NEA Research and Planning Tasks

1. RESEARCH AND
PLANNINGTASKS
LO:To provide an overview of the Research and Planning
tasks that need to be uploaded in the next week

2. Bauer Research
Ideas for your research presentation on Bauer - feel free to add your own
ideas!
■ Background to the company
– Who owns it/key figures in the management
– Are they part of a media conglomerate/part of another company/brands
etc
– Income/turnover/audience figures
– What media does it produce?
– Mission statement? Social aim?
■ Examples of magazines
■ Can you draw conclusions about typical style/genre/audience/aim of the
company?

3. MagazineWebsiteAnalysis
Choose three different fashion websites one Bauer and two
others fashion magazine websites that influence you.
Print screen home page and analyse layout, font, colour and
main images and then upload onto your blogs.
Guidance
https://www.slideshare.net/Nooris1/bands-website-analysis
https://www.slideshare.net/issypayne/website-research-1
https://www.slideshare.net/oliviahayes90/arctic-monkeys-
website-analysis

4. TargetAudience Profiling
You must provide an overview of who your target audience is
discussing both psychographic and demographic factors.
Guidance
Brief: http://www.ocr.org.uk/Images/465770-unit-h409-03-04-a-
level-media-studies-making-media-nea-briefs.pdf
https://www.slideshare.net/BigDproductions/demographics-
and-psychographics
http://visionone.co.uk/psychographic-profiling/
https://www.slideshare.net/leannacatherina/audience-profiling-
powerpoint