Ratio Analysis of Boeing
The Boeing Company operates in the industry of aerospace and defense. The largest aerospace
company, Boeing is the #2 maker of large commercial jets (behind rival Airbus) and the #2 defense
contractor behind Lockheed Martin. The aerospace and defense industry did suffer the effects of a
post–9/11 society. Because of the weakened and fearful tourism market, spending on commercial
aircraft did decrease. But recently, revenues have improved considerably as travelers are becoming
more comfortable with flying again. Defense expenditures are the leading source of revenue for the
US industry. Boeing, despite aerospace spending decreasing, has profited from projects such as the
missile interception network and revamp of the US armed forces. The ... Show more content on
Helpwriting.net ...
Also, the dividend yield is a very important measure of profitability to investors. The dividend yield
measure shows the rate of return to common stockholders in terms of cash dividends.
The Boeing Company performs very well in terms of ratios. Boeing's earnings per share on common
stock is 2.81. Also, Boeing's price earnings ratio is 33.31 and their dividend yield is 1.4%. Boeing's
stock is currently selling at 93.67. Boeing looks to be a pretty steady stock, as analysts are predicting
that its mean target is 99.83 and its low target is 70, while the high target is 114.
Boeing is a global company, considering it has customers in over 90 countries around the world and
is one of the largest U.S. exporters based on sales. It also has employees in 70 of the countries that it
deals with. Boeing is in a bit of a tough spot with outsourcing considering that they deal with
government defense contracts. They are taking large bounds to really work with their global
partners. Instead of just outsourcing call sources or manufacturing, they are actually outsourcing
engineering and design positions as well. One of Boeing's executives really summed up their goal
quite well with this quote, "One of the things we have found [is that] it 's best to have the people
building the parts designing the parts," says Michael Bair, Boeing 's vice–president in charge of the
787 program. "It 's arrogant for us to sit here in Seattle
... Get more on HelpWriting.net ...

Power Of The Buyer : High. Buyer Power
Power of the Buyer: HIGH
Buyer power is high because there are many alternative airlines and the service the airlines provides
are typically undifferentiated, therefore customers typically purchase airline tickets based on price
not on carrier. The airline industry has numerous of airlines to choose from and generally it does not
matter if customers are going on a business trip or simple pleasure, customers tend to constantly go
with the lowest price. The development of the Internet has had an intense impact on the way
consumers search, plan and book their trips. The fact that booking most of the cheap airlines can be
conducted via the internet, has led to a growth in the popularity of this medium, because it allows
users to easily compare prices published by airlines. For instance, customers can use various
websites such as Expedia.com, Travelocity.com, Kayak.com, among others, to compare flight prices
leading to a tremendous competition against airlines companies.
– Travel agents
Power of the Supplier: HIGH
Supplier power is high given that there are limited plane and engine manufacturers to choose from.
The airline industry is dominated by few major players including The Boeing Company, General
Electric Company, United Technologies Corporation, Northrop Grumman Corporation, and
Lockheed Martin Corporation. There are certainly few options in this category, and the industry is
dominated by very powerful suppliers. For instance, The Boeing Company has a market share of

Henri Mintzbergs Model On Organizational Structures
Mintzbergs Model on Organisational Structures
The Five Parts
This note summarises the key features of Henri Mintzbergs theory on the structuring of
organisations, which he presented in his book The Structuring of Organisations and Structure in 5 's:
Designing Effective Organizations in the early 1980s.
According to Mintzberg organisations are formed of five main parts:
Operating core
Those who perform the basic work related directly to the production of products and services
Strategic apex
Charged with ensuring that the organisation serve its mission in an effective way, and also that it
serve the needs of those people who control or otherwise have power over the organisation
Middle–line managers
Form a chain joining the ... Show more content on Helpwriting.net ...
Machine bureaucracy type structures are "performance organizations" not "problem solving" ones.
Professional Bureaucracy
The professional bureaucracy relies for coordination on: * the standardization of skills and its
associated parameters such as design, training and indoctrination. * In professional bureaucracy type
structures duly trained and indoctrinated specialists –professionals– are hired for the operating core,
and then considerable control over their work is given to them. * Most of the necessary coordination
between the operating professionals is handled by the standardization of skills and knowledge –
especially by what they have learned to expect from their colleagues.
Whereas the machine bureaucracy generates its own standards the standards of the professional
bureaucracy originate largely outside its own structure (especially in the self–governing association
its operators join with their colleagues from other professional bureaucracies). The professional
bureaucracy emphasizes authority of a professional nature or in other words "the power of
expertise".
The strategies of the professional bureaucracy are mainly developed by the individual professionals
within the organization as well as of the

Braniff International Airways : A Brief History
Research Paper
Braniff International Airways: A Brief History
Kyle Goeller
Aviation Transportation (SP17)
14 February 2017
The Beginnings
When thinking about airline companies, most people naturally gravitate to the big name carriers of
current times. Delta, American, United, and Southwest usually top the list of companies that come to
mind when discussing airline companies. Throughout history, however, a multitude of airlines have
operated in the United States and abroad. Some of these merged or were bought by other companies
forming the mega airlines we see today. Others were not so fortunate. The airline industry is a
complicated business with high costs and narrow ... Show more content on Helpwriting.net ...
The stock market crash of 1929 and the subsequent depression would prove to be tough on the
company but would also provide opportunities. The economic downturn frightened many plane
owners into exiting the aviation industry. Braniff saw this as an opportunity, and significantly
increased their fleet by purchasing used aircraft at a discounted rate. This expansion put the
company in financial distress and nearly collapsed. However, in 1934 Braniff was awarded an air
mail route which revived the company by providing steady income for years to come. The 1930's
also brought changes in the leadership of Braniff. Tom Braniff was elected president of the company
and Paul Braniff became Executive Vice President. Also, in 1935 Charles Beard joined the Braniff
team as General Traffic Manager. This would prove to be an important addition in subsequent years.
In 1936 Paul Braniff left the company and Mr. Beard was promoted to Executive Vice President.
The Good Times
With the air mail route secured, the company began to expand even more. By 1936 Braniff had
established its hub in Fort Worth Texas, and expanded its coverage as far north as Chicago and as far
South as Brownsville and Houston Texas. They also moved to expand their fleet by adding 7 DC–2
aircraft to their inventory. With the new and improved aircraft also came another first for Braniff. In
1937 the company chose their first flight attendants or "Hostesses" as they were then called. Braniff

Avianca Flight 052 Case Study
Culture in the Cockpit
History of Avianca Flight 052 On January 25th, 1990, Avianca Flight 052, a Boeing 707, departed
Bogotá, Colombia, South America, enroute to JFK International Airport, New York, after making a
scheduled intermediate stop in Medellin, Colombia, South America (FAA, 2017). The flight
departed Medellin at 1508 EST with 149 passengers and 9 crewmembers on board (Krause, 2003).
Due to weather conditions at JFK there were numerous flight delays for inbound aircraft, and
Avianca Flight 052 was given three separate holding instructions while enroute to JFK (Krause,
2003). Shortly after 2133 EST, Avianca Flight 052 crashed in a wooded area near Cove Neck, Long
Island, New York, as a result of fuel starvation while returning for a second approach to landing at
JFK (NTSB, 1991). The captain of Flight 052 had over 16,000 hours of flight time, with more than
1,500 hours in the 707 (Krause, 2003). The first officer had substantially less experience with about
1,800 hours of total flight time, and only 64 hours in the 707 (Krause, 2003). The second officer, or
flight engineer, had over 10,000 hours total flight time, and more than 3,000 of that was in the 707
(Krause, 2003). All three crewmembers were citizens of the Republic of Colombia, and the captain
was 52 years old, the first officer was 28, and the second officer was 45 years old (NTSB, 1991).
Just prior to the crash the actual weather at JFK was poor. The ceilings were reported to be 200 feet
above the

