lingo Bingo<br />
  10. 10. Follower Etiquette<br />
  11. 11. Hashtag Etiquette<br /><ul><li>Does this tweet enhance the community?
  12. 12. Does this tweet contribute to the overall conversation?
  13. 13. Does this tweet educate others?
  14. 14. Will others find this tweet interesting, informative and intelligent?
  15. 15. Is this the best place to ask my question?</li></li></ul><li>Twitter Searches<br />Search for hashtags, keywords, relevant content.<br />Saved searches save time!<br />http://search.twitter.com<br />
  16. 16. Professional Development<br />#greekchat<br />#sachat<br />#acadv<br />#sadoc<br />#sagrad<br />#olchat<br />#reslife<br />#rlchat<br />#acuhoi<br />#wihsng<br />#saass<br />
  17. 17. #SAChat<br /><ul><li>Thursdays at 12 p.m./1 p.m. CT/ET and 6 p.m./7 p.mCT/ET
  18. 18. Topic voted on weekly by community
  19. 19. Up to 150 participants in afternoon
  20. 20. Evening chat typically smaller and easier to follow for beginners
  21. 21. Follow @The_SA_Blog
  22. 22. Posts weekly polls for topics
  23. 23. Serves are moderator of chat
  24. 24. Posts links to transcripts following chat</li></li></ul><li>Conference Back Channels<br /><ul><li>Share resources
  25. 25. Highlight events
  26. 26. Connect with others attending the conference
  27. 27. Connect with those not attending the conference
  28. 28. Show support of back channel by allowing tweeting if presenting
  29. 29. Allow hashtag to emerge organically</li></li></ul><li>Conference Back Channels<br /><ul><li>Don’t forget hashtag etiquette
  30. 30. No one cares with whom you’re making lunch plans (sorry!)
  31. 31. This may be other conference attendees only interaction with you
  32. 32. Tweetups!</li></li></ul><li>Resources<br />Teaching Twitter to Higher Education Colleagues<br />Benefits of the Back Channel<br />Ten Terrific Twitter Tools<br />People/Organizations You Should Follow<br />

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