2. Camera angles
The camera angle in the advert does not change. It follows the little girl's face to see
how she is coping with what is happening and how she is changing, this makes the
audience feel sympathy for the little girl. The background changes quite a lot in this
advert. Even though the background isn't very clear, the audience can see how her
surroundings which makes it easier to see what is fully going on.
3. Sound
In the advert sound is also a key part of telling the story. It multiple shots the viewer
can hear the tv in the background telling what is happening. Also the viewer can
hear different types of planes and bombs dropping. This makes the audience realise
what is going on and sympathy for the girl.
4. Editing
In the advert various editing techniques are used. The most scene is the background
changing and how the girl's life changes. For example at the beginning of the advert
the girl was happy and the background was fun and happy. The last scene is her
looking very upset and covered in dirt and rubble.
5. Mise en scene
The advert shows the viewers the huge difference between UK children and Syrian
children.
This image shows how happy she was
and how she was enjoying her birthday.
The advert shows how quickly things can
change and what effect war had on
children's emotions and feelings.
This image is effective because of the
background of the shot. You can see
central london is the far distance with
clouds of smoke around it and the child
covered in dirt ss if a bomb has gone off.
