Week Ending October 9: Each Friday MediaScope produces a weekly news round-up for the Media i network which is broadcast in over 50 media agencies & major publishers…

1. Media
News:
Weekly
Round
Up
Stay
up
to
date
with
all
the
week’s
news
&
views
by
joining
over
2,200
who
subscribe
to
MediaScope’s
Friday
morning
newsle@er…
Each
Friday
MediaScope
produces
a
weekly
news
round-­‐up
for
the
Media
i
network
which
is
broadcast
in
over
50
media
agencies
&
major
publishers…

2. Media
News:
Weekly
Round
Up
Stay
up
to
date
with
all
the
week’s
news
&
views
by
joining
over
2,200
who
subscribe
to
MediaScope’s
Friday
morning
newsle@er…
Market
moves
of
the
week…
-­‐
WPP
increases
stake
in
STW
CommunicaFons
to
23.65%
-­‐
Fairfax
Media
buys
‘Ben
&
Jerry’s
Openair
Cinemas
which
operates
in
6
sites
Australia-­‐wide
-­‐
QMS
will
now
represent
GOA
Outdoor
media
assets
in
the
Melbourne
market

3. Media
News:
Weekly
Round
Up
Stay
up
to
date
with
all
the
week’s
news
&
views
by
joining
over
2,200
who
subscribe
to
MediaScope’s
Friday
morning
newsle@er…
Market
moves
of
the
week…
-­‐
Rove
to
replace
Dan
&
Maz
from
2DayFM
breakfast
-­‐
ZenithOpFmedia
acquires
Australian
search
markeFng
consultancy
–
FirstClick
-­‐
Facebook
now
allows
Australian
businesses
to
show
their
pages
are
authenFc
through
a
grey
verificaFon
badge

4. Media
News:
Weekly
Round
Up
Stay
up
to
date
with
all
the
week’s
news
&
views
by
joining
over
2,200
who
subscribe
to
MediaScope’s
Friday
morning
newsle@er…
Market
moves
of
the
week…
-­‐
Ooh
Media
launches
Excite
interacFve
panels
in
shopping
centres
which
combine
mulF-­‐touch
screens,
gesture
control,
voice
recogniFon,
web-­‐cams,
Wi-­‐Fi,
&
audio
-­‐
IniFaFve
Melbourne
appoints
Lyndelle
O’Keefe
as
strategy
director

5. Media
News:
Weekly
Round
Up
Stay
up
to
date
with
all
the
week’s
news
&
views
by
joining
over
2,200
who
subscribe
to
MediaScope’s
Friday
morning
newsle@er…
Market
moves
of
the
week…
-­‐
JCDecaux
launch
out-­‐of-­‐home
media
planning
tool
ORBIT
-­‐
Fairfax
Media,
MediaWorks,
NZME
(NZ
Media
&
Entertainment)
&
TVNZ
join
to
create
the
Kiwi
Premium
AdverFsing
Exchange
(KPEX)

6. Media
News:
Weekly
Round
Up
Stay
up
to
date
with
all
the
week’s
news
&
views
by
joining
over
2,200
who
subscribe
to
MediaScope’s
Friday
morning
newsle@er…
Interbrand
releases
annual
100
World’s
Best
Brands
list…
1
-­‐
Apple
(#1,
+43%)
2
-­‐
Google
(#2,
+12%)
3
-­‐
Coca-­‐Cola
(#3,
-­‐4%)
4
-­‐
Microsoi
(#4,
+11%)
5
-­‐
IBM
(#5,
-­‐10%)
6
-­‐
Toyota
(#6,
+16%)
7
-­‐
Samsung
(#7,
0%)
8
-­‐
GE
(#8,
-­‐7%)
9
-­‐
McDonald’s
(#9,
-­‐6%)
10
-­‐
Amazon
(#10,
+29%)
See
Worldsbestbrands.com
for
the
full
list…

7. Media
News:
Weekly
Round
Up
Stay
up
to
date
with
all
the
week’s
news
&
views
by
joining
over
2,200
who
subscribe
to
MediaScope’s
Friday
morning
newsle@er…
Publish
announce
Awards
finalists
including
Salesperson/team
of
the
year
-­‐
Nick
Stanley,
APRS
Media
-­‐
Benn
Sykes,
CarAdvice
-­‐
Bauer
Media
Victorian
sales
team
–
Bauer
Media
-­‐
Gillian
&
Jacques
Cornu,
Coles
–
Medium
Rare
Content
Agency
-­‐
Pedestrian.tv
sales
team
–
Pedestrian
Group
-­‐
The
Australian
ad
sales
team
–
News
Corp
Australia

8. Media
News:
Weekly
Round
Up
Stay
up
to
date
with
all
the
week’s
news
&
views
by
joining
over
2,200
who
subscribe
to
MediaScope’s
Friday
morning
newsle@er…
Top
10
social
media
sites
in
the
Australian
market
in
September…
Source:
Social
Media
News
Australia
–
acFve
users
6.
LinkedIn
–
3,700,000
8.
Twimer
–
2,800,000
7.
Blogspot
–
2,650,000
9.
WhatsApp
–
2,400,000
10.
TripAdvisor
–
2,100,000
1.
Facebook
–
14,000,000
2.
YouTube
–
13,900,000
3.
WordPress.com
–
5,750,000
4.
Instagram
–
5,000,000
5.
Tumblr
–
4,250,000

9. Media
News:
Weekly
Round
Up
Stay
up
to
date
with
all
the
week’s
news
&
views
by
joining
over
2,200
who
subscribe
to
MediaScope’s
Friday
morning
newsle@er…
B&T
Awards
finalists
announced…
Sales
Team
of
the
Year
-­‐ Seven
West
Media
-­‐ Nova
-­‐ Val
Morgan
-­‐ CarSales.com
-­‐ Salmat
Media
Agency
of
the
Year
-­‐
Bohemia
Group
-­‐
Carat
Australia
-­‐
MATCH
Media
-­‐
MEC
-­‐
PHD
Media