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                                                                      McAfee Cares – Online Safety for Kids

                                                            Teaching kids how to make safe decisions online

                                       A collaborative volunteer initiative in your community




                                                                                                              Did you know:
                                                                                                                            
    Dear Educator:
                                                                                                              On average teens spend 
                                                                                                                 about 5 hours a day 
    McAfee, a global leader in cyber security technology, in collaboration with the National Cyber
                                                                                                                 online. 
    Security Alliance (NCSA), would like to partner with your organization to present a 30-60
    minute program, designed to teach children ages 5-18 how to stay safe online.                                                 
                                                                                                                85% of youth access the 
                                                                                                                 internet some place other 
            McAfee Cares – Online Safety for Kids matches our industry volunteers with                          than home. 
             schools and youth groups around the world, utilizing their professional expertise to help                       
             keep kids safe on the internet.                                                                  Almost half of youth ages   
                                                                                                                                
                                                                                                                 10‐17 (46%) admit to 
                                                                                                                 giving out personal 
            McAfee and the NCSA developed the “STOP. THINK. CONNECT.™” curriculum to
                                                                                                                 information to someone 
             teach children how to safely navigate the internet with age-appropriate discussion                                         
                                                                                                                 they don’t know over the 
             topics pertaining to cybercrime, cyber security and cyber ethics.                                   internet. 
                                                                                                                             
            Adult Education – McAfee volunteers are also available to facilitate parent/child                38% of Facebook users in    
             workshops to bring parents a step ahead of their tech savvy kids.                                   the last year were under 
                                                                                                                 the age of 13. 
            McAfee’s Cyber Safety Resource Portal offers a variety of free resources.                                       
                                                                                                              52% of youth admit to 
                                                                                                                 knowing someone who 
    Safe Never Sleeps: When asked why McAfee employees volunteer, company executive                              has experienced cyber 
    Michael Busselen responds, “our corporate culture is one of commitment to a cause that extends                              
                                                                                                                 bullying. 
    beyond the borders of our products or individual jobs. The McAfee world has no sidelines.                                
    McAfee employees are not bystanders. We advance the unyielding belief that our communities’               More than 70% of teens 
                                                                                                                               
    most vulnerable populations must be enabled to participate safely in the digital age and we                  have found ways to avoid 
                                                                                                                                
    bring our collective talents to that end.”                                                                   parental monitoring while 
                                                                                                                 online. 
    Thank you for your time! I will be following up in the next few days in the hope that we may
    schedule your organization’s Online Safety for Kids presentation. In the meantime, feel free to                        
                                                                                                                             
    contact me at Cybereducation@McAfee.com or by simply replying to this email.                              Sources: McAfee’s 2012 Teen 
                                                                                                              Internet Behavior Study   
    Sincerely,                                                                                                McAfee’s 2011 Youth Online 
                                                                                                              Behavior Study 
                                                                                                              Consumer Reports, June 2011.
                                                                                                                               
    Suzanne Paris and Vanessa Carrasco

    Project Coordinators
    McAfee Cares – Online Safety For Kids
    McAfee, Inc.
    1-888-782-8829
    2821 Mission College Blvd.
    Santa Clara, CA 95054
    www.mcafee.com
©2010 STOP.THINK.CONNECT. Messaging Convention, Inc. Used under license. All rights reserved.    © 2012 McAfee, Inc. All rights reserved.




 

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McAfee Stop.Think.Connect

  • 1.   McAfee Cares – Online Safety for Kids Teaching kids how to make safe decisions online A collaborative volunteer initiative in your community Did you know:   Dear Educator:  On average teens spend  about 5 hours a day  McAfee, a global leader in cyber security technology, in collaboration with the National Cyber online.  Security Alliance (NCSA), would like to partner with your organization to present a 30-60 minute program, designed to teach children ages 5-18 how to stay safe online.         85% of youth access the  internet some place other   McAfee Cares – Online Safety for Kids matches our industry volunteers with than home.  schools and youth groups around the world, utilizing their professional expertise to help   keep kids safe on the internet.  Almost half of youth ages       10‐17 (46%) admit to  giving out personal   McAfee and the NCSA developed the “STOP. THINK. CONNECT.™” curriculum to information to someone  teach children how to safely navigate the internet with age-appropriate discussion   they don’t know over the  topics pertaining to cybercrime, cyber security and cyber ethics. internet.     Adult Education – McAfee volunteers are also available to facilitate parent/child  38% of Facebook users in    workshops to bring parents a step ahead of their tech savvy kids. the last year were under  the age of 13.   McAfee’s Cyber Safety Resource Portal offers a variety of free resources.    52% of youth admit to  knowing someone who  Safe Never Sleeps: When asked why McAfee employees volunteer, company executive has experienced cyber  Michael Busselen responds, “our corporate culture is one of commitment to a cause that extends    bullying.  beyond the borders of our products or individual jobs. The McAfee world has no sidelines.   McAfee employees are not bystanders. We advance the unyielding belief that our communities’  More than 70% of teens    most vulnerable populations must be enabled to participate safely in the digital age and we have found ways to avoid     bring our collective talents to that end.” parental monitoring while  online.  Thank you for your time! I will be following up in the next few days in the hope that we may schedule your organization’s Online Safety for Kids presentation. In the meantime, feel free to       contact me at Cybereducation@McAfee.com or by simply replying to this email. Sources: McAfee’s 2012 Teen  Internet Behavior Study    Sincerely, McAfee’s 2011 Youth Online  Behavior Study  Consumer Reports, June 2011.   Suzanne Paris and Vanessa Carrasco Project Coordinators McAfee Cares – Online Safety For Kids McAfee, Inc. 1-888-782-8829 2821 Mission College Blvd. Santa Clara, CA 95054 www.mcafee.com ©2010 STOP.THINK.CONNECT. Messaging Convention, Inc. Used under license. All rights reserved. © 2012 McAfee, Inc. All rights reserved.