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In A Nutshell
1.
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![UvA Communication science Synovate Interview-NSS Gfk Daphne MPG Catalyst FHV BBDO … Persuasive Communication End paper: The effectiveness and processing of nonspot advertising Media research Campaign effectivity Brand tracking Brand tracking Brandtracking/ Modelling Media strategy Media innovation Brand strategy Communication strategy Insights/ Interestingness Creativity Synthesis of work- and personal interest …next to heavy metal / / Information processing, multi-sensory processing The influence of communications on attitudes, behavior and the decision making proces The architecture of building creative ideas into a communication structure with multiple layers With word of mouth, social media and interactiviteit as the catalyst (transmedia storytelling) ,[object Object],[object Object],[object Object],[object Object],Core (Manifesto) Goal (Utopia) What I’m good at and want to do: Communication strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],1995-2000 2000-2001 2001 2001-2007 2007- present Things I learned in my life so far: Up next Creativity Name Fame Fortune Geert-Jan Baltus (12-12-1975)](https://image.slidesharecdn.com/inanutshell-090728062023-phpapp01/85/In-A-Nutshell-1-320.jpg)
