The group meeting discussed potential company names and mottos. They came up with options like "Radioshype", "Discovering Advertising", and "A.C.E (advertising, creative, experts)". The members chose "A.C.E" as the company name because it is short, simple, and easy to remember. It also acts as an anagram for "advertising, creative, experts" to further explain the name. The company motto decided on was also the anagram from A.C.E to represent what they want the company to stand for and how they want the public to view them.