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Mix Mag

Music magazine case study.
Type of magazine
• Similar genre: Dance /
  Popular music.
• Same target audience –
  students and young adults.
The Facts.
• Published By:
• First Published: 1st February 1983
• Distribution: Monthly (3rd Thursday of every
  month)
• Price: £3.95
• Editor: Nick Decosemo
Dark background with                                                ‘What is the greatest
                          Bold masthead – Bold, recognisable.       dance track of all
white / light pink text
on the background –                                                 time?’ Pulls the
makes it easier for                                                 reader in as they’ll be
the reader to read.                                                 intrigued.




Tag line – ‘The                                                     Cover image- Lighting
world’s biggest’                                                    reflects the style of
suggests that its the                                               the magazine, bright
best dance and                                                      colours (pink/yellow).
clubbing magazine
out there.

                                                                    Larger text for the
                                                                    articles, smaller for
Puff- Free CD for the
                                                                    article information /
reader, they want to
                                                                    taster of the article.
give something back
to the reader.

                          Barcode – conventional (bottom right of the page)
Black background,         Magazine name, issue and page title
                                                                   Different font for the
 follow colour scheme      at the top of the page, conventional.
                                                                   title of the page
 – house style.                                                    (Contents), follow the
                                                                   style of the magazine
 White text against
                                                                   with a funky /
 the black background
                                                                   modern / stylish font.
 easy to read stands
 out.

 Main image takes up                                               Page numbers
 the majority of the                                               smaller of the left of
 page, follow the style                                            the articles, not too
 of the magazine with                                              bold – they don't take
 the lighting                                                      away from the
 (pink/purple/yellow)                                              information of the
                                                                   articles.
 Larger text for the
 articles, smaller for
 article information /                                             Bolder titles for the
 taster of the article.                                            articles and smaller
                                                                   lighter font for article
Small article at the bottom about the free CD included with the    information.
magazine. Different / bold font for the title and smaller simple
font for the article.
Colourful title – parts of letters coloured in. Follows the house style of the magazine with
  the colours (black/white/yellow/purple/orange/pink)

                            Font – simple to read for the title.
Different font for the
main article, simpler
to read.
                                                                            Main picture in the
                                                                            centre of the double
                                                                            page, text around it,
                                                                            breaks up the page
Different font for the                                                      and makes it look
main article, simpler                                                       more appealing to
to read.                                                                    readers.




               Small text for the                                  Text in columns
               main article /                                      either side of the
               paragraphs – 8?                                     main image.
Influences on my magazine.
• Medium close up on cover page.
• Bold coloured title on a darker background or
  vice versa.
• One large image on the double page spread.
• Large single image on the contents page.
• Smaller page numbers on contents page.
• Bolder article titles.

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Mix mag

  • 2. Type of magazine • Similar genre: Dance / Popular music. • Same target audience – students and young adults.
  • 3. The Facts. • Published By: • First Published: 1st February 1983 • Distribution: Monthly (3rd Thursday of every month) • Price: £3.95 • Editor: Nick Decosemo
  • 4. Dark background with ‘What is the greatest Bold masthead – Bold, recognisable. dance track of all white / light pink text on the background – time?’ Pulls the makes it easier for reader in as they’ll be the reader to read. intrigued. Tag line – ‘The Cover image- Lighting world’s biggest’ reflects the style of suggests that its the the magazine, bright best dance and colours (pink/yellow). clubbing magazine out there. Larger text for the articles, smaller for Puff- Free CD for the article information / reader, they want to taster of the article. give something back to the reader. Barcode – conventional (bottom right of the page)
  • 5. Black background, Magazine name, issue and page title Different font for the follow colour scheme at the top of the page, conventional. title of the page – house style. (Contents), follow the style of the magazine White text against with a funky / the black background modern / stylish font. easy to read stands out. Main image takes up Page numbers the majority of the smaller of the left of page, follow the style the articles, not too of the magazine with bold – they don't take the lighting away from the (pink/purple/yellow) information of the articles. Larger text for the articles, smaller for article information / Bolder titles for the taster of the article. articles and smaller lighter font for article Small article at the bottom about the free CD included with the information. magazine. Different / bold font for the title and smaller simple font for the article.
  • 6. Colourful title – parts of letters coloured in. Follows the house style of the magazine with the colours (black/white/yellow/purple/orange/pink) Font – simple to read for the title. Different font for the main article, simpler to read. Main picture in the centre of the double page, text around it, breaks up the page Different font for the and makes it look main article, simpler more appealing to to read. readers. Small text for the Text in columns main article / either side of the paragraphs – 8? main image.
  • 7. Influences on my magazine. • Medium close up on cover page. • Bold coloured title on a darker background or vice versa. • One large image on the double page spread. • Large single image on the contents page. • Smaller page numbers on contents page. • Bolder article titles.