Sigonella Diver Scenarios
In response to the September 11, 2001 terror attacks, the United States strengthened its presence
abroad. Sigonella, Italy is the hub for all Navy Explosive Ordnance Disposal (EOD) diving
operations. At that time, I was a member of the United States Naval Reserves; I served as an
Explosive Ordnance Disposal Diver. I was deployed to Sigonella from November 2001–September
2002. There, part of my duties included my service as an EOD diving supervisor. A diving
supervisor has the responsibility for protecting all divers, including their safety in the water,
transporting them to a call for service or operation, and evaluating, creating, and when necessary,
implementing emergency action plans. Upon arrival in Sigonella, I was reviewing the ... Show more
content on Helpwriting.net ...
Due to the location of the military installation, divers are usually transported to the ocean by boat, to
a dive location usually 30–90 minutes away. If a diver was stricken, a helicopter was supposed to
transport the rescue team, who, once arrived would swim 50–100 yards to the diver, placing him in a
rescue stretcher, and towing him back to the boat. This process alone could take approximately 30
minutes. The helicopter transporting the rescue team meanwhile would hover overhead. In turn the
rescue diver and stricken diver, are at risk because the rescue diver is attempting to swim with
rescue stretcher in tow through rough waters. Assuming they are both able to get onto the boat
safely, the rotor wash is still endangering not only the victim and rescue crew, but everyone on the
boat as well, because the rough water could cause the boat to capsize. Under these conditions the
stretcher could not be safely lifted to the helicopter. If the boat did not capsize, it would transport the
crew back to base 30–90 minutes away, prolonging the wait time before the diver could receive
medical attention. Under that policy the rescue process could take anywhere from 90 minutes to 3
hours, depending on how far they were from base, to get the stricken diver medical attention there.
Time is critical, especially if the stricken diver experiences a medical emergency like a heart

A Short Note On Engine Power And Its Impact On The World...
I. Summary
After World War II, aircraft structures had to be redesigned to enable the use of turbojet power
instead of piston engine power. After its first flight on February 15th, 1946, the DC–6 piston
powered aircraft quickly became the workhorse for passenger aircraft. With a wingspan of one–
hundred and seventeen feet, six inches, and a total length of one–hundred feet, seven inches, this
airframe was able to hold roughly one–hundred and five individuals. For nearly ten years, the DC–6
was incomparable to any other airframes at that time. It was capable of carrying over a hundred
passengers, and also very heavy cargo payloads. However, on December 20th, 1957 a new "bird"
entered the sky, and its name was the Boeing 707. With four 13,500 ... Show more content on
Helpwriting.net ...
With a high demand of passengers from civilian airliners after World War II, aircraft manufacturers,
such as Boeing, needed to create an airframe capable of meeting such demands. They needed an
airframe that could withstand extremely altitudes, high cruising speeds, and be capable of higher
payloads.
III. Significance of the Problem
The problem was significant because major airliners in the United States needed an airframe as soon
as possible, and that could outweigh the competition of other airliners. The Boeing Company had
the answers to all the airliner's questions and concerns, and within no time engineers began working
on the design for a new turbojet aircraft.
IV. Factors, Issues and Solutions
Factor 1. Design an airframe capable of extreme altitudes
Issue. Even though the DC–6 cabin was pressurized, and could operate at nearly 29,000 feet, Boeing
had to create an airframe that could cruise even higher. The higher cruising altitude would allow for
better fuel consumption, and cruising range. It would also allow for smoother air travel for
passengers because weather would be no factor at such altitudes.
Solution. In order to accomplish this, Boeing would need to create an airframe out of aluminum
alloy and have a very sleek shape to constrict drag. The DC–6 like many other airframes used
aluminum alloy because it was strong, lightweight, and durable at extreme temperatures. Boeing

Unitedhealth Group Company Case Analysis
In 2001, UnitedHealth Group began to improve their services electronically to allow for physicians
to review patients more easily. In 2002, UnitedHealth Group merged with AmeriChoice and later
with Medicaid. In 2004, UnitedHealth Group acquired Oxford Health Plans. In 2005, one of
UnitedHealth Group's subsidiaries known as Ingenix was chosen by the FDA to support their drug
safety program, allowing the identification of risks in certain prescriptions to be found more easily.
That same year, UnitedHealth Group purchased PacifiCare Health Systems for $9.2 billion. In 2007,
UnitedHealth Group extends their services with AARP for an additional 7 years. That same year,
UnitedHealth Group acquired Sierra Health Services Incorporated and the Lewin Group for $2.6
billion. In 2009, UnitedHealth Group purchased all of northeast subsidiaries belonging to Health Net
Incorporated for $570 million. In 2010, UnitedHealth Group creates a cancer care program that
improves coverage quality on cancer patients. That same year, Ingenix, the company's subsidiary,
acquired Picis Inc. The next year, UnitedHealth Group acquired XLHealth, which was sponsored by
Medicare. In 2012, UnitedHealth Group and Amil Participacoes SA merged. In 2011, UnitedHealth
Group wanted to reorganize their company and it subsidiaries. They categorized their subsidiaries
and sister companies by type: Employer & Individual, Medicare & Retirement, Community & State,
and Military & Veterans. Optum, one of UnitedHealth

Revenue Model Analysis of Passenger Traffic and Cargo...
[pic] [pic]
" REVENUE MODEL ANALYSIS OF PASSENGER TRAFFIC AND CARGO TRAFFIC IN AIR
INDIA LTD"
By
N.ANANDRAJ
(21107631002)
A PROJECT REPORT
Submitted to the
DEPARTMENT OF MANAGEMENT STUDIES
In partial fulfillment of the requirements
For the award of the degree
Of
MASTER OF BUSINESS ADMINISTRATION
RAJALAKSHMI ENGINEERING COLLEGE
(Affiliated to Anna University)
THANDALAM
CHENNAI – 602 105
JUNE 2009
BONAFIDE CERTIFICATE
Certified that this project report" REVENUE MODEL ANALYSIS OF PASSENGER TRAFFIC
AND CARGO TRAFFIC OF AIR INDIA LTD" with respect to the bonafide work of Mr.
N.ANANDRAJ, Reg. No. 21107631002, Final year student of Rajalakshmi Engineering College
carried out under ... Show more content on Helpwriting.net ...
|1.3 OBJECTIVES |9 |
| |1.4 RESEARCH METHODOLOGY |10 |

| | | |
|2 |REVIEW OF LITERATURE |13 |
| | | |
|3 |PROFILE OF AIR INDIA |18 |
| | | |
|4 |ANALYSIS AND INTERPRETATION |25 |
| | | |
|5 |SUMMARY AND CONCLUSION |53 |
| |FINDINGS OF THE STUDY |53 |
|

Carl Icahn : A Entrepreneur
Stephanie David
11/28/15
Carl Icahn
Carl Icahn is a financier, entrepreneur, and airline executive who was born in Queens, New York on
February 16, 1936. Initially, Icahn wanted to become an opera singer. That, however, turned into
receiving a philosophy degree from Princeton University in 1957. He then attended medical school
but dropped out three years later to learn the broker's trade on Wall Street. In 1968, after learning the
broker's trade, Icahn established his own firm. Icahn & Co. was the beginning of his corporate raids.
Beginning in the 1980's, Icahn and his partners started to become enriched by taking over
companies. While doing this, Icahn supposedly made money for ordinary stockholders as well. Also
in the 1980's, Carl ... Show more content on Helpwriting.net ...
According to one of Icahn's close friends, Icahn is a very competitive person and he is very good at
terrorizing people as well as wearing down their defenses by doing so.
Icahn's way of earning money is eyeing up companies whose stock prices are trading below value
and then targets them when the market is on a downtrend. By targeting companies when the market
is on a downtrend always him to accumulate more stock. More stock is accumulated because when
everyone is selling their stocks, he is purchasing them. Once he purchases the stock, he obtains
enough of an ownership in the company to land himself a spot on the board of directors. Icahn's first
move when gaining a spot on the board of directors is to demand getting rid of the CEO. Oftentimes,
he even considers breaking up the company into different sections and selling them off separately.
Since Icahn is viewed so highly, many people begin to invest in the said company he partially owns.
It doesn't matter whether Icahn is successful or not, he is still left with healthy stock gains.
What does it mean to be ethical? Being ethical refers to doing the right thing. However, everyone
has different morals in which determines what they deem being ethical. Ethics also vary from
business to business. Acting in an ethical manner typically means that you respect yourself as well
as others, especially in the business world. In the business world being ethical is vital. You want to
have a good image for company without

