BRap

1. Question1:
In what waysdoesyourmediaproductuse,developorchallenge formsandconventionsof real
mediaproducts?
The purpose of filmopeningsistoattract the viewersimmediatelysothattheyare hookedintothe
film.The filmopeningshouldalsostate the genre of the filmandwill mostlikelyshow the
protagonistor/andantagonist.The conventionsof afilmopeningconsistof editing, sound, mise-en-
scene,props,characters, costumes, locations, andcamerashots. Ina zombie genre filmthe opening
of the filmcontainsenigma.
Enigmameansmysteryandis a veryimportantconventioninfilmopeningsandisusedinmostfilm
openings,nomatterwhatgenre. Itmakesthe audience attached,questioningwhatishappeningand
wantingtofindout.This makesthemwantto continue watchingthe filmtofindoutwhatis
happening.
Enigmacreatestensiontowardsthe zombiesanddrawsthe attentiontowardsthe audience.In
termsof enigmainourfilmopening,similarlytomainotherfilmsopeningsmakesthe audience
questionwhatisgoingoninthe filmandwhatis happeninginthe apocalypticworld.Myfilmalso
meetsthisconventionof enigmawiththe twodifferentstoriesof agirl that islockedina tightspace
havingflashbacksof herplayingwithayounggirl.Thiswill make the audience questionwhoisthis
youngergirl?Whathas happenedtoher?Why isshe inthere and whathas happenedtothe young
girl?Alsothe mysteriousboywillalsomake the audience questionwhatishappeningwithhim.How
doeshe have a connectiontothisgirl he histexting?Whyishe so frustrated?Whoare the people
goingafterhim?Thismeets the enigmathatis knowninthe zombie genre.
Anotherkeyconventionisthe introductiontomaincharacters. Thisgivesthe audience an
understandingof the filmof whoisthe protagonistandwhoisthe antagonist.Thisattracts the
audience tofindoutwhathappensto the maincharacters.
Filmopeningsalsohave non-diegeticsound isaddedafterfilming.Thisisalsoimportantasit can
create tensiontoa film.Forexample ahorrormovie withnoaddedsoundthere wouldn’tbe any
tensionbuildwhichwould meanthatitwouldn’tbe veryscaryforthe viewers.Musicwhatisadded
on topcan alsohelpthe viewersestablishthe genre of the filmthattheyare watching.
An establishingshotalsoisa keyelementof the conventions. These occurat the beginningof the
filmopening.Theyhelpthe audience understandwhatkindof genre thattheyare watchingand
whatis happeninginthe opening.
Alsoactor namesare an importantconvetioninfilmsandalsooccurin everyfilm.Theyeithercan
occur at the start,at the endof sometimeshave themcome upacrossthe time of the filmopening.
The filmname isthennormallybefore the actornamesor afterwhichisalsoa convention.The title
normallyhasa fontthat will fitthe genre.The studiologoanddistributionlogoisanother
convention,theseoccurrightat the beginningof the filmopening.

2. WithinmyfilmIhave includedall three of the conventionsmentionedabove.Ihave includedthe
productionlogothatwe made withinthe groupwhichthenleadsintothe opening.We namedthe
productionlogoafterourinitialstogether.The productionlogoisfollowedbythe film.Thenthe film
title comesupina weirdredcolour.The redcolourwas usedto connote danger.Thishelpsestablish
the genre of the filmforthe audience.The namesof the actorsappear whentheyare introduced.
Theyoccur in an appropriate positionsotheyaren’tinthe waybut yetvisible.Howeverwe didn’t
include all of the actors name,onlythe maincharactersdue to themnot actuallyappearinginthe
filmopening.Ididthisdue tonot followingeveryothergenre butkeepingthe conventionsof the
zombie genre. Ibelieve the waythatwe deliveredthe three conventionshave beendone effectively
for the zombie genre.