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Linkedin Training - Advancment Your Profile.

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(The LinkedIn section started from Slide 30)

This is a presentation for new comers to Canada on 2 main topics:

1- How to think about finding a job in Canada. (Use of Social Networking)
2- How to setup and advancement their LinkedIn account to get a found a job easier.

اسلاید های سخنرانی آموزش لینکداین در کتابخانه نورت ونکوور توسط علیرضا توانایان

اجرا تحت مدیریت مرکز مالتی کالچرال نورت ونکوور - خانم الهام سلطانی

Published in: Business

Linkedin Training - Advancment Your Profile.

  1. 1. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi How to advancement your LinkedIn account? Ali Tavanayan Director of TEI Web Solutions. April 27th, 2015
  2. 2. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi
  3. 3. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi
  4. 4. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Agenda 4:00 – 4:50 Why Social Media? 4:50 – 5:00 Break 5:00 – 6:30 LinkedIn Advancement
  5. 5. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi You don’t need to take notes! OAvailable on SlideShare.net Search for “LinkedIn Advancement – Ali Tavana ” ORegister for video link - to watch
  6. 6. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi
  7. 7. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Ali Tavanayan Mahshid Amini Sarmad Mehrbood Next event: June 26 – Capilano Room @ Capilano Mall - 6:00pm
  8. 8. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi My Background O Ali Tavanayan-far, Director of TEI Inc. O Senior Web Development Project Manager O PMP, MCSE, A+, e-commerce O Running TEI Web Solutions. since 2002 O Software Engineering background O Founder of Vancouver “Joomla” , “Magento”, & “Symfony” User Groups (meetup.com) O Speaker in “Web Not War”, Microsoft 2011 – 2011 O Developing extensions for Open Source Platform, SharePoint, and DNN O Bridge application development for Win App & Web sites O Lived in London & North Vancouver since 2001
  9. 9. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Why listen to me?
  10. 10. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi It’s all about “my” personal experience! It can change your life Please, contact professionals for any inquiries. Ali Tavanayan
  11. 11. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi In my opinion “mostly cultural difference” Ali Tavanayan
  12. 12. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi statistics: O How many has LinkedIn Account? O Completed over 50% ? O How many are Computer specialist? O How many people been here more than 1 year? O How many knows about meetup.com? O How many Web Developer? Programmer? System Administrator?
  13. 13. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi What is social Networking? O How to do networking? O Over %85 of the Canadian jobs are NOT posted officially. The go only through connections, and networking.
  14. 14. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Who is he?
  15. 15. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Finding a job
  16. 16. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Finding a job is a process
  17. 17. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Finding a job O Have realistic estimation & expectation O Keep yourself up-to-date O Focus on your strength O Do not stock in a job that cause you: O not be able not think, research, or update yourself O If you started such a job, before you go to this job, make a deadline for yourself.
  18. 18. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi A Job Requirement: Canadian Job Experience Catch-22 ‫ﻣﺭﻍ‬ ‫ﺗﺧﻡ‬ ‫ﻭ‬ ‫ﻣﺭﻍ‬
  19. 19. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Work experience replacement: O Relevant Work experience O Education  BCIT O Volunteer Job
  20. 20. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Thank you O Volunteers O Family O Friends O VIN Group O MCS team
  21. 21. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Larger companies in BC O EA Game O Radical Entertainment O Habanero O Graphically Speaking O 6S marketing O Accenture’ O Jim Pattison O BC Lottery, BC Liquor Store O Telus,BC Hydro, O Shaw, Rogers, … O Blast Radius O Sierra Wireless O Vancouver Air Port O KEG / Boston Pizza /
  22. 22. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi How to do it?
  23. 23. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Job finding process O Meetup.com O vantug.com O netbc.ca O vanspug.org O VanDev.org O vancouver.sqlpass.org O Socialize O Events O Register O Update O Portfolio O Site O New people O Socialize O Send Resume O Add to Linked in O Do Twits O Be a Blogger O Facebook O Youtube O MySpace O Follow-up
  24. 24. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi User Groups: O Meetup.com O Vantug.com O netbc.ca O VanSpug.org O VanDev.org O Vancouver.sqlpass.org O Vancouver Joomla User Group O Vancouver Magento User Group
  25. 25. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi %95
  26. 26. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Learn to say: • I don’t have pervious experience about this topic. • I will study it and get back to you. • I had similar experience, but not the exact one. • I need to get back to you on this topic after some research. • Unfortunately, it’s not in my comfort zone.
  27. 27. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Learn to be: ON • Communicate, Let them know (PST) • Appointment / RSVP requests • Waiting for answers / documents TIME
  28. 28. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi To do list - 1: O Register in meetup.com O Find your favorite groups O Attending events O Follow up O Build experiences
  29. 29. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Break 10:00 minutes please.