Boeing Airplane Company, Commonly Referred Simply As The
Boeing Airplane Company, commonly referred simply as The Boeing Company, is among the
largest worldwide aerospace companies. Boeing is an American multinational corporation that
designs, manufactures, and sells airplanes, rockets, rotorcraft, and satellites all over the world. The
company also provides leasing and product support services to over 150 countries, and it is the
largest exporter in the United States by dollar value. Boeing stock is a component of the Dow Jones
Industrial Average.
The company beginnings date back to 1916, when the industrialist William Boeing (1881–1956) and
aircraft engineer George Conrad Westervelt (1879–1956) founded the Pacific Aero products Co. in
Seattle Washington. However, a few months after the ... Show more content on Helpwriting.net ...
The many significant advances of technology that took place during the decade of 1950s gave
Boeing the opportunity to develop and manufacture new products. The company became a major
producer of small turbine engines during this time up to the late 1960s. Those types of engines
became an important part of the company 's major effort to expand its products beyond military
aircraft after World War II, and by 1958, Boeing had already started the delivery of the model 707,
which became the Unites States first commercial jetliner to date .
In 1960 Boeing acquired the Vertol Aircraft Corporation, which was restructured and reorganized
into Vertol Boeing division to begin the production of twin–rotors military helicopters, such as CH–
47 Chinook and CH–46 Sea Knight. Boeing also began production of its commercial airliner model
727, which was made with passenger, freight, and convertible freight variations as well. During the
Cold War, after the USSR executed its out–of–space expeditions orbiting around Earth, Boeing
became also involved in out–of–space projects. The company designed three–stage Saturn rockers
for the nine Apollo expeditions of the Unites States

The History Of The Airline Industry
The history of the airline industry has proven to be one of the most turbulent and unreliable
industries to date. Many airlines have found ways to succeed, or simply keep their heads above
water, while other companies have not been so lucky. We 've seen legacy airlines such as Pan
American and Trans World Atlantic, who once reigned the industry, fall beyond recovery into
bankruptcy and forced to shut down, while other airlines have become very successful. One airline
that has been able to make air travel a profitable business is Continental Airlines. Continental
Airlines was founded in 1934 as a very prosperous company and over their colorful 64–year history
has experienced both tremendous success and extreme difficulty.
Walter Varney and Louis Mueller originally founded Continental Airlines as Varney Speed Lines.
The concept of their company was to operate airmail and passenger services in the American
Southwest over a route originating from El Paso, Texas, to Pueblo, Colorado. Commencing
operations in the Lockheed Vega, in the first month they carried 860 pounds of mail and 9
passengers. In 1934, Robert F. Six saw an opportunity and bought into the Southwest division of
Varney Speed Lines. Soon after in 1936, Mueller sold 40 percent of the company shares to Robert
Six who then gained control of the company. One year later Six changed the name to Continental
Airlines and moved its headquarters to Denver, Colorado, which would become the airline's central
hub for the next

Pan Am 103 By Max Gaines
Pan Am 103
Max Gaines
Middle Tennessee State University
Abstract
Pan Am flight 103 was just a normal routine transatlantic flight that took off from San Francisco and
was en–route to London for its first layover. The flight took place on December 21st, 1988. Pan Am
flight 103 was on its transatlantic leg when it was blown into pieces by a bomb. The explosion killed
all 259 passengers on board and took 11 lives on the ground in Lockerbie, Scotland. Right after the
crash everyone believed it to be a terrorist attack. It took a three–year investigation from the FBI
until they found the link to two Liberian nationalists. In 1999, Gaddafi finally handed over the two
men for trial. One of the men was sentenced to life in prison. He ... Show more content on
Helpwriting.net ...
The airport only had one NOTAM that the crew needed to worry about– there was some
construction going on the outer taxiway. This had no factor at all on the crew or the accident. The
departure was just like any other departure. Everything was routine and nothing seemed out of the
ordinary. (NTSB, 1988)
The Boeing 747 took runaway 27R and began its route to New York Kennedy at 1825 hours Zulu,
just 21 minutes after being pushed back from gate Kilo–14. When flight 103 took off they were
tracking the Burnham VOR. As they started to approach the Burnham VOR, the Boeing 747
changed to a heading of 350 degrees. They were then cleared up to FL 120 and then to their cruising
altitude of FL 310. Once the Boeing 747 obtained their cruising altitude of FL 310, they were
North–West of the Pole Hill VOR about 26 minutes after takeoff. "Approximately 7 minutes later,
Shanwick Oceanic Control transmitted the aircraft's oceanic clearance but this transmission was not
acknowledged" (NTSB, 1988). During the second transmission, flight 103 disappeared from the
radar. The radar then picked up two different trails of debris from the aircraft explosion. Some
debris went as far as the east coast of England. When the explosion occurred, the winds were
between 250 degrees and 260 degrees and were around 115 kts at FL 310. As the altitude decreased
so did the wind strength. At FL 100 the

Who Is Boeing Used Today?
Boeing's innovative and intricate aircraft structures would not be used today without the
determination and perseverance shown throughout history. Although Boeing has been around for
many years, its history lies throughout many decades.
Founded in 1916, Boeing acted as one of the first aerospace producers in the United States. The idea
for creating Boeing took place in Seattle in 1914, by a guy named William E. Boeing. The company
built many different models such as the 707, 727, 737, and 747. Because the 747 jetliner was so
expensive, it almost caused Boeing to go bankrupt. The Boeing 707 was the world's first
commercially viable jetliner, revolutionizing the travel experience. Then, came out with the 747
which lowered costs and airfares.

Crash Of The Century Anthropology
A primary source that I found that relates with our course theme of horror and my concentration of
the unknown and unexpected is a documentary called Crash of the Century. This documentary was
created by Discovery World based on a true story. This documentary covers the unknown line of
events that led up to the fatal collision of two fully loaded Boeing 747s. On March 27, 1977, a KLM
747 and a Pan Am 747 were on route to the Gran Canaria International Airport when unexpected
calls were made by Canary Island Separatists that there were bombs at the airport. Authorities closed
down Gran Canaria International Airport and had to divert all flights to a small airport in Los
Rodeos. In total 5 large aircrafts were diverted to this small regional airport that couldn't easily
accommodate the aircrafts. Eventually after almost 4 hours from the original diversion, the KLM
was cleared to go the full length of a runway and do a 180° turn. The Pan Am flight was instructed
to follow the KLM but take the 3rd exit off the runway to their left. The Pan Am passed the 3rd exit
off the runway and the KLM began taking off without proper clearance. Nobody that day could've
predicted that the effects of an airport closing due to a bomb threat would cause the horrific disaster
of two Boeing 747s to collide and create the worst disaster in aviation history. ... Show more content
on Helpwriting.net ...
By exploring background information on Crash of the Century such as date of horrific event, date of
release of the documentary, and attempts to minimize horror Crash of the Century can accurately be
evaluated in an ethical way. This horror is used to the advantage of the writers David Bedard and
Bernard Vaillot and producer Andy Webb by portraying the horrific unknown during the
introduction of the documentary that attempts to keep viewer watching to the end by using many
important literary devices such as ethos, pathos, logos, and

