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What kind of media institutions
might distribute your media
product and why?
The publishing house of Bauer Media may distribute my
media product. A similar magazine that they distribute is
Kerrang which is quite similar to mine and is aimed at a
similar target audience. I would say that both magazines
are aimed at people between the ages of 15 and 27 due
to the style and content. Also, the artists included in both
magazines are mostly aimed at the younger generation
such as Fall Out Boy, All Time Low and You Me At Six.
This is a media pack taken from this website:
http://www.bauermedia.co.uk/uploads/Ker
rang!-MediaPack-2011.pdf. This has been
created by Bauer Media and includes
information such as the readership and the
mean age, this tells us that the most
frequent age that reads the magazine is 22.
If my music magazine was to be
distributed on this publishing house it
would fit their profile as I would have a
similar media pack to Kerrang magazine.
My own market research shows that
young people are more interested in the
pop rock genre than any other.
I would say a difference would
be that my magazine is aimed
more at the female gender due
to the bright colours and the
artists featured in it. I think that
my magazine would be
published by Bauer Media due
to the similar types of magazines
that they distribute including
Kerran. They also distribute
4Music which the artists in my
magazine could feature on. The
prices of the magazines are also
similar to mine being £2.99 so
they can help advertise and sell
my magazine.

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Question 3

  • 1. What kind of media institutions might distribute your media product and why?
  • 2. The publishing house of Bauer Media may distribute my media product. A similar magazine that they distribute is Kerrang which is quite similar to mine and is aimed at a similar target audience. I would say that both magazines are aimed at people between the ages of 15 and 27 due to the style and content. Also, the artists included in both magazines are mostly aimed at the younger generation such as Fall Out Boy, All Time Low and You Me At Six.
  • 3. This is a media pack taken from this website: http://www.bauermedia.co.uk/uploads/Ker rang!-MediaPack-2011.pdf. This has been created by Bauer Media and includes information such as the readership and the mean age, this tells us that the most frequent age that reads the magazine is 22. If my music magazine was to be distributed on this publishing house it would fit their profile as I would have a similar media pack to Kerrang magazine. My own market research shows that young people are more interested in the pop rock genre than any other.
  • 4. I would say a difference would be that my magazine is aimed more at the female gender due to the bright colours and the artists featured in it. I think that my magazine would be published by Bauer Media due to the similar types of magazines that they distribute including Kerran. They also distribute 4Music which the artists in my magazine could feature on. The prices of the magazines are also similar to mine being £2.99 so they can help advertise and sell my magazine.