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Tech Talk: The Past,
Present & Future of
Spend Management
Linsey Giant | Anthem
Cindy Heston | Anthem
Jeannie Griffin | Cvent
What is P2P?
Supported by CVENT platform Partially or Not Supported by CVENT
P2P Maturation
How much am I spending on meetings?
How much do meetings really cost me?
How much control do I have around the process?
PHASE 1
PHASE 1
PHASE 2
What is working today?
What doesn’t?
Case Study: Anthem
Setting a new standard
Solution Overview
• Integration of Cvent Meeting Request Form
• API of identifiable expense criteria
• Open bi-directional feed of data that ensures
proper analytical event management
• Provides integrated work flow for efficient
planner reconciliation
• 25% improvement in time management
New Meeting Card Amex Feed
Selection of Expense Types
(meeting card workflow added)
Selection of expense types
(meeting card workflow added)
Event Selection
via Allocation
Select new Event via the
allocation
These can be filtered by Event
Planner via Allocation filtering
We can setup so only Event
Planners can use the “event”
expense types
*not viewable by individual
corporate
card users
15+ fields are
pre-populated from
the Cvent Meeting
Request Form
Welcome Page
– Access to Budget
Event
Analytics
Budget
Report
Anthem Advantage- Stakeholder Benefits
TODAY
Total transparency of event budget
Allocation and warnings if close to budget
TOMORROW
View of travel expense
Input of other ERP data related to event
Anthem Advantage – Planner Benefits
Streamline of data entry
Accuracy and visibility into budget
Redundancy eliminated for budget management
Ownership and consultative client work flow
Reporting
and Data
Reporting
and Data
Cvent Solutions
API
Benefit:
Create dynamic
workflows that
provide efficiency
and data accuracy
MRF
Benefit:
Standardized form
that collects
meaningful data
and metrics for
your company
CONCUR
EXPENSE
Benefit:
Find out how much
meetings really cost
by pulling ancillary
traveler spend in
addition to meeting
spend
CITI
CARD
Benefit:
Centralize form of
payment while
maintaining stringent
controls, but provide
reconciliation
efficiency
TRAVELCOST IMPORT
Benefit:
Leverage data
already housed in
Cvent to populate
budget actuals for
maximum
efficiency and
accuracy of data
BEFORE
YOU GO!
Take the
session survey!
Thank You
Linsey Giant | Anthem
Cindy Heston | Anthem
Jeannie Griffin | Cvent

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The Past, Present, and Future of Spend Management

Editor's Notes

  1. Why focus on spend management? ROI of events – per Aberdeen track ROI of events 2nd highest driver (42% respondents) for a managed program; 43% of meetings management leaders in SMM actively track Assists with Resource Management Data Integrity – you have multiple systems in play and a lot of manual data entry MOST IMPORTANTLY – how many of you have been asked how many meetings you hold and what is your spend/predicted budget?
  2. PO, Procurement, Invoicing, Contracting, Reconciliation, Budget Approval and Workflow
  3. Review diagram
  4. Cvent trends show adoption of budget tracking / Aberdeen study of SMM shows 70% leaders in the space track spending Client feedback top request is to have simple input for end user actual spend entry Card programs on the rise – need stat
  5. Too many stakeholders in the mix – finance, meetings, procurement, travel, planners Leakage from smaller meetings that are not a high priority or concern Lack of consistency in how data is tracked and what that means to different stakeholders GETTING INFORMATION IN Leads to Cindy/Linsey introduction of how they are automating the process
  6. Cindy and Linsey to provide
  7. Selection of expense types (meeting card workflow added)
  8. Selection of expense types (meeting card workflow added)
  9. Event Selection via Allocation Select new Event via the allocation These can be filtered by User via Allocation filtering We can setup so only certain expenses can use these “Event” allocation This will ensure only users that need to see Events, dynamically
  10. Events – Data behind the scene
  11. Welcome Page > Access to Budget
  12. Welcome Page > Access to Budget
  13. Allows you to pull, add, or update data in Cvent from other systems Lookup and validate information entered in Cvent with other systems
  14. Allows you to pull, add, or update data in Cvent from other systems Lookup and validate information entered in Cvent with other systems