Braniff Airways: Factors Leading To The Deregulation Act...
Introduction Style. Class. Color. These words best describe one of the most successful airlines of the
20th century. Braniff International Airways began as a small commuter/airmail company and grew
into the worlds most prestigious airlines in the 1950s and 1960s. Braniff was bold in its quest to
revolutionize the airline industry, however, many factors contributed to the bankruptcy of Braniff
Airways in 1982. How could such a large airline go from successful to bankrupt in just a few years?
The largest of these factors were the Deregulation Act of 1978, the Energy Crisis of 1979, and poor
business decisions following deregulation. These two external factors will be discussed following a
brief history of the airline. History and Innovation Braniff Airlines started in 1928 as a route
between Oklahoma City and Tulsa, Oklahoma, but this company was quickly purchased by the
holding company Aviation Corporation. The Braniff brothers saw how quickly the airmail contacts
were growing and they started another company to bid for airmail routes in the early 1930s. This
airline was called Braniff Airways and was the true beginning to the airline that flourished in the
mid to late 1900s. Braniff Airways also began with a route between ... Show more content on
Helpwriting.net ...
This crisis was the result of the Iranian revolution (which in–turn began the Iran–Iraq war), which at
the time was one of the world's largest suppliers of fossil fuels. This caused mass hysteria in energy
sector and oil prices spiked in the world economy. Since airlines are heavily dependent on oil
market prices, the industry took a large hit. Braniff saw a 94% increase in fuel prices in 1979 alone
(Nance, 1984). This exorbitant hike in costs hurt Braniff badly and is the prime reason for the
tremendous financial loss the company had been experiencing. In addition, a natural recession was
taking place during the late 1970's which only hurt Braniff

Boeing Versus Airbus: Trade Disputes
Introduction
For years the commercial aircraft industry has been an American success story. Until 1980, U.S.
manufacturers held a virtual monopoly. Despite the rise of the European–based Airbus Industrie, this
persisted through the mid–1990s, when two U.S. firms, Boeing and McDonnell Douglas, accounted
for over two–thirds of world market share. In late 1996, many analysts thought that U.S. dominance
in this industry would be further strengthened when Boeing announced a decision to acquire Mc–
Donnell Douglas for $13.3 billion, creating an aerospace behemoth nearly twice the size of its
nearest competitor.
The industry is routinely the largest net contributor to the U.S. balance of trade, and Boeing is the
largest U.S. exporter. In ... Show more content on Helpwriting.net ...
Perhaps fore–most among these is that the costs of developing a new airliner are enormous. Boeing
spent a reported $5 billion developing and tooling up to produce the 777 wide–bodied jetliner that it
introduced in 1994. The development costs for Airbus's new aircraft, the 555–seat A380 "super–
jumbo," are estimated to be anywhere between $10 billion and $15 billion. (The A380 is Airbus's
direct competitor to Boeing's profitable 747 model line.)
Given such enormous development costs, a company must capture a significant share of world
demand to break even. In the case of the 777, for example, Boeing needed to sell more than 200
aircraft to break even, a figure that represented about 15 percent of predicted industry sales for this
class of aircraft between 1994 and 2004. Given the volume of sales required to break even, it can
take up to 10 to 14 years of production for an air–craft model to turn a profit, and this is on top of
the 5 to 6 years of negative cash flows during development.
On the manufacturing side, a significant experience curve exists in aircraft production. Due to
learning effects, on average, unit cost falls by about 20 percent with each doubling of accumulated
output. A company that fails to move along the experience curve faces a significant unit–cost
disadvantage. A company that achieves only half of the market share required to break even will
suffer a 20 percent

Joint Surveillance And Target Attack Radar System
Joint Surveillance and Target Attack Radar System (Joint STARS/JSTARS)
SSG Koza, David
Class: 16–011
Joint Surveillance and Target Attack Radar System (Joint STARS/JSTARS) is a multi–functioning
air asset that is to assist airborne battle management, intelligence, surveillance and reconnaissance. I
will briefly describe the aircraft capabilities and how they are used on the battlefield. I will also
identify significant historic event, how the Joint STARS have influenced Military intelligence, and
the second and third order effects. I will also talk about how Joint STARTS will continue to help the
evolvement and impacts it will have on Military intelligence. Joint STARS came from Army and Air
Force programs to develop, detect, located, and attack enemy forces at a range beyond forward
operating troops. Joint STARS E–8C modified Boeing 707–300 series commercial aircraft. The E–
8C is equipped with a multi–mode radar, commutations, operations and control subsystems, and
antenna. The radar and computer subsystems can display battlefield information on ground troops in
near–real time. The antenna is able to rotate 120–degrees and able to detect targets 155 miles away.
In addition, the antenna is limited to detect helicopters, rotating antennas, and even slow moving
fixed wing aircraft. Joint STARS was deployed during Desert Storm and specifically early on during
the Battle of Khafji. The Battle of Khafji took place during 28January1991 and 02February1991.

A Report On The Flight Catering Industry
Introduction
The flight catering industry is very famous in the world. Each year more than 1 billion passenger are
server. An airline catering is the meal which serves to passengers on a board in commercial airline.
The meals are prepared by airline catering services. In the flight people sleep, entertained their self
during the flights. Breakfast, lunch and dinner, alcohol, soft drinks are available in the flights. And I
am very interested to know that what goes in flight behind the closed doors, where staff does work.
And I really want to know how they prepare the food for flight passengers. How many staff does
work etc. the emirate flights are very famous in the world. I have researched that 450 chefs prepare
the food for 1500 people. They make different type of regional food. In the portfolio i will tell about
the airline meals that how do we get the proper and perfect food in flights, how do they manage the
food for the customers who is vegetarian and no–vegetarian. I am going to tell about everything that
what happens in the kitchen from the beginning like how was it start. I will tell you difference of
older airline catering as compare today's airline catering. Probably this topic will help me in the
future about airline catering production such as how chefs works, prepare the food, about their
techniques and some new recipes. Nowadays thy use lots of techniques to prepare the food for
passengers. In the past they used handmade equipments which was taken longer time

Varney Airlines: Sabotaged In Commercial Aviation History
United Airlines was founded April 6, 1926 as Varney Airlines. Later in 1927 United Airlines (Varney
Airlines) began flying mail around the U.S. This sparked interest among many people, which lead to
Varney Airlines carrying passengers in seats with the mailbags beside them. Little would they know,
they just began a new era of modern aviation. April 6, 1926 was also the very first day "true" airline
service would operate on fixed routes and schedules. In 1927 William Boeing began his own airline
"Boeing Air Transport". He then began buying other air mail carriers including Varney's. In four
years Boeing owned many air mail carriers, airlines, airports, and many part manufacturing
companies. In 1929 Boeing changed its name to United Aircraft Transport Corporation. ... Show
more content on Helpwriting.net ...
The investigation concluded that this was the first ever proven case that an airplane had been
sabotaged in commercial aviation history. A nitroglycerin bomb caused this fatal explosion. It is
unknown who planted the bomb or what their motives were. In World War II United had trained
ground crews to modify airplanes to use as bombers. They would aid in the transport of materials,
mail, and passengers to support the war effort. After the war United had benefited in many ways,
such as the pressurized cabin system to fly over the storms or bad weather, which helped them
expand the customer demand for air travel. This would have also been the time period where Pan
American Airways would have established the Tokyo hub that was later acquired by United. On
November 1, 1955 United Airlines Flight 629 was flying to Portland Oregon from Denver Colorado
and was bombed killing everyone on board the DC–6B aircraft. The bomb turned out to be a son's
who was trying to get his mother's life insurance policy. Jack Graham was arrested tried and was
executed one year after the

