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1. PRESENTED BY:
Avinash & Dayanand
GUIDANCE BY:
Prof.Miss I.T.Longani

3. INTRODUCTION
“Nestlé” is a Swiss-German word which means “Little
Nest” which is its trademark
Nestlé is the worlds’ number one food company
5th
largest company of the world according to its turn
over
2 million 31 thousand people employed from all over
the world
Present in 81 countries of the globe having 522
factories
Over 700 products renovated or innovated in the past
five years, with wellness in mind

4. HISTORY
Henri Nestlé established
Nestlé in 1867 in
Switzerland (Vevey HQ)
His first product was
lactogen formula for
infants by the name
“Farine Lacteé”

5. OBJECTIVE NESTLE’S
Objective is to be the recognized
leader in Nutrition, Health &Wellness,
and the industry reference for financial
performance

6. MISSION STATEMENT
"Nestlé is the largest food company in
the world. But, more important to them
is to be the world's leading food
company”.

7. BUSINESS VISION
“ Respected, Trustworthy Food,
Nutrition, Health and Wellness
Company”

9. ORGANIZATIONAL STRUCTURE
Organizational chart clearly indicates the,
responsibilities, authorities and accountability
for each function.
Employees in the organization has clearly
written job description according to the
designation.
When delegations occurs, agreement is
written with the mutual understanding.

10. CEO
MANAGEMENT DIECTOR
FINANCE MANAGER MARKETING MANAGER PRODUCTION MANAGER
NATIONAL SALES MAANGER
ZONAL SALES MANAGER ZONAL SALESMANAGER ZONAL SALES MANEGER
NORTH CENTER SOUTH
SALES DEPT
A/C DEPT
SALES PROMOTION DEPT
REGONAL SALES MAANGER
SALES DEPT A/C DEPT
AREA SLAES SUPERVISOR
SALES FORCE

11. BORD OF DIRECTOR

12. Geographical Footprint

13. Geographical Footprint
Bangladesh
China
Hong Kong
India
Indonesia
Iran
Israel
Japan
Jordan
Kazakhstan
Kuwait
Lebanon
Malaysia
Pakistan
Philippines
Republic of Korea
Saudi Arabia
Singapore
Sri Lanka
Syria
Taiwan
Thailand
United Arab Emirates
Uzbekistan
Vietnam

14. FACTORIES
Nestle has two factories in India for the production of
different food items.
One in Guragaon near Delhi and other in Kolkata near
Kolkata

15. SEGMENTATION
Segmentation of world in three zones
 US
 Asia
 Oceania & Africa
Nestle has divided the whole India in to three zones:
 Northern Zone
 Central Zone
 Southern Zone

16. HEADQUARTER IN
SWITZERLAND
Corporate Office
Nestle’s Switzerlanad Ltd.
Rue Entre-deux-Villes 10
1814 La Tour-De-Peilz
Switzerlanad
Tel.+41 12 42 38 93 00
Fax.+41 12 42 38 93 99
Cunsumer Service
Tel.+41 21 92 45 43 8

17. HEADQUARTER IN INDIA
Corporate Office
Nestle’s India Ltd.
Nestle’s House, jacaranda Marg
M Block, DLF City Phase ||
National Highway 8 Gurgaon
122 002-5
India
Tel.+91 12 42 38 93 00
Fax.+91 12 42 38 93 99
Cunsumer Service
Tel.+91 124 412 12 12

18. GENERAL INFORMATION
Name of the Company: Nestle’s Ltd.
Postal address: Satellite Town Market, Pet-
dock, Switzerland.
Postal code and City: 52250.
Country:Switzerland.
Phone: +44-055-3733415, +44-055-3733243

19. Fax: +44-055-3733379
E-mail: nestle_gj_se@brain.net.pk
WWW-address: www.Nestle.com

20. COMPANY LISTED CODE
BSE Code : 500790 Group : A
NSE Code : NESTLEIND

21. SOCIAL RESPONSIBILITY
Current CSR activity with their execution modalities
and implementation schedules are appended as
Annexure. The company may also undertake other
CSR activities as may be appropriate from time to
time
The company would implement.the CSR
programmes through company personnel and
partnerships with expert agencies.NGOs and
Government.In cases where the implementation is
through external implementing agencies the company
would monitor the implementation

23. PRODUCT DEFINITION
Nestle, a multinational company has acquired
& merged with various companies.
Factors behind its success are multifarious,
quality, improved technology, innovation
which have created brand loyalty amongst its
customers.
SBU’s like Pharmacy, Breakfast Cereals and
Cosmetics, Ice cream, Frozen Foods, Sauces.

