1. ACCOMPLISHMENTS
• Developed, pitched and managed 2-year marketing research contract with University of
Southern California to address public safety.
• Nominated for Chairman’s Leadership award at Chase Bank for outstanding service.
• Created a successful Indiegogo crowd funding campaign for tech start-up that added
over 100 new donors and raised over $5000.
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RELEVANT PROFESSIONAL EXPERIENCE
Havas Impact - Atlanta, GA | Brand Manager 07/2014 to 06/2016
Accounts: Keurig Green Mountain, 3M Scotchgard, Amope
• Worked closely with clients to plan and execute local and regional projects.
• Proactively monitored client satisfaction through scheduled calls and meetings.
• Worked with client to manage annual budget of 3M.
• Trained and managed field marketing team in Atlanta and Dallas markets.
• Implemented successful field strategies to ensure strategic growth and quality.
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ignition, inc. - Atlanta, GA | Field Marketing Manager 01/2011 to 06/2014
Accounts: Mitsubishi, BP Global
• Led operations for 60 events in 45 cities to ensure successful activation.
• Managed marketing budgets to ensure effective and efficient spending to maximize ROI.
• Consulted with retailers regarding overall marketing strategy, panning, and execution.
• Identified opportunities to expand Mitsubishi program.
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The Marketing Arm - Los Angeles, CA| Field Marketing Manager 02/2010 to 12/2015
Accounts: Nintendo, U.S. Air Force
• Directed logistics and implementation for 3 major markets, 60 staff, and 75 events.
• Provided on-site troubleshooting and problem solving program goals.
• Built and maintained proactive involvement with HQ, client, and staff.
• Conducted daily reporting, tracked metrics, asset inventory, and managed budgets.
• Trained and equipped staff with the tools to achieve our client’s marketing objectives.
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4.0 EMC, LLC - Los Angeles, CA | Owner 01/2005 to 01/2010
Accounts: Toyota-Scion, University of Southern California, U.S. Navy
• Managed nationwide lifestyle marketing events for automotive brand.
• Managed project activities and communication with project stakeholders.
• Conducted market research to rationalize category and segment opportunities.
• Facilitated meetings with client to develop project scope and deliverables.
• Deployed SurveyMonkey to obtain research from key stakeholders.
• Created internship programs and educated student intern teams.
• Analyzed and interpreted data to drive business decisions.
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EDUCATION
DePaul University - Chicago, IL | Human-Computer Interaction