Boeing Versus Boeing : Clash Of Industry Giants
Boeing versus Airbus: Clash of Industry Giants
The applied science of flight can trace it roots back to the Montgolfier balloon in 1783. The birth of
aviation, a lighter – than – air balloon, took the European continent by storm. France, Germany and
the English had had their own experimental variations in this new methodology of travel. Each
experiment slightly different, experiments in controlling flight through paddles, fabrics, heating
sources. This eventually evolved into delivery of mail, parachuting and eventually gliders. Europe,
officially first in manned flight, lead the world in aviation.
Controlled, powered flight, a dream that was given life on that sandy dune in Kitty Hawk, North
Carolina, 1903. American inventors, ... Show more content on Helpwriting.net ...
Turbine power afforded more power and reduced weight; more power leads to larger airframes;
larger airframes equal more revenue for airline travel. Air travel is forever changed. Aircraft
manufacturing titans that rose from the perils of war are now at the mercy of the consumer.
Engineering achievements and product development affords manufactures' to survive another
capitalistic day, those who failed, forced into mergers, takeovers or shutdowns.
America reigned as the "defacto monopolistic" leader in commercial aviation industry. (Sharma,
n.d., para. 2). Boeing and McDonnell Douglas maintain a comfortable margin, controlling two thirds
of the world's market shares through the mid 1990's. McDonnell Douglas, a company merger from
the late 1960's, struggled with industry competition in the latter half of the century. Boeing acquired
McDonnell Douglas in 1997; an effort Boeing thought would secure its position within the
commercial airline industry.
The Boeing Company focused its airline efforts into new product development. Engineering
products that never made it passed testing, other engineering products that produced budget
overruns and were severely delayed. New product development errors cost Boeing its lead in
commercial markets, ground lost to its European competitor, Airbus.
Airbus, like Boeing, is consortium of aerospace companies. Companies such as Hawker –Siddley,
Fokker, Casa, Deutsche Airbus and Aerospatiale combined their resources

Case Study : Boeing : The Boeing Company Essay
Lauren Miller, Tori Tappero, Gabriel Quintero, Carlos Aguilar Management and Human Resources
301 Professor Aytug 6 June 2015 Boeing: The Boeing Company Table of Contents Company in
Brief (Tori)........................................................................Page 1 Environmental Analysis
(Tori)................................................................Page 1 Macro Environmental
Analysis(Tori)...............................................Page 1 Competitive Environment
Analysis(Lauren)........................................Page 1 Internal Environment
Analysis(Tori).................................................Page 1 Company's
resources(Tori)...................................................Page 1 Company's
culture(Tori)......................................................Page 1 SWOT Analysis
(Lauren)......................................................................Page 1 Strengths
(Lauren).....................................................................Page 1 Weaknesses
(Lauren)..................................................................Page 1 Opportunities
(Lauren)................................................................Page 1 Threats
(Lauren)........................................................................Page 1 Strategic Management
(Carlos)...................................................................................Page 1 Organization Structure
(Carlos)..................................................................................Page 1 Vertical Structure
(Carlos)...............................................................................Page 1 Horizontal Structure
(Carlos)..........................................................................Page 1 Human Resources Management
(Carlos) ...................................................Page 1 Ethical
Issues(Gabriel).........................................................................Page 1 Diversity

Boeing vs Airbus: Who is in the Lead?
Boeing occupied 57% of the world's existing fleet in 1992 where one–third of total revenues came
from military aircraft and remaining two–third came from commercial aircraft. By the end of 1992,
Boeing had delivered total 7183 commercial aircraft into the global aviation market. These included
59% of short–to–medium range aircrafts (727 & 737), 27.7% of medium–to–long range aircrafts
(707,757 & 767) and 13.3% of long range aircrafts (747).
For the other case, Airbus occupied 16% of the world's existing fleet in 1992 and only 972
commercial aircraft had been delivered by the end of 1992. These included 37.2% of short–to–
medium range aircrafts (A320 & A321) and 62.3% of medium–to–long range aircrafts (A300 &
A310) without any long range aircrafts.
As a result, Boeing had occupied 3.5 times larger aviation market and delivered approximately 7
times more aircraft than Airbus by the end of 1992 (shows in Figure 1).
In terms of production scale:
Since Boeing established in 1916, it had developed into the world's largest commercial aircraft
manufacturer in 1992. It has two major factors: Everett (world's largest building by volume) and
Renton in Washington with total area of 10.6 million square feet and approximately 28,000
employees over three shifts. Parts and subassemblies were shipped by truck, rail, air and ship from
nine national sites and five international facilities. These scales of facilities and workforce enable
Boeing to produce a completed aircraft in only 6

Enhancing Focus on Airplane Security and Safety Essay
Everyday, millions of people throughout the world fly on airplanes to get to their destination. They
have allowed people to travel to exotic places or just simply granted the ability for family members
to see each other even if they are long distances apart. It is a convenient and effective means of
transportation that is continuously growing and has a limitless future. Additionally, they are a
structure with the potential to do a lot of good in this world and are a gift to all. However, like most
gifts, someone is out to abuse them. Unfortunately, in the past decade, airplanes have become the
focus of inhuman threats and dangers that should have never have occurred. On top of that, the ones
who take care of the planes we fly on have not ... Show more content on Helpwriting.net ...
Here are some facts about airplane crashes in the last three years. The Aircraft Crashes Record
Office (ACRO) found that in 2007 there were 136 accidents resulting in 965 deaths and in 2008
there were 147 accidents with 876 deaths. The death toll seemed to get a little better in 2008 even
though there were more accidents, which is obviously a better trade–off. However, in 2009 there
were only 120 accidents but the number of deaths spiked up to 1,103 (Wikipedia). With the climbing
rate of airplane related deaths, Mrs. Formy–Duval says "airlines should schedule more frequent and
more rigorous maintenance checks" (Formy–Duval). To argue that, most would think that the
airlines are doing everything in their power to keep planes safe and functional, yet in of the past
couple years some people have investigated the airlines' techniques for doing so and with not the
best results. Joan Lowy found that "...American (Airlines) also wasn't following required procedures
for inspection of maintenance work..." and in 2009, 28% of fatal airplane accidents were caused by
mechanical failure. Also, for the 2000s, the survival rate for passengers in fatal airplane accidents is
24% (Lowy "Watchdog"). On April 10, 2008, American Airlines canceled 930 flights to ensure that
the carriers met the Federal

Boeing Brief History
History
Looking at the brief history of Boeing, the company was first founded in Puget Sound, Washington
in 1916 by William Edward Boeing.
After sucessfully selling military aircrafts adapted for troop transportation in the 1950's and
introducing commercial aircrafts model 707, 727 followed by 737, Boeing has since then become a
leading producer of military & commercial aircraft.
After a few number of mergers & acquisitions to become the world's largest, most diversified
aerospace company, Boeing enterprise now include: North American Aviation, McDonnell Douglas,
Rockwell International, Hughes Space & Communications, and Jeppesen.
Financial Analysis
1. As you can see from the graphs, over the last three years, Boeing has achieved ... Show more
content on Helpwriting.net ...
Morever, these potential new entrants could be deterred from entering the industry as the
development of aircrafts can take very long lead times. It can take about 15 – 20 years to develop a
next–generation commercial aircraft and production may stretch out for decades, depending on the
no. of units ordered. This may act as a barrier of entry for potential new entrants. Illustrating the
third force which is Power of Suppliers,
There are only 3 main competitors in the commercial jet engine–making industry which operates as
an oligopoly. Historically, all of these companies have competed with each other for jet engine
contracts which led to intense price wars. To avert ruinous price wars, these companies typically
enter into exclusive supplier contracts with aircraft manufacturers. In such arrangements, the engine
maker becomes the sole provider of jet engines for a specific aircraft model.
In addition, the big jet engine makers give heavily discounted price, partly to lock in lucrative long
term replacement parts, repairs and maintenace business, thereby reducing the power of these jet
engine makers.
On the other hand, for the power of customers,
Airlines usually buy new jets under long–term fixed price contracts. This effectively shifts the
financial risk to the aircraft manufacturer as they have no certainty of the future, thus giving

