Digital signage provides an engaging way to deliver messages, videos, news, and alerts instantly to audiences. It has 20 benefits over traditional print and email communications, such as capturing people's attention with bright screens, lessening the burden on staff by answering common questions, and promoting products, services, and information in a visual format. Digital signage also allows for easy updating of content, targeting of specific messages, and integration of data sources.

1. 20 Reasons You Should
Be Using Digital Signage
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2. Messages, videos, news and alerts are
delivered instantly and reliably.
Here are 20 reasons you should be using it…
Digital signage engages more people
than email or print communications.

3. Screens are bright, modern, and dynamic
to capture your audience’s attention
1

4. Lessen the burden on receptionists and
staff by answering questions on screen
2

5. One medium reaches all types of learners –
readers, visual, experiential
3

6. Show unified communications across your
organization to build community
4

7. Import a wide variety of media you already
have – videos, PowerPoint, etc.
5

8. Show multiple things on a screen at once,
in any combination you choose
6

9. Target what gets delivered where, down to
a single zone on a screen
7

10. Change and retire messages automatically
without any user intervention
8

11. Let more people participate in the
communications process with defined roles
9

12. Use fill-in-the-blank templates to make
message creation faster
10

13. Deliver breaking news and important
announcements in real time
11

14. Easily integrate event schedules, current
weather and other data sources
12

15. Visualize data to show progress to goals
and improve productivity
13

16. Publish alert notifications across the entire
system, or on chosen screens
14

17. Improve the visitor experience with
touchscreens for wayfinding and directories
15

18. Engage employees and increase morale
with kudos and recognition
16

19. Promote new products, services,
special offers and benefits information
17

20. Show queuing data on screens to reduce
perceive wait times
18

21. Entertain, inform and educate viewers at
meeting points and in waiting areas
19

22. Save paper, waste, time and money by
replacing printed posters and plaques
20

23. www.visix.com
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