Each Friday MediaScope shares news of the week through the Media i agency and publisher news network.

1. Media News: Weekly Round Up
Stay up to date with all the week’s news & views by joining over
2,350 who subscribe to MediaScope’s Friday morning newsletter…
Each Friday MediaScope produces
a weekly news round-up for the
Media i network which is
broadcast in over 50 media
agencies & major publishers…

2. Media News: Weekly Round Up
Stay up to date with all the week’s news & views by joining over
2,350 who subscribe to MediaScope’s Friday morning newsletter…
2015 Mobile Ratings Report…
…shows for the first time that Australian’s 18+ are
spending more time on tablets than PC
- The average time per person on a tablet was
reported at 25 hours 59 mins, with the PC edging
close with 25 hours 25 mins

3. Media News: Weekly Round Up
Stay up to date with all the week’s news & views by joining over
2,350 who subscribe to MediaScope’s Friday morning newsletter…
Market moves this week…
- SBS TV partners with TubeMogul to sell
some inventory programmatically
- IAB & the AANA create guidelines around native
advertising for both advertisers & publishers
- Nickelodeon launches new app aimed at kids called –
Nick Play

4. Media News: Weekly Round Up
Stay up to date with all the week’s news & views by joining over
2,350 who subscribe to MediaScope’s Friday morning newsletter…
Market moves this week…
- Media agency Atomic 212 has banned internal
email communication in a bid to get its staff talking
- Bauer Media is rumored to be offering $1 billion for
Southern Cross Austereo
- The Content Guide featuring Australian content
launches on the YouTube Kids app

5. Media News: Weekly Round Up
Stay up to date with all the week’s news & views by joining over
2,350 who subscribe to MediaScope’s Friday morning newsletter…
People moves this week…
- MediaCom appoints Willie Pang as chief digital officer
- Marc Barnett joins Bohemia as chief operating officer
- Tom Andrews joins Carat Melb as group business director
- Chris Johnston moves to Slingshot as head of digital & data