In A Nutshell
•Download as PPT, PDF•
0 likes•274 views
The document discusses the author's background and interests in communication science, media research, brand tracking, communication strategy, creativity, and storytelling. It notes companies and organizations they have worked with as well as areas they have focused on over the years from information processing to building creative communication structures. The author also lists things they have learned so far in life and what they are good at and want to do in communication strategy, structure, and mechanics going forward.
![UvA Communication science Synovate Interview-NSS Gfk Daphne MPG Catalyst FHV BBDO … Persuasive Communication End paper: The effectiveness and processing of nonspot advertising Media research Campaign effectivity Brand tracking Brand tracking Brandtracking/ Modelling Media strategy Media innovation Brand strategy Communication strategy Insights/ Interestingness Creativity Synthesis of work- and personal interest …next to heavy metal / / Information processing, multi-sensory processing The influence of communications on attitudes, behavior and the decision making proces The architecture of building creative ideas into a communication structure with multiple layers With word of mouth, social media and interactiviteit as the catalyst (transmedia storytelling) ,[object Object],[object Object],[object Object],[object Object],Core (Manifesto) Goal (Utopia) What I’m good at and want to do: Communication strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],1995-2000 2000-2001 2001 2001-2007 2007- present Things I learned in my life so far: Up next Creativity Name Fame Fortune Geert-Jan Baltus (12-12-1975)](https://image.slidesharecdn.com/inanutshell-090728062023-phpapp01/85/In-A-Nutshell-1-320.jpg)
