2. Green/black/white colour theme –
Simple masthead – Again reiterates sophistication
Suggests more
sophisticated/mature Clothing fits
readership with colour
stylish Simple fonts scheme
used
Main shot/central image–
Plugs include young black man,
semantic fields that fashionable clothing.
give connotations
of students e.g.. Mid shot to
Repetition of show his
clothes
“campus” –
highlights stories Allows us to see the
that immediately textbooks –
relate to the connotations of
audience students- students
will immediately
relate to it
Bar code – fits
conventions of
magazine
Audience are clearly identified/ represented
through central image (fashionable students)
3. Central Image – Quite
recognisably an American Buzz words –
Football player – “No. 1 source”
Establishes audience
immediately
Masthead – “college”
relates to target
Mode of address here if audience immediately
very simple – including
bullet points and short
sentences Colour scheme
(white) matches
Addresses target that of the central
audience who are image and of the
predominantly sports Plugs
fans and subsequently
not looking for a high
literacy levelled magazine Simple colours attract
the right age range of
target audience (16+
(suggested by the title students) with mature
“sporting news” and colour scheme
Bar code – very
Central Image) obvious/simple but
meets conventions of
Graphic feature –
magazines; making it a
crucial feature Hints at what is inside
4.
5. Header
informing Main image is larger
reader that is than the rest of
them – Most
the contents
important story
page – (usually would have
following the been of
conventions of someone/something
a magazine recognisable/
relating to the cover)
The typography
Anchorage – page
of the headline is numbers
different (larger juxtaposed to the
and it bold) to graphic features so
description – that the audience
Audience relate the two and
attention drawn know where to find
to the headlines. each story.
All of the text boxes are evenly
spread out and all the pages content
is in line (including the images.) This
gives it a sophisticated appearance
6. Although the layout is slightly
diverse the headings and features
are still specifically lined and
spaced equally apart to give it a
mature/smart/proffessional look.
Graphic features juxtaposed to the
headings inform the reader that
they are related
Strict colour More important
scheme (black stories are
contrasted with headed and
whites/yellows) contain more
fit the theme of information on
the images – and
them too –
presumably the
magazine – of
greater
cities. importance
Alternative layout (slanted headings and
pictures) make it more pleasing to read
and give it an appealing look.
7.
8. Central image is
a mid shot (as Masthead is in a
seen in research) square (challenging
allows reader to the usual
see the models expectations)
clothed and style making it more
– fitting the alternative and
theme of the individual/ easily
magazine recognisable
Almost acting
Buzz words such as a logo
as “exclusive”
and “#1” to gain Semantic fields
attention of relate to the genre
target audience of the magazine
and stand out. “identity” “Be
yourself” etc.
Main themes
and buzz words
in a bigger font Bar code – fitting
so they stand the conventions
out of a magazine
front cover
9. Headings and
information all
in line with A more
spaced in- alternative
between (as layout to fit the
seen on fashionable
research) to theme.
give it a more
mature/stylish Anchorage of
look and make the page
it easier to numbers next to
read and target the headings of
the correct each story to
audience. make clear they
are related (As
Colour scheme
seen on
will be
reserach)
blacks/whites/
reds to reflect
that of the Main graphic
cover feature –
reflecting the
theme on
front cover
