The publication plan including name choices, price and content.

1. Production Plan
Spotlight Magazine

2. Name – Spotlight Magazine
• The genre of my magazine is charts music and
current music.
• Therefore, I decided to call the magazine
spotlight because it put the spotlight on new
and upcoming artists and puts them in the
spotlight.

3. Price - £2.99
• I decided to price my magazine at £2.99. This
is a reasonable price for a magazine and it also
reflects on the quality and quantity of the
magazine.

4. Position Statement – The UK’s number
one chart magazine
• I decided to have this as my selling line. I did
this in a clever way because I made it as a play
on words with the idea of a song being
number one in the charts.
• This selling line adds to the positioning of the
magazine because it is a modern and classy
magazine which aims to the target audience.

5. Distribution
• This is a charts magazine which would appeal
to a wide variety of people.
• Therefore, I would have this magazine
distributed nationwide in a variety of
newsagents and supermarkets.

6. Frequency of publication
• This magazine would be published on a
monthly basis.
• There will be lots of content in this magazine
so therefore it would be necessary for it to be
published every month.

7. Rationale
• The purpose of the magazine is to inform
people about current and upcoming stars in
the chart music industry covering a wide
range of genres including indie, pop and rock.
• The magazine will mainly focus on smaller
stars who are upcoming and soon to be big
stars and this will get them the publicity they
deserve.

8. Style, Layout, Colour
• Because of my target audience, I will be
adapting a sophisticated style and layout for
the magazine.
• The magazine will include many basic colours
such as blacks, whites, greys, reds, blues and
yellows with the images being quite basic in
colours adding to the sophistication.

9. Regular Content
• In every issue of Spotlight Magazine, there will
be a section on the official chart, free posters
and competitions.
• A feature which will be monthly called “In the
Spotlight” will take a look at upcoming artists
who have had one off shows in the month and
these will be reviews.

10. Featured Content
• Exclusive interviews will make up the majority
of the featured content in the magazine as
well as upcoming albums and depending on
the month of publication will depend on some
of the features included in it.