Creativity and innovation are integral to an organization’s ability to survive and thrive in today’s competitive marketplace.
This course provides students with an understanding of how creativity and innovation can be facilitated and managed in a work setting.
Students will learn about theoretical conceptualizations of creativity and innovation as well as practical applications involved in fostering creativity and innovation in the workplace.
Students will be expected to play an active role in learning through class exercises, class discussions, and dialogue with guest speakers, and presentations about real (or planned) innovations in organizations.
Make A Better: Pen
Break into a coalition of 5
Look for lead users – people who knows something of value
Design a better Toilet based on Design Thinking
Use what you have learned about working in a creative environment
Draw a picture
Present your concepts to the class
Prepare to be evaluated and scored
Design the next generation toilet that you can, BUT:
Required: it fits in current spaces provided for toilets
Required: it can be used by children and seniors
Required: it is affordable to the general public
Prototypes are vehicles for communicating with and learning from others
Sketch, storyboard, prototype – use whatever works to tell the story
Give us a 'feel' for what the product would be like (overview)
Show us how we would use the product
Show us how you’ve addressed the requirements
Did they meet the design requirements:
Required: it fits in current spaces provided for toilets
Required: it can be used by children and seniors
Required: it is affordable to the general public
Required Text: Creativity, Inc.: Building an Inventive Organization by Jeff Mauzy and Richard Harriman, ISBN: 1-57851-207-7, Harvard Business School Press.
Class Discussion: What type of diversity are we talking about?
In your Make a Better Toilet project, what kind of diversity contributed to your concept?
For example: technology, creative, strategy departments take part in every decision.
Why? What does this look like?
Class Discussion: Why? What does this look like?
Explore how each department may have input, focus, requirements AND how they can be modified to accommodate for all / most.
Class Discussion: When have you assembled a team for a specific reason? How did you stack the deck and how did it work out?
Reference: Money Ball Movie
Pssst: Many companies do not have this.
Why not?
Artists look at things in multiple ways. It gives you the ability to see beyond.
Different is more work, hard. Same is measurable, consistency makes sure all get the same.
Artists look at things in multiple ways. It gives you the ability to see beyond.
Different is more work, hard. Same is measurable, consistency makes sure all get the same.
FYI, leadership is (usually) the least diverse group in a company.
Class Discussion: Why?