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MUSIC PROMO PRODUCTION
Chloe Read
WHATIS A MUSICVIDEO?
A Music Video is a short film or video which is used
to accompany a piece of music. Music videos are
used to promote a song and the artist, send a
message, entertain the target audience and connect
and explain the song. A music video can promote a
song, be used for entertainment purposes,send a message, create a narrative,explain a
song or promote a band/artist.
WHAT ARE THE CODESAND CONVENTIONSOF MUSICVIDEOS?
- Style
- Sound (Diegetic and Non Diegetic)
- Camera shots, angles(Cinematography)
- Editing Techniques
- Mise en Scene
- Lighting
- Performance
WHAT ARE THE DIFFERENTTYPE OF MUSICVIDEOS?
Narrative Based Video - A video consisting of mainly a storyline relating to the lyricsand
genre of the song
Performance Based Video - Feature the band/artist who are singing/playing to the
audience or camera. This is a popular technique that rock bands use.
1
Concept Based Video - Unusual and based around one idea - Concentrate on a specific
editing technique

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Music promo production chloe read

  • 1. MUSIC PROMO PRODUCTION Chloe Read WHATIS A MUSICVIDEO? A Music Video is a short film or video which is used to accompany a piece of music. Music videos are used to promote a song and the artist, send a message, entertain the target audience and connect and explain the song. A music video can promote a song, be used for entertainment purposes,send a message, create a narrative,explain a song or promote a band/artist. WHAT ARE THE CODESAND CONVENTIONSOF MUSICVIDEOS? - Style - Sound (Diegetic and Non Diegetic) - Camera shots, angles(Cinematography) - Editing Techniques - Mise en Scene - Lighting - Performance WHAT ARE THE DIFFERENTTYPE OF MUSICVIDEOS? Narrative Based Video - A video consisting of mainly a storyline relating to the lyricsand genre of the song Performance Based Video - Feature the band/artist who are singing/playing to the audience or camera. This is a popular technique that rock bands use.
  • 2. 1 Concept Based Video - Unusual and based around one idea - Concentrate on a specific editing technique