The Merger Between United Airlines And Continental Airlines
Airline Company Merger
PART A Discussion on question one:
The merger between United Airlines and Continental Airlines experienced some significant
challenges. The principal challenge was to integrate the flight information of the two systems. One
fear the evident was losing the data during the incorporation, which was vital for the flight 's
operations). However, the technicians established that Unimatic (United 's Information system) was
capable of handling the data from both airlines.
Therefore, the technicians had to run a flight–testing to determine if the system was fully ready for
data transfer. The testing was successful, and on 2nd November 2010, the system was shut off for
one and a half hours. The transfer was a success with only slight glitches such as a flight being 24
hours ahead. Another challenge was integrating the passengers ' system for both airlines. One
critical issue for airlines is communicating with pilots when they should speed up, slow down, and
take a different route. It also had the biggest problem with regulations; getting a single operating
certificate from the Federal Aviation Administration. The company decided to use Shares, the
passenger information system for Continental Airlines, which was easier to integrate. Shares
allowed an easy update and customization. However, the veterans in the airlines had the struggle to
learn how to use it. Lastly, the merger created a challenge of determining the algorithm to use when
speeding or

Essay about Southwest Airlines
Southwest Airlines
This paper evaluates the key financial challenges facing organizations in Risk Management,
Managing International Acquisitions, and Managing Working Capital simulations. Secondly, an
evaluation of Southwest Airlines (SWA) management of working capital and the optimal financial
strategies employed is presented. Also evaluated are the potential improvements in financial
performance along with long–term and short–term strategies. Lastly, considered in this paper is
whether a merger or acquisition would affect SWA's employed strategic outlook.
The financial challenges facing the company in the working capital management simulation showed
how companies are able to play a balancing act with incoming and outgoing ... Show more content
on Helpwriting.net ...
Officially created in June 1971, Southwest Airlines (SWA) has become the nation's largest airlines in
terms of domestic customers. Year–end for 2003 marked the 31st consecutive year of profitability
based off previous financial income statements. SWA has been able to accomplish this by providing
short flights, low fares, and city–to–city frequent flights.
The chart provided below from Mergent Online provides details for the key financial ratios that are
important to SWA's financial health.
Southwest Airlines Co 2003 2002 2001 2000 1999
Return on Equity (%) 8.75 5.45 12.73 18.12 16.73
Return on Assets (%) 4.47 2.69 5.68 9.37 8.39
EBITDA of Revenue (%) 15.16 14.57 17.59 23.43 22.05
Operating Margin (%) 8.14 7.56 11.36 18.07 16.5
Net Profit Margin (%) 16.41 9.86 20.6 24.95 22.65
Working Capital/Total Assets 0.06 0.09 0.03 –0.07 –0.06
Current Liabilities/Equity 0.34 0.32 0.56 0.38 0.34
Long Term Debt to Assets 0.13 0.17 0.15 0.11 0.15
Revenues/Total Assets 0.6 0.62 0.62 0.85 0.84
Revenues/Working Capital 10.06 6.92 19.77 –12.1 –14.4
The calculated values above represent indicators

Southwest Airlines
This paper evaluates the key financial challenges facing organizations in Risk Management,
Managing International Acquisitions, and Managing Working Capital simulations. Secondly, an
evaluation of Southwest Airlines (SWA) management of working capital and the optimal financial
strategies employed is presented. Also evaluated are the potential improvements in financial
performance along with long–term and short–term strategies. Lastly, considered in this paper is
whether a merger or acquisition would affect SWA 's employed strategic outlook. The financial
challenges facing the company in the working capital management simulation showed how
companies are able to play a balancing act with incoming and outgoing cash flow floats. ... Show
The working capital simulation had similar challenges to SWA in that both had to deal with the
ability to manage both incoming and outgoing cash floats. The September 11, 2001 terrorist attack
created a lot of financial problem areas for SWA. These included an overall decline in air travel
demand, increased security costs, and aggressive airline industry discounted fairs. Provided below is
the airline industry comparison for 2003 relating to operating and net profit margin ratios from
Mergent Online.
Operating Margin Net Profit Margin Avr: (0.47) Avr: 12.66
Alaska Air Group, Inc. –0.54 1.73
America West Holding Corp. 1.46 2.56
AMR Corp. (DE) –4.84 –7.96
Expressjet Holdings Inc. (U.S.) 13.88 18.45
Federal Express Corp. 5.29 null
FedEx Corp 5.83 7.28
Southwest Airlines Co 8.14 16.41
Trans World Airlines, Inc. –10.51 –10.65
UAL Corp –9.91 –20.46
US Airways Group, Inc. –13.49 106.58
SWA is second in the industry to Expressjet Holdings Inc. in both operating margin and net profit
margin. The common denominator in both of these calculations is revenue. 2003 revenue reported at
over 5.9 billion dollars made a big impact on both of these ratios. SWA 's ratio of 8.14 for operating
margin and 16.41 is well above the airline industry averages of –0.47 and 12.66, respectively. The
trend for these ratios is again on the increase

Continental Airlines
case case Continental Airlines:
One Company's Flight to Success In the last decade, Continental Airlines has had a spotty track
record. The airline twice filed for bankruptcy, realized diminished performance culminating in a
$613 million loss in 1994, and was ranked dead last in industry indicators such as on–time
performance among the major carriers. During these years, employees at Continental had undergone
several series of layoffs and withstood both wage cuts and delayed wage increases in an effort to
slash Continental's costs. The result of these efforts was a demoralized workforce and a corporate
reputation that put Continental near the top of Fortune's list of "least admired" companies. Despite
this history, things have ... Show more content on Helpwriting.net ...
Once in charge of the struggling airline, Bethune eliminated more than 7,000 jobs, dismissed fifty
vice presidents and replaced them with twenty new managers, and outsourced much of the carrier's
maintenance work. The thrust of this reorientation embodied Bethune's efforts and goals to improve
company service while abolishing cut–rate fares and cost–based practices. In addition to these
explicit streamlining actions, Bethune also changed several practices that had significant symbolic
value in the refocusing effort at Continental. For example, surveillance cameras were removed from
executive offices, and the cockpits of planes were scheduled to be cleaned every thirty rather than
every ninety days. Perhaps the most important changes, however, were the actions taken to adjust
the human resources management practices to facilitate the achievement of the company's new
goals. The first step was to involve the workers in the decision–making processes at Continental.
When Bethune arrived and determined that there would have to be layoffs, the employees were
given input into the process and decisions. Communication with top management was implemented
through a toll–free number established to handle employee complaints. To deal with the sixty calls a
day that came in, a committee was created to respond to these problems with a solution within
forty–eight hours. Moreover,

