Proposal for the JobsCentral Career & Education Fair 2017 on 22 & 23 July 2017

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JOBSCENTRAL CAREER &
EDUCATION FAIR 2017
Kenneth Chan
Business Development Executive

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EVENT DETAILS
Venue: Suntec Convention
Hall 401-402
Dates: 22 & 23 July 2017
22 July:
 10am to 1pm: Singaporeans & PRs only
 1pm to 7pm: Singaporeans, PRs, &
Foreigners with Valid Work Pass
23 July:
 10am to 7pm: Open to Public

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2016 JCEF
An Overview of Past JobsCentral Career & Education Fairs

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2016 VISITORS’ PROFILE
NATIONALITY
Singaporean/PR
Malaysian
Others
Singaporean/PR - 48.73%
Malaysian - 6.81%
Others - 44.46%

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2016 VISITORS’ PROFILE
N/O/A Level NITEC/Higher/ Master
NITEC
Diploma/
Postgraduate
Diploma
Bachelors/ Bachelors
(Hon.)Masters / PhD
Others N/O/A Level - 8.16%
(Higher/Master) NITEC - 3.62%
(Postgrad.) Diploma - 23.0%
Bachelors - 14.74%
Masters/PhD - 9.81%
Others - 40.72%
QUALIFICATIONS

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2016 VISITORS’ PROFILE
< 20 years old,
6.30%
21 - 30 years old,
52.86%
31 - 40 years old,
20.77%
> 40 years old
(+Others),
20.07%
AGE GROUP

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2016 VISITORS’ PROFILE
Administration ,
6.17% Civil Service , 1.58%
Education ,
3.79%
Engineering,
19.15%
Finance, 9.30%
Healthcare, 3.34%
IT, 5.26%
Sales & Marketing , 10.10%
Others, 27.08%
R & D, 2.25%
Service (F & B/ Retail/
Hospitality), 14.23%
JOB CATEGORIES

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OUR PARTNERS

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COMPREHENSIVE
MARKETING & MEDIA COVERAGE

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BROADCAST & OUTDOOR
MARKETING
 Outdoor
Advertising
 Newspaper Ads
 Flyer Distribution
 Press Release
 Onsite Publicity
^ Outdoor advertising
^ Newspaper Advertisements
^ Onsite
Publicity
* Marketing activities are
subject to change under the
discretion of CareerBuilder
Singapore. < Flyer Distribution

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ONLINE MARKETING
 eBanners on all
CareerBuilder Singapore
portals
 eDMs
 Content-driven
Advertising
 Social Media Campaigns
 Cross-platform Publicity
on Partners’ Digital
platforms
 Nag Screens
* Marketing activities are subject to
change under the discretion of
CareerBuilder Singapore.
^ eBanners on all JobsCentral webpages ^Publicity on Partners Sites
< Social Media Campaigns
< eDMs
^ Nag Screen

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CAMPUS MARKETING
 Banners on campus
 e-Banners on School
Websites
 Roadshows in campus
 Direct marketing to
student groups
* Marketing activities are subject to change
under the discretion of CareerBuilder Singapore.
< Banners in Schools
^ eBanners on Schools’ Websites
< Publicity
in School Fairs

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EXHIBITORS’
ENTITLEMENTS

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ENTITLEMENTS
PRE-EVENT
 Logo Feature on Event Website
with hyperlinks to company
profile on JobsCentral Learning
 10 Course Listings – 1 month
validity
DURING EVENT
 9 sqm Booth Space
 Company Listing on Floorplan
 Company Profile feature on Event Guide;
50 words
 Positions Profile Listing on Event Guide
POST-EVENT
 10 Course Listings – 1 month validity

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ADD-ON ENTITLEMENTS
DROP DOWN CEILING
BANNER
CORPORATE
INSERTIONS
$3,000
 1 x 2m(L) by 1m(W) Banner in the
event hall
 Visible branding
to ALL
participants
$2,000
 Flyer insertions into Visitor’s Kit
(Limited to 3,000 copies)
 Bags are distributed at entrances

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ADD-ON ENTITLEMENTS
EVENT GUIDE
 1 Full Colour Ad in Event Guide
 To be placed at Entrances/Form
filling counters
(5,000 copies)
$3,000
FLYER PLACEMENT
$2,000

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ADD-ON ENTITLEMENTS
JC APP
ANNOUNCEMENT
 Announcement notification
on JobsCentral Mobile App
 Cluster notification sent out
weekly
$2,000
EVENT APP
ANNOUNCEMENT
$500
 Announcement
notification on
Event Mobile App
 Cluster
notification sent
out weekly

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ADD-ON ENTITLEMENTS
LOGO PLACEMENT
ON SCHOOL BANNERS
 Logos to be featured on school
banners
 School partners include polytechnics,
universities and JCs
$3,000

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BE OUR
OFFICIAL JCEF PARTNER

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THANK YOU