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USING IMAGES TO
COMMUNICATE
trend in visual
representation
of data
solid research confirms…
images communicate concepts
today
techniques
BIG DATA
INFOGRAPHICS
TRANSFORMATION
BIG DATA
HANS ROSLING
http://tinyurl.com/pvu5rez
engaging and
retains attention
popular
time-expensive and complex
may be out of reach for some
INFOGRAPHICS
a type of picture that blends data with design, helping
individuals and organizations concisely communicate
messages to their audience
common in print and web media
principles
draw from
design
theory
once the domain of expert graphics designers but…
http://my.visme.co/index.php#
drag’n’drop
PRACTICAL
SESSION
feedback on visme
question of display size and readability
for audience presentations?
and maybe PPT will do…
452
2011
Human
1
42,007
Soldier and Civilians
158,000
Measles
800,000
Malaria
1,855,000
Diarrhoea
13,012,444
Infectious
Diseases
…brings me to death by powerpoint
TRANSFORMATION
a picture’s
worth a
thousand
words
images help presenting at conferences
…convey substance of project websites
help non-specialists comprehend
rooted in multimedia learning research
dual
processing
same message, sent differently
prompt curiosity and inquiry into images’ meaning
images can transcend cultures
images convey meaning
let images speak
don’t overwhelm with words
Slide 1 breaking egg CC David Roberts
Slide 2 Road taking off CC David Roberts No usage without written permission
Slide 3 Scientist CC 2.0
https://www.google.com/search?safe=off&q=mad+scientist+costume&tbm=isch&tbs=simg:CAQSkAEajQELEKjU2AQaCAgACBcIPQhCDAsQsIynCBpgCl4IAxIo_1hj_1G
IAZ9B6DGYEZ8x6kDoIZ9h7ZLak6zjqiOuUt2y3POtwtnjraLRowH3Nk3X5nOGuHBZ_1s3WulZfhimCkornAE_1ft2mRsLrxTf3j6p0o7h57yYj-
pgRts3DAsQjq7CBoKCggIARIEw69xgAw&sa=X&ved=0CBsQ2A4oAWoVChMI0tSk9YqSxwIVAv1yCh27jQW6&biw=946&bih=914#safe=off&tbm=isch&q=mad+scienti
st+hairstyle&imgrc=MHna6JAQ0K2rLM%3A
Slide 4 Blood diamond CC David Roberts No usage without written permission
Slide 11 ecstatic boy CC 2.0 https://igcdn-photos-a-a.akamaihd.net/hphotos-ak-xap1/t51.2885-19/10724859_705869289559280_1280193411_a.jpg
Slide 12 thumbs up CC 2.0 Flickr
https://www.flickr.com/photos/krissen/6340984211
Slide 13 clock CC David Roberts No usage without written permission
Slide 14 Earth and moon Flick CC 2.0
https://www.flickr.com/photos/krissen/6340984211
Slide 18 sports infographic Flickr CC 2.0
https://www.flickr.com/photos/44928941@N02/15615820562
Slide Paint brushes CC 2.0
http://img08.deviantart.net/f4fe/i/2008/306/d/4/descent_brushes_by_axeraider70.jpg
Slide 23 Ear Flick cc 2.0
https://www.flickr.com/photos/ky_olsen/3133347219
Slide 26 Infographic Copyright David Roberts No usage without written permission
Slide 27 Death by PowerPoint Copyright David Roberts No usage without written permission
Slide 29 Camels Copyright David Roberts No usage without written permission
Slide 30 lecture CC 2.0
Flickr https://www.flickr.com/photos/teddy-rised/2814710002
Slide 31 Red Cross CC 2.0
http://adsoftheworld.com/sites/default/files/styles/media_retina/public/images/red-cross-1.jpg?itok=hwBIi-Il
Slide 32 aliens CC 2.0
https://www.google.com/search?safe=off&q=red+cross&tbm=isch&tbs=simg:CAQSigEahwELEKjU2AQaAggDDAsQsIynCBpgCl4IAxIokgSUDLgQnQSfBaEFmAXvCsM
K7grMK_1Is7y2SOKMuyS3kOcot6DnzLBowN4ZKmOTYspRr_1XuipMAkX9ZQKdY1EYavI_1_1A67SAdaOFa80ADpezGttOhczrBqqDDAsQjq7-
CBoKCggIARIEj_1NIgAw&sa=X&ved=0CBoQwg4oAGoVChMI4qrByqeSxwIVw2nbCh1fVg9x&biw=1920&bih=937#safe=off&tbm=isch&q=aliens&imgrc=EcYuXAmCEj
YlLM%3A
Slide 34 dual processing Copyright David Roberts No usage without written permission
Slide 35 test tubes Copyright David Roberts No usage without written permission
Slide 36 pill Copyright David Roberts No usage without written permission
Slide 37 Tin Tin CC 2.0
http://www.superbwallpapers.com/cartoons/the-adventures-of-tintin-the-secret-of-the-unicorn-29518/
Slide 38 Tin Tin Flickr CC 2.0
https://www.flickr.com/photos/mullenkedheim/3211557613
Slide 39 Austerity Copyright David Roberts No usage without written permission
Slide 4 ape man Copyright David Roberts No usage without written permission

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8. Using Images to Communicate