4. I have chosen…
Rock music as I believe it is an extremely popular
genre which will attract a wide audience. It will
include all types of rock music, from heavy metal
to punk pop.
Rock magazines such as 'Kerrang!' are very
successful:
•
•
The publisher of 'Kerrang!' is Bauer media.
'Kerrang'! magazine was first published on June 6,
1981.
•
The genre is rock, alternative, punk and metal.
•
It is released weekly.
•
The main target audience is teens-adults of both
genders.
5. Is Bauer media a suitable publisher?
•
No, because it already has a very successful
rock music magazine. Therefore, they would
not want to publish another rock magazine as
it may jeopardize the success of 'Kerrang!'.
What would be a suitable publisher?
•
Therefore, I would choose IPC media as my
publisher because they are successful worldwide and have room for a music magazine as
they only have one. This magazine could
compete with Bauer's 'Kerrang!' magazine.
6. Is Bauer media a suitable publisher?
•
No, because it already has a very successful
rock music magazine. Therefore, they would
not want to publish another rock magazine as
it may jeopardize the success of 'Kerrang!'.
What would be a suitable publisher?
•
Therefore, I would choose IPC media as my
publisher because they are successful worldwide and have room for a music magazine as
they only have one. This magazine could
compete with Bauer's 'Kerrang!' magazine.
