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Masthead
                         1. Familiar to the reader.
                         2. Bright against dark
                         background to catch audiences
Website                  eye, therefore encouraging
1. Promotes brand.       reader to buy.
                         3. Brand loyalty, trusted brand.

                         Price
Banner
1. Shows snippets of
what other features       Star
are included.             1. Dominates most of
2. Brightest colour on    the cover, the first
the cover to attract      thing that the
the reader.               audience looks at.
                          2. Known as ‘the
Features                  doctor’, recognisable
1. Promotes other         T.V character.
articles in the
magazine that might
interest readers.        Anchor
2. Uses sub-headings     1. ‘Death of doctor’
to relate and attract    blue and icy
the audience.            background connotes
                         coldness and
                         bleakness. Ties in
                         with narrative.
Tag Line
1.‘Pie and flash’ play
on ‘pie and mash’          Masthead
connotes that star is      1. Familiar to the reader.
still down to earth        2. Bright against dark
even though famous.        background to catch audiences
2. White and bold font     eye, therefore encouraging
to stand out.              reader to buy.
3. Repetition of the ‘L’   3. Brand loyalty, trusted brand.
creates a relaxed
approach and appeals
to reader.
                            Star
Features                    1. Dominates most of
1. Demonstrate to the       the cover, lit from
audience the other          above to connote
articles featured           innocence.
within the magazine.        2. Uses red and bold
2. Uses red and bold        font to encourage
font to encourage           reader to focus on
reader to focus on          them.
them.
Masthead
   Banner                                                                     1. Recognisable to
   1. Promotes the brand                                                      reader as a well
   by advertising it as                                                       known and trusted
   ‘the best’.                                                                brand.
   2. Bright yellow                                                           2. White and brand to
   contrasts against                                                          stand out without
   masthead but relates                                                       clashing with other
   to other colours on                                                        colours and images on
   the page, therefore                                                        page.
   standing out without
   taking the attention
   away from main                                                              Stars
   feature.                                                                    1. Recognisable T.V
                                                                               characters dominate
Features                                                                       majority of cover. All
1. Demonstrate to the                                                          characters eyes
audience the other                                                             focusing on reader.
articles featured                                                              2. Uses red and bold
within the magazine.                                                           font to encourage
2. Smaller than main                                                           reader to focus on
feature but uses                                                               them.
brighter colours to
appeal to reader.

                           Tagline
                           1. ‘Superheroes with ASBOs’ appeals to a younger reader
                           although magazine is targeted at an older audience.
Price                    Masthead
1. Bright button uses    1. Recognisable
contrasting colours      colours and font used
used to stand out        to promote brand to
from picture although    audience as trusted.
very small.


Main feature
1. Medium close up of
characters so they are
easily recognised by     Features
audience. Tense          1. Easy access to days of
expressions relate to    the week.
narrative ‘Bradley       2. Bright and different
cracks under             colours to show the
pressure’.               certain pages.
2. Yellow and red of     3. Other articles
‘prime suspect’ clash    featured with pictures
to drawn audience in     of the characters to
as its the first thing   demonstrate which
the eye sees. Red        soap they’re from.
connotes anger and       4. Rhetorical questions
danger. Contrasts        and exclamation marks
with happiness of        used to create suspense
yellow.                  and excitement.
Magazine covers

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Magazine covers

  • 1. Masthead 1. Familiar to the reader. 2. Bright against dark background to catch audiences Website eye, therefore encouraging 1. Promotes brand. reader to buy. 3. Brand loyalty, trusted brand. Price Banner 1. Shows snippets of what other features Star are included. 1. Dominates most of 2. Brightest colour on the cover, the first the cover to attract thing that the the reader. audience looks at. 2. Known as ‘the Features doctor’, recognisable 1. Promotes other T.V character. articles in the magazine that might interest readers. Anchor 2. Uses sub-headings 1. ‘Death of doctor’ to relate and attract blue and icy the audience. background connotes coldness and bleakness. Ties in with narrative.
  • 2. Tag Line 1.‘Pie and flash’ play on ‘pie and mash’ Masthead connotes that star is 1. Familiar to the reader. still down to earth 2. Bright against dark even though famous. background to catch audiences 2. White and bold font eye, therefore encouraging to stand out. reader to buy. 3. Repetition of the ‘L’ 3. Brand loyalty, trusted brand. creates a relaxed approach and appeals to reader. Star Features 1. Dominates most of 1. Demonstrate to the the cover, lit from audience the other above to connote articles featured innocence. within the magazine. 2. Uses red and bold 2. Uses red and bold font to encourage font to encourage reader to focus on reader to focus on them. them.
  • 3. Masthead Banner 1. Recognisable to 1. Promotes the brand reader as a well by advertising it as known and trusted ‘the best’. brand. 2. Bright yellow 2. White and brand to contrasts against stand out without masthead but relates clashing with other to other colours on colours and images on the page, therefore page. standing out without taking the attention away from main Stars feature. 1. Recognisable T.V characters dominate Features majority of cover. All 1. Demonstrate to the characters eyes audience the other focusing on reader. articles featured 2. Uses red and bold within the magazine. font to encourage 2. Smaller than main reader to focus on feature but uses them. brighter colours to appeal to reader. Tagline 1. ‘Superheroes with ASBOs’ appeals to a younger reader although magazine is targeted at an older audience.
  • 4. Price Masthead 1. Bright button uses 1. Recognisable contrasting colours colours and font used used to stand out to promote brand to from picture although audience as trusted. very small. Main feature 1. Medium close up of characters so they are easily recognised by Features audience. Tense 1. Easy access to days of expressions relate to the week. narrative ‘Bradley 2. Bright and different cracks under colours to show the pressure’. certain pages. 2. Yellow and red of 3. Other articles ‘prime suspect’ clash featured with pictures to drawn audience in of the characters to as its the first thing demonstrate which the eye sees. Red soap they’re from. connotes anger and 4. Rhetorical questions danger. Contrasts and exclamation marks with happiness of used to create suspense yellow. and excitement.