1. EvaluationTask3
What kindof mediainstitutionmightdistribute your mediaproductandwhy?
I feel aninstitutionlike WennerMediaLLCmight distribute my magazine.Theyalreadyproduce
RollingStone, Men'sJournal and Us weekly.Theseare aimedat an olderaudience meaningthat
there isa gap in theirmarketfora younger audience like the one I'maimingharmat. Theyalso have
the knowhow to put the magazine outthere and to advertise it.Theyhave acustomergroupthat
has made theirothermagazineshugely popularwithover1.5millionunitsof rollingstone soldevery
fortnight. Ithoughtthat bauermediamaybe able to distribute itbut g heyalreadyproduce another
musicmagazine aimedatyoungpeople- kerrang.Thismeansthattheyprobablywontconsider
publishingacompetitortotheiralreadysuccessful magazine.
