The document contains brief CVs of 6 individuals, including Beyla Potash who has over 25 years of business consulting experience, Israel Levy who has experience in pharmaceutical sales and marketing, David Myslabodsky who has experience in medical device sales, Leonid Lurya who has experience in pharmaceutical regulatory affairs, Mayir Asher who has experience in pharmaceutical operations, and Dr. Shmuel Mandel who has experience in biotech marketing, business development, and research management.

1. Page | 1Private & Confidential
Brief CV’s
Spring, 2014
CONTENTS:
page
Beyla Potash 2
Israel Levy 3 – 5
David Myslabodsky 6 – 9
Leonid Lurya 10 – 11
Mayir Asher 12 – 13
Dr. Shmuel Mandel 14 - 17

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Serena Potash, RGT Chief Executive Officer. BA BJJ College.
Beyla Potash is a company founder.
She has over 25 years experience as a business consultant.
She was co-founder of JIF, an investment/development
advisory service with links to venture capitalist groups,
investment bankers, underwriters and other business service
providers. Beyla focuses on existing and new Bio-tech
companies, assisting them with commercialization issues,
business and marketing strategies, company structuring and
management staffing.
Private & ConfidentialSpring, 2014
Beyla Potash – brief CV

3. Israel Levy – brief CV
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4. Israel Levy – brief CV
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5. Israel Levy – brief CV
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6. David Myslabodsky - brief CV
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7. David Myslabodsky - brief CV
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8. David Myslabodsky - brief CV
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9. David Myslabodsky - brief CV
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10. Leonid Lurya - brief CV
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11. Leonid Lurya - brief CV
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12. Mayir Asher - brief CV
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13. Mayir Asher - brief CV
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14. Shmuel Mandel - brief CV
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Dr. Shmuel (Muli) Mandel PhD
Hagoren 30 Atlit
Family status: Married + daughter
Year of birth: 1975, Israel.
Professional Experience:
January 2014 – Today - “Rhenium” – VP Marketing and Sales
Rhenium is a privately owned company and one of the largest Israeli instrumentation and
reagent suppliers for Biotech, Diagnostic and Research markets. Rhenium was established
25 years ago and today represents leading companies such as Thermo, Life Technologies,
GE, Beckman Coulter, Leica Molecular Devices and more.
Rhenium has more than 70 employs with annual revenues of around 40M$.
Under me today I have 40 employees and I am responsible for the company's Sales,
marketing and customer support and service.
2012-2014 – “Aptateck Bio” - CEO
AptaTeck bio is an Israeli diagnostics biotechnology startup company developing a unique
and innovative “Signal Enhancement” platform technology. The company had 12
employees when I Joined and was finalizing the R&D phase going into product
commercialization.
I was responsible for leading the finalization of product development and go to market:
- Managing the R&D team
- Developing and executing business strategy
- Locating and contacting potential partners and customers
- Managing the technology commercialization and licensing
- Coordinate and synchronize R&D strategy and market needs
2008 - 2012 – “DNR Bio-Imaging Systems” - VP marketing and Business Development
DNR Bio-Imaging Systems is a private medical device company that for the last 18 years
has developed manufactures and market imaging solutions for the medical, biotech and
Bio-research industry.

15. Shmuel Mandel - brief CV
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I led DNR’s marketing, Sales and Business development department. I had 5 employees
under my supervision and was managing more than 60 distributors around the globe. In
the last four years I was directly involved in all aspects of the company, developing and
leading DNR’s growth:
• Increasing DNR’s distribution network from 20 distributors to more than 60 all around
the globe
• Setting up a daughter company in Hong Kong with a strategic partner to handle the
Far East sales and operation.
• Initiate, negotiate and execute strategic OEM agreements with market world leaders.
• Introducing new products and product lines to the market
• Bringing new investors to the company
• Substantially Increasing revenues by opening new markets and creating partnerships.
• Leading a new product development project from scratch.
• Involved in the company’s regulatory aspects.
My Areas of Responsibility:
• Provide leadership and coordinate the company’s international sales and marketing
functions
• Develop and implement sales and marketing corporate strategy
• Responsible for revenue forecast and revenue generation
• In charge of creating and developing strategic partnerships and business collaborations
• Direct and oversee the company marketing function to identify and develop new
customers/reps./distributors for the company’s products
• Oversee the drafting, negotiation, revision and execution of high volume of contracts.
• Develop and manage time lines and budgets.
• In charge of Instruction and training for the company products
• In charge of providing a professional link between the R&D team and the market
needs.
•Managed and oversaw the launch of new products
• Attend trade shows, review scientific research and keep abreast on changes and needs
in the scientific sector to provide scientific and business advice.

16. Shmuel Mandel - brief CV
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Skills:
• People skills
• Managerial and leadership skills
• Broad view and analytical abilities enabling in-depth understanding of markets
• Networking skills
• High Negotiation skills
2006-2008 “Nakash investment group” - Chief consultants for the biotechnology
division
Job description:
• Consulting in biotech associated potential investments.
• Professional research and analysis of candidate companies.
• Analysis of biotech companies to assess feasibility and profitability
•Monitoring progression and ensuring that goals are met.
2007-2008 – “Allon therapeutics” - Head of the research team.
Allon is a biotech company developing drugs aimed at impacting the progression of
neurodegernative diseases (www.allontherapeutics.com).
Job description:
• Managing a research team (reporting to the company’s CTO).
• Instructing M.Sc. and PhD students in the lab, planning and executing studies.
• Exploring biological processes through data mining and reviewing relevant literature.
The job required:
• Control in molecular and biochemical methods such as: cell cultures, cell
differentiation and characterization, protein analysis, immunohistochmical analysis,
Real-time PCR, gene profiling using arrays, gene transfer utilizing non-viral vectors
siRNA, molecular cloning, flow cytometry and more.
• Applying bioinformatics programs to analyze protein predicted structure, gene
expression analysis, gene sequence analysis, promoter analysis and more.
• Managerial capabilities, analytical capabilities, ability to work under pressure and
good personal relations.

17. Shmuel Mandel - brief CV
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2004-2007 instructor (Assistant professor), Sackler Medical school - Tel Aviv
University.
Job description:
• Teaching and lecturing first to third year medical school students.
• Instructing groups of 15-20 students (frontally), leading Problem Based learning
discussions.
• Analyzing theoretical cases, including symptoms analysis performing diagnosis, and
deducing conclusions.
• Leading discussions, answering questions arising, summarizing and providing with
practical tools.
• Guidance for new tutors while providing feedback and support.
Awards and publications:
During my PhD and Post Doc I was awarded with several honorary awards and scholarships
among which the Dan David Brain sciences scholarship for outstanding achievements and
the Switzerland institute prize for developmental Biology.
During my PhD I had 8 scientific publications 3 of which I am the leading researcher.
2010- Now – Academic Business courses in advanced negotiation and Biotech management
– Tel Aviv University
Education:
2002-2007: Direct to PhD in Molecular biology and biochemistry (focusing in
Neurobiochemistry), Sackler Medical school Tel-Aviv University (NIH collaboration).
1998-2001: B.Sc. Degree in Biology, Sackler Medical School - Tel Aviv University, Summa
cum Laude
(Dean’s Honor List).
Army service:
1993-1996 3 year service as a medic in Duvdevan and later on in the Oketz (dogs) unit,
rank at discharge: sergeant first class.
Languages
Hebrew – Native| English – Advanced