24. BRANDS
Quality and nutritional value are the essential
ingredients in all of its brands.
Millions of people prefer Nestlé products
every day, happy with the addition to their
wellness that they bring.
Today Nestlé is present in different markets
with the following main brands:-

25. Baby Foods
Breakfast Cereals
Beverages
Bottled Water
Chocolate & Confectionery
Dairy Products
Food Services
Ice Cream
Prepared Foods
Petcare
Pharmaceuticals
Cosmetics

26. BABY FOODS
Infant nutrition
Nestlé,
Lactogen,
Nestogen,
Cerelac,
Neslac,
PowerBar,
Pria etc..

27. BREAKFAST CEREALS
Chocapic
Shreddies
Cheerios
Cookie Crisp
Lucky Charms,
Cinnamon Toast
etc..

28. BEVERAGES
Coffee Nescafé
Ricoré
Ricoffy
Nespresso
Bonka
Loumidis
Fruity fruits
Nestlé fruit juices

29. Nestea
Nesquik
Milo
Carnation
Nido
Nestlé Omega Plus
Coffee-Mate etc..

30. BOTTLED WATER
Nestlé Pure Life
Nestlé Aquarel
Contrex
Acqua Panna
Arrowhead
Poland Spring
Deer Park,
Ice Mountain etc..

31. CHOCOLATE &
CONFECTIONERY
Chocolate confectionery and
biscuits
Nestlé
Crunch
Galak/Milkybar
Kit Kat
Smarties
Butterfinger
Aero
Polo

32. DAIRY PRODUCTS
Nido
Nespray
Carnation
La Lechera etc..

33. FOOD SERVICES
Food Services and
professional
products Chef
Davigel
Minor’s Petcare
Purina
Friskies
Fancy Feast, Alpo,
Gourmet etc..

34. ICE CREAM
Antica Gelateria del
Corso
Dreyer's/Edy's
Drumstick/Extrême
Maxibon/Tandem
Mega
Mövenpick
Sin Parar/Sem
Parar/Non Stop

35. PREPARED FOOD
Lean Cuisine
Hot Pockets
Maggi
Refrigerated
products (cold meat
products, dough,
pasta, pizzas,
sauces, snacks) etc..

36. PET CARE
Friskies
Fancy Feast
Dog Chow
Cat Chow
Tidy cats etc..

37. PHARMACEUTICALS
Alcon
Pharmaceutical and
cosmetic joint
ventures Galderma
Laboratoires innéov
Patanol

38. COSMETICS
L'Oreal

39. CUSTOMERS
Every person, of any age group,
gender etc is the target customer of
Nestle
Nestle target its customers by knowing
customer needs & demands. For this
purpose it made customer profile.
Customer profile based on two

40. COMMITMENT
The continuous progress and
leadership is made possible through
the collective commitment of the tens
of thousands of individual Nestlé
employees who, on a daily basis, work
to make this a better planet on which
to live.

41. MOTIVATION
Employees get Motivation by:-
 Immediate job satisfaction
 Long-term career development
 Superior pay and benefits
 The personal growth that comes from
experience and training
 Materialistic as well as internal motivation

42. HUMAN RESOURCE
MANAGEMENT
Evaluation of the employee is done quarterly in a year.
Wages, salaries and fringe benefits increases with the
working duration of employees in the organization.
Training programs are offered primarily and frequently
to improve the skills of employees.
Company’s policies and procedures are displayed as a
chart in every office of Nestle and they are also
accessible at net

43. COMPANY SLOGNE

44. CERTIFICATION IN NASTLE’S
 ISO 9001-2008 Certification
 ISO 22000 Certification
 AS9100
 HACCP
 TL 9000