ChatGPT and Beyond - Elevating DevOps Productivity
Social media
1. Social Media and Your Company!
We are going to look at what Social
Media is, what it is doing for other
companies, and what it could be
doing for you and your company.
Harold Finch
IMKT120
Shanna Kurpe
2. What is Social Media?
• The first line on Wikipedia states, “Social media includes web-
based and mobile based technologies which are used to turn
communication into interactive dialogue between
organizations, communities, and individuals”.
• This allows your company to virtually communicate and
connect with companies from all over the world.
– You Can….
• Find Vendors
• Find Distributors
• Find employees
• And most importantly – Find Clients
3. Who is using Social Media and why?
• According to www.socialmediaexaminer.com, 93% of
marketing companies use social media to market
• Of them a significant 90% said that social media was
important to their businesses.
• In 2010, only 31% of marketers were using social
media for 1 or more years. Now that number has
grown to 50%.
• Even small businesses are seeing the advantages of
social media.
4. Where do I go to find it?
• Social Media is a very useful web presence
and as such continues to grow.
• LinkedIn is the largest social media network
for organizations and professionals
• These networks are not hard to setup or
implement
5. Opportunities and Benefits for Your
Company
• Reach – You simply cannot reach as many people as
fast with any other current media source out there.
Social Media is online and on demand.
• Accessibility – Because it is online and on demand, it
is always ready to the potential growth opportunities
you are looking for (and whom may be looking for
you).
• Usability – Anyone can use this. Unlike other
technology based tools, using social media is easy for
the end user.
6. In Closing….
• Implementing social media is inexpensive.
• It does not require a large commitment in labor.
• Growth Potential is extremely high.
• Social media is a direct network with the people
who matter to your business.
• It is a tool of the future and no company should
lack the advantage others may already be using.
• Do not pass up the opportunity your competitors
may already be utilizing.
7. References
• "How to Use Facebook Apps to Improve Fan Engagement." Social Media
Examiner: Social Media Marketing How To, Research, Case Studies, News
and More! Web. 16 May 2012. <http://www.socialmediaexaminer.com/>.
• "Social Media." Wikipedia. Wikimedia Foundation, 16 May 2012. Web. 16
May 2012. <http://en.wikipedia.org/wiki/Social_media>.
Editor's Notes
Here I will introduce myself to the client and recap what it is we are going to discuss here today. I should be personable and relaxed. Make sure that it is immediately pointed out what is going to be discussed here today.
Point out what broad spectrum of uses come in to play when dealing with social media. Explain how connecting with people is key in business. You cannot succeed if no one knows about you. This is a great expansion tool. You can grow your company to worldwide without the use of leads or calls.
Make sure to explain how these overwhelming numbers go to show that many other companies are already using social media, from large to small.
With more and more people using social media, it grows larger and larger everyday. As a company you do not want to miss out on the potential customers, clients, and just all around resources that social media has to offer. Getting on these networks is not hard and requires little maintenance.
The benefits go to show that you can open yourself up to quite literally a “World” of people and opportunities in very little time and requiring no drastic work on your part or theirs. This is a marketing tool that will require minimal investment and possess nearly infinite growth potential.
Make a strong push to show that this is something that will not hurt them in the long run but instead offer an effective and easy to use way to connect with people critical to their business and their company.