Social media usage in India is growing rapidly, with over 40 million active users on some platforms. As social media becomes a popular place for people to discuss brands and make purchasing decisions, it is increasingly important for companies to engage with customers and stakeholders on social media platforms to build their brand, as positive or negative word-of-mouth on social media can make or break a company. The document discusses how the company SocialSquared can help other businesses leverage social media for marketing, reputation management, and growing their brand.

2. Why Social Media?

3. A sizeable audience is one social media in India
Number of active users in India (Millions)
40
13
4
1 (views per day)
Social Media is growing at an unprecedented rate!

4. Social Media & Consumer Behavior
Post Purchase

5. Social Media & Consumer Behavior
Post Purchase
Social Media

6. What that means?
‐ Gone are the days when communication used to be a one way street
‐ In this hypercompetitive era, what people say matter a lot and positive or
negative word of mouth can make or break a brand.
‐ Talking to and engaging with stakeholders will not only be the key success
factor but also necessary condition for survival of the brand
‐ Social media is becoming increasingly popular hangout where people talk,
discuss, interact and take decisions.

7. What that means?
‐ Gone are the days when communication used to be a one way street
‐ In this hypercompetitive era, what people say matter a lot and positive or
negative word of mouth can make or break a brand.
‐ Talking to and engaging with stakeholders will not only be the key success
factor but also necessary condition for survival of the brand
‐ Social media is becoming increasingly popular hangout where people talk,
discuss, interact and take decisions.
So …
We can’t ignore the power of Social Media

8. What constitutes social media?
…
… …

9. Our Work

10. What we do?
‐ Reach out to people on social media
‐ Talk to people on social media
‐ Make your brand interesting and cool to hang out with
‐ Help you make your brand more social @ social media
‐ Help you leverage social media as a tool to grow your brand
‐ Train people on social media

11. We do this by
‐ Facebook Page Management
‐ Twitter Account Management
‐ Corporate & Brand Blogging
‐ Monitoring review & rating sites
‐ Managing profiles on other social media platforms – Google+,
LinkedIn, youTube, Pinterest etc.

12. We provide following services
Social Media Other Services
‐ Social Media Consulting ‐ Search Engine Optimization
‐ Social Media Management ‐ Google Adwords
‐ Online Reputation management ‐ Online Marketing
‐ Training & Workshops on Social Media ‐ Website Development
The list of services is not exhaustive and we’ll keep on evolving, and
Our solutions will be uniquely designed to fit your needs

13. Who we are?

14. Who we are?
• A young company based in Mumbai, founded by people passionate
about social media
• Founded by IIM alumni who bring in experience across diverse industry
sectors like, IT, FMCG, Retail, Education etc.
• Founders
‐ Amey Asuti (IIM Ahmedabad, 2007)
‐ Nikesh Rathi (IIM Lucknow, 2008)

15. Brands we have worked with

16. Where to find us
Beanstalk Learning Solutions Pvt. Ltd.
274, V-Mall, Next to Sai Dham, Off WEH, Thakur Complex, Kandivali (E) Mumbai 400101
www.socialsquared.in
022-42645743 | 9619197705 | 9819022035
contact@socialsquared.in