  30. 30. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Content & the Code reference O Thanks to Melonie Dodaro O The main content comes from Melonie’s online YouTube video. For more details please visit her web site or get copy of her book. O http://thelinkedincode.com/book/
  31. 31. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Overwhelmed ! O How many of you are like this? O Keep our privacy! Only with close friends O Each platform has special purpose O 2 type of social medias: O Make friends O Make money O Targeting O Informational interview
  32. 32. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi
  33. 33. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi LinkedIn O #1 business social network O 2 new people join LinkedIn every seconds O (Jan 2015) 9M in Canada using, 33M Canadians populations (take out seniors, moms, students, kids, )…. O Average household income $109K O People are 2X more confident on information found on LinkedIn O Trust the information O 277% more effective to generate leads O Almost everyone use it in wrong way!
  34. 34. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi O Google me name  first thing in Google O Who I am doing business with O Most of people think this is only a online resume site!
  35. 35. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi 3 step formula to LinkedIn Success Get Found Attract your ideal client / employer Stand out
  36. 36. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi O 1- Get found O You should be on page one O 2- Attract your ideal client / employer O 3- stand out O 75M use Linkedin O 99% use it wrong, poorly, crappie profile  easy to stand out O 3 step formula to LinkedIn Success
  37. 37. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi 3 step formula to LinkedIn Success Get Found Attract your ideal client / employer Stand out
  38. 38. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Get Found – Key Words O What people will use to find you offer O Do NOT become creative !! O General easy wording Web designer vs. Web Developer O 4 keyword describing exactly who you are & optimize your profile about it
  39. 39. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi 4 key places to place keywords O 1 – headline O Huge weight to get found in searches algorithm
  40. 40. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi 4 key places to place keywords O 2- current work experience O Same keywords from headline
  41. 41. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi
  42. 42. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi
  43. 43. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi
  44. 44. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi
  45. 45. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi 4 key places to place keywords O 3- current work experience O Same keywords from headline O And Past work experience O Is it your first time you do that job? O At least one previous with main keywords O If not, create a project base work experience
  46. 46. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi 4 key places to place keywords O 4- Summery section O # How many time you been viewed O # show up in search results O Instant moving up right after O Monitor and improve
  47. 47. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Attract & Engage your ideal employer Get Found Attract your ideal client / employer Stand out
  48. 48. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi O Your profile must speak to your prospects 1- no more boring bio – write in 1st person O Speak to individuals O Rank for your name O Identify who your ideal prospects are O Share and show how you can help them O Remember: WIIFM O No body cares about me or you  make them remember you O Call to action O Headline: call, email, download, watch this, go to , .. Attract & Engage your ideal employer
  49. 49. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi
  50. 50. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi O It is not about you! Speak to your target audience O How you can help? O Create funnel O Who are the ideal prospects ? O Focus in your profile  target  know your target market Attract & Engage your ideal employer
  51. 51. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Stand Out Get Found Attract your ideal client / employer Stand out
  52. 52. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Stand Out
  53. 53. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Stand Out O Complete your profile O Professional headshot O Photos (not logo, not company, ..) O Clean BGK, smile, real person O Add video (a resume) O People to know you, who u r O See you in action O Add skills – get endorsements  social proof & search rank O Social proof  recommendation
  54. 54. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi
  55. 55. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi
  56. 56. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi
  57. 57. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi LinkedIn CODE O L – Listen  To your prospects O I – Invest  Take time to finish it & optimize O N – Need  Express the needs (focus) O K – Keywords  To be on top of searches O E – Enhance  Visual enhanced (video, photo) O D – Develop  Lead generation campaign O I - Initiate  Initiate & start conversation O N- Nurture Build the relation first, add value
  58. 58. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi LinkedIn CODE O C – Connect  with alliances related in the field O O – Offline  Start Information interviews O D – Dedicate  every day if you are serious O E – Etiquette  Personalize, Please, Grammar
  59. 59. Email Cell Twitter admin@TEIWebSolutions.com 604.506.6108 @alitavana Hamandishi Q & A O Contact Me if you have questions Ali Tavanayan 604.506.6108 Ali@TEIWebSolutions.com

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