The History of Boeing Company
Company History:
The Boeing Company is the largest aerospace company in the world, thanks to its 1997 merger with
McDonnell Douglas Corporation and its 1996 purchase of the defense and space units of Rockwell
International Corporation. The corporation is the world 's number one maker of commercial jetliners
and military aircraft. Boeing has more than 9,000 commercial aircraft in service worldwide,
including the 717 through 777 families of jets and the MD–80, MD–90, and MD–11. In the defense
sector, the company makes military aircraft, including fighter, transport, and attack aircraft;
helicopters; and missiles. In addition to its position as the nation 's top NASA contractor––and the
leader of the U.S. industry team for the International ... Show more content on Helpwriting.net ...
Boeing also purchased Varney Airlines, which began operation in 1925 and won almost every mail
contract it applied for until it became overextended and had financial difficulties.
1929–34: 'United ' Era
With the addition of National Air Transport, Boeing 's airline holdings formed the original United
Air Lines. In 1928 all these companies were organized under a holding company called the Boeing
Aircraft and Transportation Company. In 1929 a larger holding company was formed, the United
Aircraft and Transportation Company. Included in this group were the 'United ' airlines and Stout
Airlines; Pratt & Whitney (engines); Boeing, Sikorsky, Northrop, and Stearman (manufacturers);
and Standard Steel Prop and Hamilton Aero Manufacturing (propellers). Boeing was made chairman
of the company and Fred Rentschler of Pratt & Whitney was named president.
Boeing and Rentschler became extremely wealthy in this reorganization by exchanging stock with
the holding company in a method similar to J.P. Morgan 's controversial capital manipulation. They
multiplied their original investments by a factor of as much as 200,000 times. It was, however,
entirely legal at the time. In 1933 the government conducted an investigation of fraud and other
illegal practices in the airline industry. Boeing was called upon to testify and explain his windfall
profits before a Senate investigating

The Invention Of The Engineer 's Standpoint
H.G. Wells said that a day will come when people, who has thoughts that became dreams and
hidden potential in their bodies, who shall stand upon Earth like a footstool, and while they are in
the middle of a mist of stars, they raise their hands and laugh. Later, the Engineering Editors, of the
Times, said that in all the attempts to create and perfect airplane are not only dangerous to human
life, but it foredoomed the failure of the engineer's standpoint. As one man dreamed of raising his
hands and touching the skies, above the clouds. The other told how dangerous aviation can be to the
human life, and how engineers will fail many times. Both of these famous quotes are right, the
human race will touch the skies and fail many times in ... Show more content on Helpwriting.net ...
CEO of American Airlines, Doug Parker, says how he thinks that Tony never thought of how big of
an impact his flight would mean to the world today. The American Airlines, at the time, were private
enterprises while most of them were government owned and goes through the history of aviation.
The history starts from 1914, through the World Wars, the Jet Age, and finally the 21st century. The
First official airline went back to 1925. The father of airline, which is the Western Air Express, and
the first airport was called the La Guardia Airport in Queens, New York.
Besides, Interjet became the first American Airline into supporting the electric taxiing system by
Honeywell, and Safran have signed a Memorandum of Understanding with Mexican airline Interjet,
so they can support the advancement of the EGTS taxiing system. Since, this supports using
technology on the airplanes for the use of the taxiway and runway, which brings both fuel savings
and emissions reductions to the airlines. Evidently, this can save up to four blocks of fuel on the
plane by using motors on the landing gear that enables the landing gear to push back from the gate
and taxi by using the plane's own electrical power rather than using its main engine.
A new update from Garmin Software. The software update allows for planes with GTN touch–
screen avionics. The software update Version 3.0 includes new things such as a display support for
weather

Jumbo Jet Research Paper
This paper dives into the architecting and design of the Boeing 747, the world's first jumbo jet. The
key architects of this colossal system will be introduced along with the system requirements that led
to the system design decisions of the 747. Major subsystems of the aircraft will be examined, along
with the legacy and future of the system today. Heuristics applied throughout the architecting of the
system as well as the numerous trade–off analyses performed will be explained as the paper
progresses. Introduction In today's world, air travel is seen as just another transportation method
available to the traveling public. It is possible for anyone to fly almost anywhere they'd like, usually
with many options of which airline to fly with. Traveling by air is not too expensive for the typical
traveler either, considering most domestic flights only cost a few hundred dollars and international
flights usually cost around a thousand dollars. This relatively easy access to fast and cost ... Show
The aircraft had the capability to hold up to 366 passengers in a 3–class configuration and transport
those passengers 5,300 nmi at a speed of up to Mach 0.89. Jetting into the air was the six story high
tail of the aircraft, and just as impressive was its nearly 200 ft wing span. The weight of the aircraft
was 358,000 pounds, and it had a maximum takeoff weight of 735,000 pounds. Each of the four
original Prate & Whitney engines had 46,500 pounds of force. Key Architects Many people were
involved in the architecture and build of the 747. Surprisingly, one of the first people involved was
Juan Trippe, the President of Pan Am Airlines. Pan Am Airlines was the dominate international
airline in the 1960's and was experiencing an increase in airline traffic of 15% per year (Van Doren).
Trippe decided that to meet the demand, the company would need to either: Increase aircraft speed
Increase the number of flights;

Qantas Case Study Essay
Strategic Analysis – Qantas Case study
Introduction
Qantas Airways Limited was found in Queensland in Australia back in 1920. Both domestically and
globally Qantas airline has grown to be the largest flight destination as well as the oldest in all
Australia. In the airline industry, Qantas puts more effort to lead the industry. The company
guarantees the safety of the clients. Additionally, the company is well known for its sufficient
operations that are meant to provide quality customer service. The airline created Qantas and Jetstar,
two strong brand reputations. Jetstar is concerned about differentiation, low prices, and cost
advantage. Additionally, Jetstar is a subsidiary of Qantas. It is a private airline business independent
from the ... Show more content on Helpwriting.net ...
This will help receive the clients' satisfaction.
Human Resource Qantas should put more focus on the human resource. There is the need to provide
enough coaching to its personnel to ensure the client's fulfillment. The brand recognition is equally
crucial. Qantas Airline needs to provide the sustainable level of safety and security to avoid damage
to the reputation of the brand and the company as a whole. It should invest highly to bring in the
best ideology to conserve the company's objective. Providing the best security and well being can
build the brand recognition.
Conclusion
The company has both full service and premium brands. They create their brand reputation globally
by providing exceptional products and services to customers. Safety and advanced technology is one
of the services the company stresses on and followed by human resources and environmentally
friendly services. Additionally, domestic and international competition threatens the company that
can weaken Qantas band recognition. Through fewer accidents and sufficient services, competitors
can grab the market share and develop brand loyalty. Therefore, for Qantas to remain competitive in
the industry there should be sustainable and qualitative

Braniff International Airways : A Brief History
The Beginnings
When thinking about airline companies, most people naturally gravitate to the big name carriers of
current times. Delta, American, United, and Southwest usually top the list of companies that come to
mind when discussing airline companies. Throughout history, however, a multitude of airlines have
operated in the United States and abroad. Some of these merged or were bought by other companies
forming the mega airlines we see today. Others were not so fortunate. The airline industry is a
complicated business with high costs and narrow profit margins. Many airlines have simply
succumbed to these challenges unable to turn a profit. One of these companies, most people have ...
Show more content on Helpwriting.net ...
The economic downturn frightened many plane owners into exiting the aviation industry. Braniff
saw this as opportunity, and significantly increased their fleet by purchasing used aircraft at a
discounted rate. This expansion put the company in financial distress and nearly collapsed.
However, in 1934 Braniff was awarded an air mail route which revived the company by providing
steady income for years to come. The 1930's also brought change in the leadership of Braniff. Tom
Braniff was elected president of the company and Paul Braniff became Executive Vice President.
Also, in 1935 Charles Beard joined the Braniff team as General Traffic Manager. This would prove
to be an important addition in subsequent years. In 1936 Paul Braniff left the company and Mr.
Beard was promoted to Executive Vice President.
The Good Times
With the air mail route secured, the company began to expand even more. By 1936 Braniff had
established its hub in Fort Worth Texas, and expanded its coverage as far north as Chicago and as far
South as Brownsville and Houston Texas. They also moved to expand their fleet by adding 7 DC–2
aircraft to their inventory. With the new and improved aircraft also came another first for Braniff. In
1937 the company chose their first flight attendants or "Hostesses" as they were then called. Braniff
continued to expand through mergers and route expansions to include South America and Mexico by
1947. They added now iconic planes such as the DC–3 and

The Merger Of U.s. Airways And American Airlines
Since the merger of U.S. Airways and American Airlines, most people would now agree we are
living in the age of airline oligopoly. Oligopolies form when there's a state of restricted competition,
and new companies cannot break into the industry for reasons like high–entry costs or government
restrictions. This is the condition of the airline industry, today. In order to breach the oligopolistic
nature of the airline industry, airlines must be able to break through high barriers to entry such as:
retaining substantial capital requirements, having the need for technical and technological ingenuity
and jurisdiction of patent rights. In addition, airplanes must be purchased, employees must be
trained and facilities must be procured. Even after all these expenditures, some airlines still
experience substantial financial losses. As a result, most of these airlines experiencing a financial
hardship are subject to an airline merger. For this reason, the major airlines in the United States now
consist of four competing large carriers: American Airlines, Delta Airlines, United Airlines and
Southwest Airlines. These companies have survived the deregulation of the airline industry and
sustained their places at the top of the industry. In an effort to stand out in an oligopolistic industry,
airlines must experience: economy of scale, growth through merger, mutual dependence and price
rigidity and non–price competition.
In the oligopolistic airline industry, economy of scale enables

Boeing Case Analysis
Boeing/Airbus Case Write Up
Competition in the Commercial Aircraft Business
With only a few large companies across the globe (Boeing, MD, and Airbus), the commercial
aircraft industry essentially exhibits the qualities of an oligopolistic competition with intense rivalry.
Here is an analysis of competition in the commercial aircraft business using Porter's Five Forces.
Figure 1: Porter's Five Forces Applied to Aircraft Industry Barrier to entry: – High barriers to entry,
to a certain extent help understand the risks involved in operating in the aircraft industry.
1. Initial Capital Requirements: – Huge initial development period and very high investment costs,
tooling costs, and WIP are necessary even before the company starts ... Show more content on
Helpwriting.net ...
It could almost be viewed as a power game between governments.
4. Sunk Costs: – Big sunk costs. It is difficult to exit from the industry. Surviving and beating
competition is the only way to do business.
Airbus and A380: Risks Involved and Sensitivity Analysis
Airbus was planning to introduce the A380 in direct competition to Boeing 747 to compete in the
large aircraft sector. The rivalry between Airbus and Boeing was already intense. Boeing's market
share reduced from 70% in 1974 to 45% in 1990 while Airbus's market share had increased from 1%
to 34% during the same time (Exhibit 5). Encouraged by this increase in market share, Airbus was
contemplating the introduction of A380. Development of new product line is extremely expensive in
the Aircraft sector. Following is a quantitative analysis of the project to calculate the risks involved
in introducing a new line of Aircrafts.
Please refer to the attached excel file for NPV and sensitivity analysis. All assumptions are stated in
the excel files.
Four scenarios are examined and the following is the summary of results for each of them.
Scenarios Discount Rate11% Discount Rate 6%
Basic NPV Analysis $ (2458.71) $ 1927.24
Decrease in sales price to $180 million $ (3366.54) $ 31.74
Increase in sales volume to 16% $ 189.32 $ 8633.58
Decrease in sales volume to 8% $ (3505.71) $ (647.00)
Decrease in Profit Margin to 20% $ (3457.32) $ (227.64)

The most glaring conclusion that can

Boeing 737 : The Best Selling Jet Airliner
The Boeing 737 is the best–selling jet airliner in the history of aviation. The following report will
look in depth at the company Boeing itself and its roots, the planning and production of the 737
series of aircraft, the progression of the aircraft and its upgrades, the aviation human factors and
airport planning factors considered during production, the next generation upgrades the aircraft has
seen, and an overall evaluation of the aircraft systems involved when referring to the Boeing 737
aircraft. The airframe, power plant, hydraulic, pneumatic, anti–icing systems, communications,
flight controls, winglets, flight instruments, seating possibilities, specifications, load capacity,
efficiency, reliability, range, production and sales, and the future of the 737 will all be discussed and
analyzed to show why and how the Boeing 737 became the world's most popular jet airliner to date.
.
The Boeing Company was founded by two men, William Boeing and George Conrad Westervelt.
William (Bill) Boeing was born in Detroit, Michigan and attended Yale without finishing as he
joined his father's lumber business in Seattle, Washington. Following a questionable ride in 1915
aboard a less than stable aircraft Bill Boeing set his mind on the idea that he could build a better
airplane than the ones available at the time. He recruited his friend Naval Officer George Conrad
Westervelt and they began their project. They called it the B&W (Boeing and Westervelt). The
rudimentary

Critical Analysis Of Boeing
Debt to Equity calculating by dividing the Total Debt of a company by Equity. If the debt exceeds
equity of a company. the creditors have more stakes than stockholders. Anyway, Debt to Equity ratio
provides analysts with details about composition of both equity and debt and the influence on the
value of the company on the market. Boeing is on the fourth place in debt to equity rating category
among similar companies with the score 1.03 times.
The Boeing Company has Retained Earnings of 36.18 B. This is 3189.41% lower than the Industrial
Goods sector, and 909.14% higher than the of Aerospace/Defense Products and Services fields, The
Retained Earnings for the stocks is lower on1 25.39% than the firm.
Boeing victimization currency hedging ... Show more content on Helpwriting.net ...
Cash dividends are paid by cash to shareholders at the end of the every quarter .
1.2
Boeing Co follows lots of business strategies to fit with all requirements of customers, shareholders
and technical aspects of their work.
Hereby the main business strategies which Boeing was following and follows nowadays:
1.Low–cost carrier business model:
The Low – cost model focuses on business and operational practices that main target is to decrease
airline prices. Typical cost–saving practices includes operating at secondary airports, flying a single
airplane type, increasing airplane utilization, counting on direct sales, providing a single–class
product, avoiding frequent–flyer programs, and keeping labor prices low.
2. Network carriers
Network carriers is existing to own major hub operations for domestic, regional, and international
services, other words, covering all sectors; giant, advanced fleets; airline alliances; and a broad array
of service offerings, like airport lounges, meals during the flight, and much of cabin categories . Hub
operations considerably increase network reach and permit carriers to supply convenient one–stop
connections round the globe.
3. Cargo

Quality Management
Effects of Quality Management on Domestic and Global Competition Paper
Effects of Quality Management on Domestic and Global Competition Paper
Quality Management within any organization is important because it will guide the organization to
success. The goal that the organization is looking to accomplish will heavily depend on what quality
of service is offered to the customers. Managers, who provide quality service will increase the level
of satisfaction to the customers. Businesses aim to provide the highest level of quality service and
products to their customers. In this paper the student will compare and contrast two organizations,
one in global market and one in the domestic market. The use of quality ... Show more content on
Helpwriting.net ...
Lufthansa Airlines also has a long –term strategic plan for the success of their airline; this airline is
always developing techniques for effective communication to ensure that their employees apply
total quality to their work. This airline strives to ensure long–term competitiveness in the global
market. A successful strategy for developing markets and sales activities relies strongly on the
strategic orientation of an airport as well as the relevant market and customer needs. That is why
Lufthansa services are always based on a thorough assessment of their markets, customer base,
potential, and existing processes (Lufthansa, 2011) 1. Distribution Channel management –Secure
and increase airline revenue and reduce cost 2. Airline– e commerce strategy– using the Internet as a
strong platform for information and sales. 3. Airline revenue management and pricing policy–
Marketing and sales 4. The sales/distribution strategy and planning– this includes assessment,
identification, improvement, and implementation. Competiveness in the global and domestic market
The approach for long–term success in the global and domestic market assists both companies in
increasing new and innovative plans. These plans should meet the requirements of the customers
and the industry in, which they serve. Both airlines have affective strategies in meeting their long–
term goals through

Recommended

Recommended

More Related Content

More from Jasmine Culbreth

More from Jasmine Culbreth (20)

Recently uploaded

Recently uploaded (20)